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How to Start a Wedding Planning Business: A Step-By-Step Guide

Robyn Parets

Many or all of the products featured here are from our partners who compensate us. This influences which products we write about and where and how the product appears on a page. However, this does not influence our evaluations. Our opinions are our own. Here is a list of our partners and here's how we make money .

If you love love and have stellar organizational skills, you may have considered starting a business in the wedding industry. When it comes to how to start a wedding planning business, it pays to keep calm and carry on. In fact, these very qualities have helped generate a growing income stream for Eileen Kaden Dean, owner of a successful wedding planning business in the New York City and New Jersey area.

“To be successful in this business, you have to stay calm and realize that a wedding emergency isn't your emergency. You can’t make the stress about you because it’s not your day,” says Kaden Dean, owner of An Affair to Remember and a go-to wedding planner.

Kaden Dean, who opened her company more than a decade ago, is among the many small business owners who make up the nearly $60 billion wedding services industry in the U.S. The lucrative industry covers an array of wedding service providers, including wedding venues, apparel retailers, florists, photographers, and wedding planners, according to market research firm IBISWorld.

The average wedding in the U.S. cost over $44,000 in 2018, according to Brides.com. Wedding costs vary greatly depending on where you live and your budget, but Manhattan is the most expensive place to get married, with the average couple spending a whopping $96,910 according to The Knot.

Although websites like The Knot and WeddingWire make it easier for couples to plan their big day themselves, many still turn to professionals like Kaden Dean. An Affair to Remember helps plan the wedding, deals with vendors, and coordinates the chain of events at the wedding and reception to make sure the day goes off without a hitch. In a nutshell, wedding planners are in the business of creating happiness and keeping everything organized, so the couple doesn’t have to worry about all the little (and big) things, says Kaden Dean.

If you're wondering how to start a wedding planning business, know that there are many moving parts, from picking out a bridal dress and venue to choosing invitations, to hiring a band or DJ, to selecting a menu. And the list goes on. Even small weddings—in vogue right now—aren't as simple to plan as you might think.

“There’s a need for wedding planners as couples are busy doing other things, like looking to buy a house and working long hours in their careers. Having someone to manage things is attractive, and this way couples can enjoy themselves and be present on their wedding day,” says Kaden Dean.

wedding planner business ideas

How to start a wedding planning business in 7 steps

There are a ton of different ways you can learn how to start a wedding planning business, but we'll give you a few steps to help you get your business started.

Step 1: Choose the type of wedding business you want to start and a name

Before you can do much else, you need to decide what kind of services you want your wedding planning business to offer. Wedding planners can offer all types of different services, and you should pick which ones you'll offer before you get to the nitty-gritty of planning your business and setting it up. You should also choose a business name during this step, and check with your state's Secretary of State resources to make sure that the name you want is available. You can usually do this using an online database on their website.

Kaden Dean started her wedding planning business out of a bridal dress store in New Jersey and expanded it from there. Her business offers everything from the full package to smaller day-of planning.

Although her clientele is in the greater New York area, Kaden Dean recognizes that not all couples can afford to spend upward of $50,000 on their weddings, which is part of the reason she offers several packages. Deciding what types of services and packages your own wedding planning business will offer will be important as you plan the business, market your services, and meet with potential clients.

For context, An Affair to Remember offers three pricing packages:

1. Full planning

For this most expensive option, Kaden Dean will plan the entire event from soup to nuts. This includes helping couples find the perfect venue, lining up all the vendors, helping choose invitations and centerpieces, and just about everything else. “Sometimes I even help pick the colors of the ties.”

The cost: about $5,000 and up.

2. Day of the wedding

This least expensive option is ideal for couples who want to do the planning themselves, but need some organizational help on the day of the wedding. For a typical wedding where Kaden Dean is hired for the day only, she creates a minute-to-minute timeline of when events will happen, like the hour the flowers will be delivered to the site and the exact time when the bridesmaids will arrive. On the big day, Kaden Dean is there to ensure that all goes according to plan.

She also handles any snafus. “One time a couple in the wedding party left a diaper bag in a taxi with their passports in it.” She went to work and tracked down the diaper bag, so that the couple could participate in the wedding stress-free. An hour later, the bag arrived at the venue.

The cost: about $1,750 to $2,250. The exact pricing depends on the amount of time Kaden Dean puts in, the number of assistants hired, and so on.

3. Day of “plus”

This is An Affair to Remember’s most popular offering. Couples hiring Kaden Dean for this package will plan their own weddings but rely on her to handle events on the wedding day, as well as any last-minute planning issues. “I take everything they have, shake it out, and see what pockets are missing to make sure everything is cohesive.” This package usually entails five hours of consultation time, 12 hours on the day of the wedding, one hour for the rehearsal, and 15 hours of virtual legwork to put all the ducks in a row.

The cost: about $2,500 to $3,000.

How much do you need?

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We’ll start with a brief questionnaire to better understand the unique needs of your business.

Once we uncover your personalized matches, our team will consult you on the process moving forward.

Step 2: Choose a business entity

The next step in starting a wedding planning business is deciding how you'll structure your business for legal and tax purposes. You'll likely want to choose a business entity that protects you personally from any legal ramifications your wedding planning business might face. A great option for this would be to choose a limited liability company (LLC) as your business entity. An LLC is a registered business in which owners are not personally liable for the business's debts or obligations. You might also choose a limited liability partnership if you want to have a business partner but the protections an LLC can offer you. Once you choose a business entity you can move on to step 3 which is writing your business plan.

You'll also want to register the business with the state once you have the entity and name decided on. Now would be a great time to consult a business attorney familiar with your type of business who can help you make sure everything is up to par and that you aren't missing any steps. This person can also help you choose which business entity is best for your wedding planning business.

Step 3: Write a detailed business plan

If you're starting a wedding planning business, hopefully, you're already a good planner and this step should come naturally to you. You'll need to write a business plan before you can get your business up and running. You can use a business plan template or business plan software to make the process easier, but there are some specific things you should be sure to include in it, no matter how you write it.

You should include a summary of your business in the plan as well as a market analysis, a detailed list of the products and services you'll offer, your marketing and sales plan, your financial plan and projections, and more. Think of your business plan for a roadmap that will lead you through the early stages of building your business and making it profitable.

Your business plan should also include some of the vendors and any other businesses you plan on working with. During the first year of starting her business, Kaden Dean focused on developing such relationships. “It was a challenging first year, but I spent the time introducing myself to the local wedding vendors so I could find people to recommend and work with. I set the groundwork for my business and established myself.”

An Affair to Remember’s start-up costs the first year maxed out at $10,000, including the rent and furniture for the small space in the bridal shop, along with signage, business cards and brochures, a website, and advertising on WeddingWire. Kaden Dean also had to pay to attend bridal shows, hire an assistant to help her track advertising inquiries, and cover her childcare costs. The costs Kaden Dean had are the kind you should plan to face and include in the financial section of your business plan.

Step 4: Get an EIN

If you plan to hire employees to help run your wedding planning business, you'll need to obtain an EIN, also known as an employer identification number. However, even if your business is a one-person show at the moment, you'll likely want to get an employer identification number for your business to make things easier on yourself down the line. The good news is that it's fairly easy to apply for an employer identification number and you can apply online through the IRS' website and get one in a matter of minutes.

An EIN comes with a number of benefits and can be extremely helpful for your business. It can help you when it comes time to file your business taxes, get a business credit card, open a business bank account, or any other number of business necessities.

Step 5: Get a business bank account and business credit card

Now that you have an EIN, you'll use this number when applying to open a business checking account and business credit card . This next step of starting a wedding planning business is crucial, as you'll want to keep your business finances separate from your personal finances. When you're still working on setting up your wedding planning business maybe you'll be working out of your house as a home-based business or maybe you'll have a small storefront. Either way, you'll probably want to spend on some decor, or at least on some marketing products, and you'll likely want a credit card to use for that.

Keeping the business finances completely separate from your personal finances will be huge when it comes time to file your taxes and it will help you boost your business credit score as well.

Step 6: Get any funding you need

The next step in starting a wedding planning business? Funding your new venture. The startup costs associated with opening a wedding planning business don't have to be too high, especially if you're working out of your home or another business's space. However, you will still have some upfront expenses you may not have the savings to cover. In that case, this is the time when you might need to work on getting a business loan or other funding option.

And because you have a great business plan already, you can use that to show potential investors or lenders that you have a well thought out business and a plan for turning a profit quickly. Of course, getting a loan as a new business isn't always easy. If you're finding your options to be limited, you might turn to a 0% introductory APR business credit card as an interest-free loan of sorts. With this type of credit card, you won't pay any interest on the balance you carry over for the length of the introductory offer (this will depend on the card, but at most will be 12 months). Just make sure you have a plan to pay off your balance by the end of this intro period, when a variable APR will set in, or this won't be the most effective funding tool.

Step 7: Market your services and start doing business

Once your wedding planning business is up and running and have the services you're offering laid out, you can start marketing them and hopefully bringing on new business. Consider marketing at trade shows and with any bridal boutiques in your area, or forge relationships with wedding venues to find clients. Once you get your first client, you're off to the races and can consider yourself fully in business.

The brides and grooms you work with will be grateful for your services and you can help them make their special day as stress-free as possible.

"Hiring a planner is so important to your big day," says Kaden Dean. The last thing a bride needs is for someone else to show up to handle the details: “They trust me. When you hire me, you get me. I’ve never missed a wedding.”

And keep in mind, happy customers can provide referrals and word-of-mouth marketing that can give you business the boost it needs to take off.

ZenBusiness

Start Your Dream Business

The bottom line

If you want to survive and thrive in the wedding planning business, you’ve got to put on a happy face and mean it—all the time. Also, you’ve got to be nice—all the time, says Kaden Dean.

It might seem like a simple recipe for success, but if you do a great job and you’re happy and people know it, the referrals will flow and you’ll stay busy, she says.

This article originally appeared on JustBusiness, a subsidiary of NerdWallet.

On a similar note...

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BUSINESS STRATEGIES

12 wedding business ideas to inspire your next venture

wedding business ideas to inspire

The wedding industry offers tremendous profit potential for savvy entrepreneurs if you strategically select and market the right business idea. When assessing wedding ventures, carefully examine what each concept requires in terms of upfront investment, needed capabilities and time commitment. Setup costs range widely from minimal to extensive. Some wedding niches demand specialized skills or training, while others rely more on strong creative vision or planning abilities. Working hours also fluctuate dramatically between wedding domains—full-time planners and on-demand coordinators follow very different schedules. 

Learn more: How to start a business

12 wedding business ideas to start today

Jumpstart your entrepreneurial journey in the wedding industry with these 12 diverse and promising business ideas . From setting up a trendy wedding boutique to personalized wedding planning services and sustainable wedding services, there's something for every aspiring wedding entrepreneur to explore and kick-start today.

Wedding boutique

Custom wedding stationery

Wedding planning and coordination

Wedding photography and videography

Wedding catering

Bridal beauty and makeup services

Destination wedding planning

Eco-friendly wedding services

Wedding floral arrangements

Personalized wedding favors

Handmade wedding décor

Wedding alterations and dress repairs

01. Wedding boutique

A wedding boutique can be a physical shop or an online store  that offers a curated selection of wedding dresses, accessories and décor items. Often with a specific style or theme, these boutiques carefully select their inventory to provide couples with unique and popular wedding looks.

A boutique can be an excellent wedding business idea to start if you're looking to tap into the ever-evolving world of weddings. You can cater to a specific target audience with distinct tastes, such as vintage wedding enthusiasts or eco-conscious couples. By offering a personalized and unique wedding shopping experience, you can build a loyal customer base.

Check out: The Euni & Co.  wedding boutique, offering events and an online store.

Begin by researching your target niche and identifying the most sought-after wedding styles. Then source wedding dresses, accessories and décor items from wholesalers or designers that align with your boutique's theme. Next, you'll need to create an appealing and user-friendly online store or choose a physical space to set up your wedding boutique. Then, your focus will need to be on promoting your wedding business to your target market.

Read more: Boutique business names  to get your creative juices flowing.

02. Custom wedding stationery

A custom wedding stationery business allows couples to personalize wedding invitations, save-the-date cards and other stationery items with their designs, graphics or text.

Custom wedding stationery is an attractive wedding business idea if you're looking to channel your creativity and design skills into a business. It also involves working with couples to help them choose or plan the best designs for their wedding invitations and stationery.

If you plan on creating the stationery yourself, you'll need to invest in the necessary printing and design equipment. However, if you're looking for a low-cost business idea to start, consider offering digital designs or partnering with a printing service to fulfill the orders.

Custom wedding stationery can be run through an online store or an eCommerce website that allows couples to upload their designs or choose from your selection. You'll then need to market your business across channels where your target customers can be found.

Learn more: eCommerce business ideas

03. Wedding planning and coordination

A wedding planning and coordination business involves helping couples plan and organize their weddings, ensuring that everything runs smoothly on their special day.

Starting a wedding planning and coordination business is a solid choice as a business idea, as couples often seek professional assistance to relieve the stress of wedding planning . By offering a comprehensive range of services, from venue selection to coordinating vendors and managing timelines, you can provide couples with a seamless wedding experience.

Before starting your wedding business idea, it's a good idea to gain experience in event planning and make sure you understand the latest trends. You can then decide on the specific services you want to offer, such as full-service planning or day-of coordination. Establish a strong online presence through a professional website and social media profiles, showcasing your previous weddings and client testimonials. Networking with local vendors and venues can also help you build a reliable network for your wedding planning business.

04. Wedding photography and videography

Weddings photography and videography business specializes in capturing the special moments of a couple's wedding day through photos and videos.

Starting a wedding photography and videography business is an excellent idea because couples prioritize capturing memories that will last a lifetime. By showcasing your skills in creating beautiful and emotional wedding visuals, you can attract couples looking for a talented photographer and videographer. 

Learn more: How to create a photographer business plan

Before starting this wedding business idea, invest in high-quality photography and videography equipment. Build a portfolio of your work by offering your services to friends and family or collaborating with other wedding vendors. Create a professional website to showcase your portfolio, pricing and contact information. Use social media platforms to share your work and engage with potential clients. Offering package deals that include both photography and videography services can also make your business more attractive to couples. Coco Gonser , a German-based photographer showcases her work using a portfolio website .

Build your online portfolio with full creative freedom using Wix.com

05. Wedding catering

A wedding catering business creates and provides food and beverage services for weddings, ranging from intimate gatherings to large celebrations.

Wedding catering is a lucrative niche within the wedding industry for several reasons. Couples often seek unique and delicious catering options to enhance their wedding experience. With the right culinary skills, attention to detail and a well-set catering business plan , a wedding catering business can become a profitable wedding business idea.

Start your business by researching the latest trends in wedding catering, including popular cuisines and dietary preferences. Develop a diverse menu that caters to different tastes and dietary restrictions. Consider offering tasting sessions for potential clients to showcase your culinary expertise. Build relationships with local wedding planners and venues to secure catering opportunities. Establish an online presence through a professional business website  and social media to showcase your menu, past events and client testimonials.

Learn more: How to start a catering business

06. Bridal beauty and makeup services

Bridal beauty and makeup services involve providing professional makeup and beauty services for brides and bridal parties on their wedding day.

Starting a bridal beauty and makeup services business is a great wedding business idea to help brides look and feel their best on their special day. By offering personalized and high-quality beauty services, you can become a go-to professional for brides seeking a flawless and memorable bridal look.

Learn more: How to start an eyelash business

Before starting, you’ll need to acquire the necessary makeup and beauty skills through training and practice. Build a portfolio showcasing your expertise in bridal makeup. Establish an online presence through a professional website and different social media platforms. Offer trial sessions for brides to experience your services before their wedding day. Collaborate with local bridal shops, wedding planners and photographers to expand your network and reach potential clients.

07. Destination wedding planning

A destination wedding planning business involves coordinating and planning weddings in exotic or destination locations. According to Statista, the destination wedding market is booming , making it a highly lucrative niche to explore.

Starting a destination wedding planning business is an exciting wedding business idea as many couples dream of a unique and memorable destination wedding experience. By specializing in destination weddings, you can offer services that go beyond traditional wedding planning, such as travel arrangements and cultural experiences.

Before starting this wedding business idea, research popular destination wedding locations and venues. Develop relationships with local vendors and suppliers in those locations. Understand the legal and logistical aspects of planning weddings in different destinations. Consider creating a website  and marketing materials that highlight your expertise in destination weddings. Use social media and online platforms to showcase your past destination weddings and attract couples seeking a one-of-a-kind wedding experience.

08. Eco-friendly wedding services

An eco-friendly wedding services business focuses on providing environmentally sustainable options for various wedding elements, such as décor, favors and invitations.

Eco-friendly wedding services are gaining popularity as couples become more conscious of their environmental impact. This wedding business idea allows you to offer sustainable and ethical alternatives to traditional wedding elements, attracting environmentally-minded couples.

Start by researching eco-friendly and sustainable practices in the wedding industry. Source materials and products that align with eco-friendly principles, such as recycled paper for invitations or biodegradable décor items. Highlight your commitment to sustainability in your marketing materials and on your website. Collaborate with local vendors and venues that share a commitment to eco-friendly practices. Use social media to showcase your eco-friendly wedding services and connect with couples who prioritize sustainability.

Tip: This can be a great scalable business idea , as it presents the opportunity to build a sustainable eCommerce business . 

09. Wedding floral arrangements

A wedding floral arrangements business involves creating and providing floral designs for weddings, including bouquets, centerpieces and ceremony décor.

Starting a wedding floral arrangements business is an appealing wedding business idea because flowers play a significant role in enhancing the beauty and ambiance of weddings. By showcasing your creativity and floral design skills, you can become a sought-after florist for couples seeking personalized and stunning floral arrangements.

Learn more: How to start a flower business

Before diving in, gain expertise in floral design and arrangement techniques. Create a portfolio showcasing your previous wedding floral arrangements. Establish relationships with local flower suppliers to ensure a steady and diverse supply of flowers. Develop pricing packages for different floral services, such as bridal bouquets and venue décor. Build an online presence through a professional website and social media platforms to showcase your work and attract potential clients.

10. Personalized wedding favors

A personalized wedding favors business involves creating and providing unique and customized favors for wedding guests.

Starting a personalized wedding favors business is a creative wedding business idea that allows you to offer couples a way to express their gratitude to guests with personalized and memorable tokens. By providing a range of customizable favor options, you can cater to diverse tastes and wedding themes.

Before starting this wedding business idea, research popular and trending wedding favor options. Source materials and products that can be easily customized, such as engraved items or personalized packaging. Create a catalog of customizable wedding favors and pricing packages. Establish an online presence through a professional website and social media to showcase your personalized wedding favors. Collaborate with local wedding planners and venues to expand your network and reach potential clients.

11. Handmade wedding décor

A handmade wedding décor business involves creating and providing handmade decorations for weddings, including signage, centerpieces and other decorative elements.

Starting a handmade wedding décor business is a unique wedding business idea that allows you to showcase your artistic skills and offer couples one-of-a-kind decorative elements for their wedding. By providing handmade and personalized décor, you can contribute to the overall aesthetic and theme of a couple's special day.

Learn more: How to sell crafts online

Before starting this wedding business idea, hone your crafting and design skills in creating wedding décor items. Develop a signature style that sets your handmade décor apart from mass-produced options. Create a catalog of handmade wedding décor items and pricing packages. Establish an online presence through a professional website and social media platforms to showcase your work. Participate in local bridal shows or wedding fairs to display your handmade wedding décor and connect with couples seeking unique and personalized touches for their weddings.

12. Wedding alterations and dress repairs

A wedding alterations and dress repairs business offers services to modify, adjust and mend wedding attire. This may include resizing garments, fixing tears, altering dresses or even redesigning pieces to suit a client's preferences.

Wedding alterations and dress repair services can be in demand because couples often seek expert tailoring services to ensure their wedding attire fits perfectly. Starting this wedding business idea allows you to tap into a steady market and you can build a reputation for quality workmanship.

Begin by acquiring the necessary sewing and alteration skills or hiring experienced seamstresses as part of creating your wedding business plan . Set up a physical location for your business, such as a small shop or a home-based studio, where clients can drop off their wedding attire. Alternatively, you can offer on-site alterations if you have the equipment and skills. Create a pricing structure for various alteration and repair services and promote your business through local advertising, word of mouth and online listings. Building a reputation for quick turnaround times and quality craftsmanship is key to success in this field.

most popular small business ideas in the US - wedding business ideas

Wedding business ideas FAQ 

How can i differentiate my wedding business idea from competitors .

To stand out among competitors in the wedding business, consider offering distinctive and high-quality items or exclusive designs. Focusing on a specific niche or target audience, emphasizing sustainable and ethical practices and delivering excellent customer service, including fast communication and convenient services, are key differentiators. Employ creative marketing strategies, strong branding, influencer collaborations and community-building to further distinguish your brand.

What are some of the main costs involved in starting a wedding business idea? 

What are some challenges to consider when starting a wedding business idea , other business ideas to consider.

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10+ Best & Profitable Wedding Business Ideas [2023]

Nick

By Nick Cotter Updated Feb 07, 2024

Image of wedding business ideas

Our List of 10+ Best Wedding Business Ideas:

Wedding photography, event planning, floral design, wedding videography, wedding gown design and alteration, wedding cake design, dj services, travel agent services, party rentals.

Imagine this - you're sipping your morning coffee, scrolling through your social media feed, and there it is - another beautiful wedding post. The stunning bride, the handsome groom, the breathtaking venue... and an idea sparks in your mind. "What if I could be a part of this industry?"

Well, guess what? You absolutely can! And not just a part, but a successful, profitable part. The wedding industry is a multi-billion dollar industry that's always in demand. Whether it's a grand, extravagant event or an intimate, rustic gathering, weddings are always happening, and they always need services.

So, if you're ready to dive into this exciting, lucrative industry, you're in the right place. We've put together a comprehensive list of the 10+ Best & Profitable Wedding Business Ideas in 2023 just for you. So sit back, keep that coffee close, and let's dive into the world of wedding businesses!

Wedding Photography is a specialized form of photography dedicated to capturing the once-in-a-lifetime moments of a wedding day. It is an art form that captures emotions, settings, and memories of the wedding and creates beautiful works of art to be cherished for years to come.

  • Attractive Profit Margins - Wedding photographers are able to charge premium prices for their services, making for attractive profit margins.
  • Excellent Networking Potential - Weddings provide excellent networking opportunities for a photographer, as guests often spread the word about their experiences.
  • A Growing Industry - The global wedding industry is booming and projected to continue growing in the coming years. This means there's plenty of potential customers out there.
  • Year-Round Demand - Weddings take place throughout the year, meaning a wedding photographer has plenty of opportunities each year to fill up their calendar with bookings.
  • Diverse Skill Set - Being a successful wedding photographer requires skills such as creative storytelling, posing couples and groups, and post-processing images.

image of a Wedding Photography

Event Planning is an exciting and rewarding business idea for those with a passion for organizing events and parties. It involves helping clients put together the perfect event that meets their vision, from selection of venue, décor, theme, food and drinks, entertainment and more. Event planners will have access to a wide range of vendors to ensure the client's wishes are fulfilled. Here are some key benefits to starting an event planning business:

  • High demand for services – Events are becoming ever more popular for corporates, individuals and couples.
  • Enjoyment – Creating memorable experiences is rewarding.
  • Flexiblity – Event planners are able to set their own rates, hours and terms of service.
  • Variety – The potential events span fashion shows, weddings, team building activities, anniversaries etc.
  • Networking – Connecting with other industry professionals through events is a great way of advancing your career.

image of ZenBusiness logo

Examples of successful businesses:

Successful businesses in the wedding industry are those that are able to make memorable experiences for the bride, groom and their guests. The following is a list of some of the most popular wedding businesses:

  • Wedding planners
  • Photographers & Videographers
  • Bakery & Desserts
  • Limousine companies
  • Entertainment (DJs, bands, etc.)
  • Wedding venues
  • Tuxedo & Dress Shops
  • Hair & Makeup Artists

A Floral Design business is an excellent way to display and arrange beautiful floral arrangements. It combines creativity with business sense, and has the potential to bring in a lot of revenue. Here are some highlights of why it is such an appealing business idea:

  • Can be customized based on customer preferences or season
  • Charming aesthetic – flowers are associated with beauty and joy
  • Highly flexible – different services can be offered, such as home delivery or special event arrangements
  • Low overhead costs – most of the materials used are inexpensive, such as flowers and vases
  • An unlimited earning potential – depending on the size and success of the business, there is no set limit on income

More resources:

Wedding videography is the art of creating timeless memories of a couple’s wedding day by filming and recording the events throughout the day. It is a great business idea because:

  • It provides an easy and fulfilling way to bring a couple’s special day to life.
  • It can offer a unique and creative way to capture one of the most important days of their lives.
  • Weddings are a once in a lifetime event, so capturing them on video provides a lasting keepsake for years to come.
  • It can be both personally and professionally rewarding.

Catering is a business offering a variety of services that involve the preparation and presentation of food for events. It is a great business idea because it allows for flexibility and creativity, and customers who come back to you for events leave feeling satisfied and content. Here are some reasons why Catering makes a great business idea:

  • Provides an opportunity to showcase your culinary skills
  • Flexible - you can cater to any event or occasion
  • Potential to make a considerable profit
  • High demand for catering services
  • Adaptability - ability to adjust to different tastes and preferences

Related business ideas:

A wedding gown design and alteration is a great business idea for entrepreneurs that have an eye for detail and a passion for fashion. A wedding gown design and alteration service provides custom-made or altered dresses to ensure that brides have the perfect gown fit on their special day.

  • Consultations with clients to understand their vision and design preferences for the dress.
  • Sourcing or creating fabric, beads, lace, sequins, and other embellishments to give the desired look.
  • Creating patterns and constructing the dress with precision, ensuring perfect fit.
  • Altering existing dresses to get them in perfect condition.

A Wedding Cake Design is a creative business idea that involves customizing unique and artistic cake designs according to the customer's wishes. By creating a unique product, customers can make the wedding cake a memorable part of the day. It is an ideal business to start due to its lack of overhead costs and potential for profit. Here are some advantages of starting this type of business:

  • Creative outlet for cake design and artistry
  • Potential for high profits
  • Opportunity to work with customers and help make their special day more memorable
  • Flexible work hours and location
  • Low start-up costs

DJ Services is a business that provides music services for events. It can be a great business idea because it offers a variety of advantages to both the client and the business:

  • It allows clients to choose the type of music they want and customize their sound system according to their preferences.
  • It is a reliable source of income, especially if you have experience in the field.
  • It is a great way to establish connections with clients and build up a network.
  • You can create your own brand and set your own prices.
  • You can use digital platforms such as Spotify or Soundcloud to stream your music.

Travel Agent Services are services that help individuals, groups and organizations plan and book their travel arrangements. This can include researching vacation packages, booking flights, hotels and car rentals, finding the best deals on excursions, and offering advice about a destination. Travel Agent Services make a great business idea for people who are passionate about travel and want to help others experience it the same way. Some of the benefits of starting a travel agent business include:

  • Ability to work from anywhere
  • Flexible hours
  • Help clients save money
  • Earn commissions through bookings and sales
  • Stay up-to-date with industry trends and changes

Party Rentals is a business that specializes in renting out items for private events such as weddings, birthdays and corporate events. It offers a variety of services such as wedding tent rentals, tables and chairs, linens, dance floors, audio-video equipment and more. Party Rentals can provide customers with a convenient way to make their event special without having to purchase and store equipment themselves.

  • Cost effective rental prices
  • Wide range of rental options
  • High quality service
  • Convenient one-stop shop
  • Experienced staff

More helpful resources about LLCs:

I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

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How to start a wedding planning business, october 21, 2023.

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OK – you've made this HUGE decision that you want to start a wedding planning business. But not just ANY kind of wedding planning business. You want to build a business that gets amazing clients, is successful, and allows you to build and grow something that's YOURS.

You want to plan gorgeous weddings, work with incredible clients, get featured in magazines, and spend your days obsessing over linen swatches, pretty flowers, candles, and of course, the logistics that make all the pretty happen.

In this blog post, I've put together my 12+ years of experience in running a profitable, multi six figure, multi-country wedding planning & design business so you can learn how to start a wedding planning business you love quicker, faster, and better.

First, let me say how delighted I am for you. In other words, when I started my wedding planning and design company back in 2007, I had the same feelings you did about creating the life and career I wanted.

I was excited, nervous, energized, and willing to consume any information on starting a wedding planning business.

(Back in 2007, that information was hard to come by. There were not a lot of resources on how to start a wedding planning business. However, you've got a lot of information on hand to guide you.)

I'm going to break down how to start a wedding planning business–but not just any kind of wedding planning business–one that will be profitable and scalable.

Here are the 11 steps you need to take to start and grow your new wedding planning business:

I'm going to break down how to start a wedding planning business–but not just any kind of wedding planning business–one that will be profitable and scalable.  In this blog post, I've put together my 12+ years of experience in running a profitable, multi-6-figure, multi-country wedding planning & design business so you can build a business you love quicker, faster, and better.

Step 1: Know What Kind Of Wedding Planning Business You Want to Build

Before you do anything, knowing what kind of wedding planning business you want is the first step. I've got an easy exercise for you to figure this out, too.

We call it vision casting.

It's important to know what kind of business you want, which will help you write strategies to make that business come to life.

In addition, we can't know what we're really building until we see the destination we want to arrive at, right?

That's what vision casting is. It's knowing the destination you want to arrive at–the business that you want.

To make this even easier for you, I've recorded an entire podcast episode on how to vision cast for your business. 👇

Episode 42 of my podcast for wedding pros, The Power in Purpose Podcast gives you step-by-step guidance and action on how to start your wedding planning biz with vision casting.

Everyone is building a different kind of business under different circumstances. For instance, you might want to have a career that allows you to raise your family at the same time. Or, you might want to build a million-dollar empire.

This is why it's important to know what kind of business YOU want so that you can reverse engineer the strategies that it will take to get there.

Don't skip this step. And listen to this podcast episode to get started.

Step 2: Write A Business Plan For Your Wedding Planning Business

Yes, I know you wanted to skip this part–biz plans are so 2007, aren't they?

No. They're essential. To build the wedding planning business YOU want (the one you're going to vision cast for!), you have to write a strategy to get there.

That's what a business plan is: an overarching strategy for getting from where you are today to where you want to go. And it cannot be overlooked.

Writing your business plan doesn't have to be challenging or overwhelming. You don't need an MBA or a fancy degree to start a business.

Instead, you just need to discover a problem that needs solving, and then your business becomes the solution.

With that said, I know that writing a business plan isn't the easiest (or sexiest) task.

That's why I've created my Free Business Plan Outline + Guide , a way to jumpstart your efforts and get you to write a plan for your wedding planning business.

Write a wedding planner business plan with this free guidebook and outline. It'll take you from stuck to start. I take all the guesswork out of how to write a business plan and even teach you some strategies. Plus, it's free! That's why I want to make sure you grab it.

Step 3: Know The “Ideal Clients” Your Wedding Planning Business Will Serve

The #1 reason why businesses fail is they don't know who their customers are. They don't really, truly, and personally know their customers. 

Their values.

Their problems.

However, this isn't going to be you; you're here to learn how to start a wedding planning business–and a crucial step is knowing your ideal clients!

Instead, you're going to create a business that fully understands who your ideal clients are so that you can solve their problems quicker, faster, and better than anyone else.

You must get specific about your ideal clients and why they need you to solve their problems. Knowing more about what motivates them, what they value, what challenges they face, and yes, what problems they have means you can position yourself as the solution.

I want to clarify that knowing your ideal clients is more than knowing what kind of car they drive, their favorite color, and their age range. Moreover, those things are essential but only tell you part of the story.

If you want to book high-end clients in the wedding industry, you need to check out The Client Cocktail . In this mini-training, I teach you how to call in dreamy clients and magazine-worthy weddings.

When you start your business, you'll be tempted to serve everyone and anyone. That's one of the biggest mistakes new entrepreneurs make: they reason they'll cast a wide net, increasing their chances of customers. After all, the wider the net, the more you can catch, right?

What ends up happening is you become too watered down, too unspecific, and too generic. However, by appealing to everyone, you appeal to no one because no one can really connect with your company.

They don't look at what you offer, your message, and say, “This is for me.”

Step 4: Create A Wedding Planning Brand That Gets Noticed

There are a lot of wedding planners out there. What makes you different?

One of the cornerstones of marketing is that people buy with their eyes, and your brand–aka the visual manifestation of your company–is what sets you apart.

You need to create a visual brand that gets noticed.

One that makes YOUR ideal client stop in their tracks.

One that makes your perfect client buy with their eye.

Your visual branding helps to accelerate the know/like/trust factor with your customers. The couple who wants to hire someone like you lands on your website or sees some of your marketing, and because of its polished nature and overall experience, they want to know more.

After you've set a vision and written your business plan, don't let it all fall apart by having a bad logo and website.

Your clients will notice immediately that your business doesn't live up to what it offers. And they will click off.

You have a matter of seconds to capture someone's attention (sometimes, it's a fraction of that number!). How will you capture the attention of your ideal clients with your marketing and branding?

Here are some quick resources for you to start creating a kick-ass wedding planning brand from DAY ONE (bc that's how we roll!)

  • Showit Website Platform : To create a GORGEOUS website (it's my website platform!)
  • Sourced Co : For incredible stock images created JUST for wedding pros. You can find images for marketing and your website, making it easy to start without a portfolio. Use code PLAYBOOK to get a special discount.
  • Hautestock : Use code CANDICE for 15% off gorgeous stock images that don't look stock. Firstly, Hautestock's images are great for your website to fill in the gaps where you might not have a portfolio. Secondly, they make perfect social media posts so you can start marketing TODAY – even if you don't have any clients or work!
  • Styled Stock : Another fantastic styled stock membership for beautiful stock images that don't look like “stock images.”

I'm going to break down how to start a wedding planning business–but not just any kind of wedding planning business–one that will be profitable and scalable.  In this blog post, I've put together my 12+ years of experience in running a profitable, multi-6-figure, multi-country wedding planning & design business so you can build a business you love quicker, faster, and better.

Step 5: Work More On Your Wedding Planning Business Than In It

You had the idea to start a wedding planning business because you want to be a wedding planner. However, when you decide to open up your own company, you're a business owner first. Wedding planner, second.

They say that businesses fail not only because they don't know their ideal clients but because the owner of that business doesn't work on their business. 

You toil away at being the best wedding planner, focusing all your time on planning weddings and serving your clients, but what about the business owner side? 

I want you to work more ON your business than IN your business. Consider yourself a business owner above all other roles you might have in your business.

Owning a business is like having a classic car: it needs love, care, and attention. It needs you to tune it, fix what's broken, and invest in its care.

If you're serious about owning a wedding planning business, consider yourself an entrepreneur first and a business owner second.

My advice? Seek education to help you build and grow your wedding planning business from the ground up correctly. Find mentors and business owners who are where you want to be and hire them to help you.

In addition, you should invest in courses , conferences, and other educational avenues to learn all you can and speed up your results.

Always learning, always moving forward. That's my motto.

Step 6: Network With The Right People

The wedding industry is mostly about connections, and some of the most incredible business comes from referrals (if you sign up for The Client Cocktail , you'll know how important this is!).

You have to seek out new connections as much as possible–but not just any old “links”–and focus on the right ones.

As you set out to market your business, you must get in front of the right people. Ideally, the people and companies that are already in front of your ideal clients.

They have the power to refer to you and to help lift your business alongside theirs.

Do you want to know one of the first things I did when I started my business?

I networked my butt off. Networking with the right people was one of the first things I did when I started my business, which paid off. I was armed with my biz plan, a vision for the future, and a nice-looking brand/website. I sought out businesses that were already in front of my ideal clients.

And it paid off in dividends. 

Step 7: Know Your Marketing Message And Market Your Wedding Planning Business As Much As You Can

Marketing is simply sharing your message so that it reaches the right people. What's your message?

Your company's mission, vision, and purpose are vital. They connect you to your customers and ground you when the going gets tough.

You need to have a clear, concise message about what your company does, how life looks for your customers after you do it, and why you do it in the first place.

wedding planner business ideas

Step 8: Make Mistakes, Try New Things & Do It Your Way

When you start a business, you follow the same path as those you admire. No doubt you've rapidly followed a bunch of people on the ‘gram who are killing it in their wedding planning biz right now.

And you're probably thinking: I need to do it this way too.

Maybe. Or maybe not. Don't fall into the trap of copying what other folks are doing. That's their business–their vision–not yours.

I want you to feel empowered to do it YOUR way. Sure, you can seek out roadmaps and blueprints on how to build your business, but make sure you adapt what you learn as it fits your unique circumstances.

Don't build someone else's business. Build yours.

If you want to hear some of my epic wedding planning mistakes, check out my tales from the clipboard email series.

Step 9: Give Your Business Time To Grow & Take Root

As a business coach for wedding planners and pros, I've seen biz owners quit just when the going gets going. Owning a wedding planning business is a marathon and not a sprint. It takes time for your efforts to start to take root.

When I started my company, it took me six months to land my first client. Imagine if I had quit five months and two weeks in? 

I want you to know that things take time. Give your business time to take root. It will happen with consistency and perseverance. Don't quit at the first failure. 

Remember, your failures lead you toward your successes.

Patience is necessary for business (just like with most things in life). The strategies you implement today may not show results for 3-6 months. But they will see results if you give them a chance. 

Step 10: Hire A Wedding Planning Mentor And Learn, Learn, Learn

Let me ask you a serious question. Why not hire someone to help you do all the above and teach you the ropes so that you can accelerate your business quicker and faster?

There is no greater gift you can give your biz than enlisting the help of someone who has been where you want to go.

As a wedding industry business coach and mentor , of course, I will advocate for what I do. And that's because I've seen the results my expertise brings to those that I humbly help.

If you're serious about starting a wedding planning business, pay for an expert to teach you the road to success. 

I want you to be open to learning as much as you can from trusted sources as you navigate the tricky road of entrepreneurship. Recognize that you don't know everything, be 100% coachable, and apply what you learn in your business.

The truth is, you'll achieve the results you want quicker, better, and faster than you had expected.

Step 11: Believe In Yourself

Finally, I want you to believe in yourself because you were put on this earth for great things.

No, seriously, I want you to believe in your abilities to design a business you love, a business YOU want. While you may lack experience in certain areas, you have a wealth of knowledge about how things work.

You're smart. You're driven. And you're here for the right reasons. Believe in your abilities to learn as you go and apply your knowledge and unique life experiences to the services and products you provide.

For instance, too many people quit because they lack the confidence and belief in themselves to do what they want to do. I don't want you to be one of those people. 

I believe in you. So believe in yourself. All things are possible, and you CAN design a business that you love–and one that gives back to your meaningful life.

And if you're ready to take your wedding planning dreams to the next level, I want to invite you to check out my coaching program for wedding planners .

The Planner's Playbook is your secret weapon for planning, designing, and coordinating high-end weddings like a pro. The doors to this program are open now for a limited time. Click here to learn more about The Planner's Playbook!

Not ready for that? Then grab my free course on how to start your wedding planning business!

Let's summarize this post so you can start your wedding planning business:

How do I start a wedding planning business?

Follow these steps to start and launch your wedding planning business:

It's important to know what kind of business YOU want so that you can reverse engineer the strategies that it will take to get there. Don't skip this step.

Every business needs a strategy to grow and scale. Sit down and write your business plan using your vision as a guide for the strategies you'll create in marketing, sales, services, and pricing.

Businesses exist to serve their customers. Who are you serving? Know your ideal client as well as you know your BFF–and then create products and solutions that help them.

The wedding industry is a saturated market. You'll need to create a brand that stands out from the competition and gets noticed. How will you be different from the rest?

Initially, it'll be easy because you won't have many clients. But as your business grows, it's important to continue working on it more than in it.

The wedding industry is a people industry. Form relationships and connections with the right people–the businesses already in front of your dreamy clients–and watch your biz grow.

Marketing is simply sharing your message so it reaches the right people. Know your message and watch your ICAs start knocking on your door.

Resist the temptation to copy others and be confident that you can do things your way. A signature way of doing anything for your customers will set you apart from the competition.

Nothing happens overnight. It could take months to land your first wedding, so give your business time to take root. Don't rush the brush, so to speak. That moment you feel like quitting? Keep going.

Why try and figure this out all on your own when you could hire someone to help you achieve your goals quicker, faster, and better? Hire a mentor who has been where you want to go and watch how quickly you scale.

A little confidence goes a long way. Believe in your worthiness, experience, creativity, and capabilities. You can do this.

If you're serious about starting your wedding planning business, here are some resources I offer to help:

  • Free Business Plan Outline + Guide
  • Free Course To Launch Your Wedding Planning Business
  • The Client Cocktail
  • The Planner's Playbook
  • WeddingPro Insiders
  • Wedding Planner Business Tools

Know that I'm cheering you on and believing in you. 

Explore More Wedding Industry Resources

  • How To Become A Wedding Planner With No Experience
  • 9 Mistakes to Avoid When Starting Your Wedding Planning Business
  • How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
  • Why You Need To Create A Client Journey As A Wedding Planner
  • How To Get Wedding Clients When You’re Just Starting Out
  • Day of Coordination: The Pros and Cons as a Wedding Planner
  • How Much Should You Charge As A Wedding Planner? Learn How To Figure Out Your Wedding Planner Pricing
  • 5 Contracts Every Wedding Planner Must Have To Be Legally Set
  • The #1 Reason Why You’re Not Booking The Right Wedding Clients (And How To Fix It)
  • 5 Online Wedding Planning Tools You Need to Use
  • How To Become A Destination Wedding Planner
  • 4 Strategies That Will Help You Book MORE Of Your Ideal Clients
  • 5 Tips On Crafting a Business Plan To Book Out Your Biz With Your Ideal Clients And Get Paid
  • What A Business Plan Will REALLY Reveal About Your Business
  • 6 Reasons Why I Recommend Asana for Wedding Planners
  • Are You a Disorganized Wedding Planner? Let’s Fix That With These Organized Wedding Planner Tips!

For More Wedding Planner Business Secrets Follow Me On Instagram

Did you read the timeline?🙄 One of the biggest problems wedding planners have to deal with is unprofessional colleagues. It’s one of the hardest parts of our job - and we don’t talk about it enough. I talked about this and more in my latest YouTube video! #weddingplannereducation #weddingplanning #weddingplanners #weddingpros #weddingvendor #weddingvendors #weddingpro #weddings #candicecoppola #plannersplaybook

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Is your website built like a museum or an airport? Engagement sales season is here, and I’m not gonna lie - your website probably needs a little refresh! But before you blow some dust off your homepage and start adding your most recent weddings, I’d love for you to listen to my conversation with @alexcollierdesign. She’s a Showit and Brand designer for wedding pros, and in this episode of The Power in Purpose Podcast, Alex shares how your website sets the tone for your client experience. As a business coach for wedding pros, I know how obsessed you are with giving your couples and clients an amazing experience. You invest in software, templates, service providers, gifting experiences, and business coaches to help you make your client experience the best on the block.... but what about your website? What role does it play in your overall client experience, and what does it tell a couple about what life will be like for them once they start working with you? We chat about all this and more - in today’s episode! #thepowerinpurposepodcast #candicecoppola #showit #showitdesigner #weddingpros #weddingindustry #weddingwebsite #weddingpro #businesspodcast #weddingpodcast

I’m making today a decision day in my business. I do this when I’ve let a lot of decisions pile up to the point where it feels overwhelming to make ANY decision about anything. I feel super stuck on where to focus my energy right now because so many things are ‘hanging in the balance.’ Can you relate?! So, today is a decision day - and I’m working on laying out my calendar, figuring out my marketing strategy for the year, deciding on new products, launches, roadmaps, and lots of other things. If you ever find yourself stalled and stuck because you’ve ignored making decisions about big and small things - consider having a decision day in your business, too! PS - would you like to see more reels and videos like this from me on IG? I’d love to know if you found this helpful! #candicecoppola #honeybook #weddingpro #weddingindustry #businessowner #businessstrategy #decisionmaking #weddingplannereducation

We’re back! I’m so happy to share that the newest season of The Power in Purpose podcast is here, and just in time for you to build your business this year. Today, I’m joined by one of my most favorite guests to date, @annadkornick! Anna is a time management coach who shows you how you can win your week before it even starts. One of the many challenges we face as business owners is finding the time to do #allthethings. Even if you start your week with the best of intentions, things can quickly spiral out of control and devolve into utter chaos. If you feel like you end the week accomplishing NOTHING that was on your original to do list, Anna gives you a new way to think about time and tasks with her simple but brilliant productivity method. We also talk about how to get back on track when things go off the rails. You know, when one task or email opens up a huge can of worms that you spend the next week having to fix. #lifeofaweddingplanner So grab a cup of caffeine, your new 2024 notebook, and your AirPods! You’re going to love this episode. #thepowerinpurposepodcast #powerinpurposepodcast #candicecoppola #weddingpro #weddingpros #timemanagementtips #weddingindustry #honeybook

Want more? Check out this video on my YouTube channel ↓

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Wedding planning business can be very successful career, if you work properly before establishing it. Many people learn the basic etiquettes about wedding planning while event planning course. If you want to get basic knowledge you can also get a course from a good institution and start up your business. Though it is a very interesting and joyful business for those, who love thrill and fun, but at the same time it demands commitment lots of energy and stress. Before starting up your business for wedding planning if you follow some important points, you can get better result in start and get good grip over your business soon.

Great post! I read your blog fairly often and you’re always coming out with some great stuff. I shared this on my Facebook and my followers loved it! Keep up the good work. 🙂

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Get ready to grow your business with intention, one episode at a time. Join me every Tuesday to have a conversation about marketing, mindset, or money on The Power in Purpose Podcast.

it's like having me in your back pocket (literally)

Each week, we explore how to build a profitable business with purpose—and the stories behind successful entrepreneurs who have. Get ready to dig in and have meaningful conversations about business and life, as we explore the strategies and techniques that build the kind of business you want. 

I believe entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

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How to Start a Wedding Planning Business

A wedding planning business may help couples with any and every aspect of planning for the wedding. This may include helping pick clothing for all parties, creating thematic decorations and décor, picking a wedding cake, handling photography and video, and more.

You may also be interested in additional side hustle ideas .

Learn how to start your own Wedding Planning Business and whether it is the right fit for you.

Ready to form your LLC? Check out the Top LLC Formation Services .

Wedding Planning Business Image

Start a wedding planning business by following these 10 steps:

  • Plan your Wedding Planning Business
  • Form your Wedding Planning Business into a Legal Entity
  • Register your Wedding Planning Business for Taxes
  • Open a Business Bank Account & Credit Card
  • Set up Accounting for your Wedding Planning Business
  • Get the Necessary Permits & Licenses for your Wedding Planning Business
  • Get Wedding Planning Business Insurance
  • Define your Wedding Planning Business Brand
  • Create your Wedding Planning Business Website
  • Set up your Business Phone System

We have put together this simple guide to starting your wedding planning business. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

  • What are the startup and ongoing costs?
  • Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Wedding Planning Business Name Generator

If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.

When registering a business name , we recommend researching your business name by checking:

  • Your state's business records
  • Federal and state trademark records
  • Social media platforms
  • Web domain availability .

It's very important to secure your domain name before someone else does.

Want some help naming your wedding planning business?

Business name generator, what are the costs involved in opening a wedding planning business.

One of the most exciting aspects of a wedding planning is that many planners start by working out of their own homes. This effectively sidesteps the need for an expensive monthly office lease, related utilities, and so on. Because of that, most of the costs involved in opening your business involve advertisement. It's important to have a highly professional-looking website, and either hire a professional or design it yourself. It's possible to set up good-looking website using templates you can buy and use for under $1,000. If you have to hire designers or others to help provide content, it may cost between $500 to $5,000 extra, though you can potentially do all (or most) of this yourself. Beyond that, it is worth establishing a social media presence on sites such as Facebook (this is free) and doing traditional advertising (newspapers, radio, and possibly television), which should cost between $1,000 to $5,000 depending on how you advertise and how much you advertise.

What are the ongoing expenses for a wedding planning business?

Another highly attractive feature of being a wedding planner is that there are almost no ongoing expenses. The various costs related to vendors for the wedding are paid for by the couple, and if you are operating out of your home or meeting clients at their own homes, the only real ongoing cost is your advertising. After the initial advertising push, you should probably spend less than $500 on advertisements each month, as your social media advertising and positive word-of-mouth, along with your website, will handle much of this for you.

Who is the target market?

In general, the best customers that wedding planners can have are those who are both flexible and realistic. Sometimes, customers may have their fixed ideas of a “perfect wedding” that do not mesh well with their budget or location. Therefore, customers who are realistic about how far their money can go and flexible enough to listen to alternative suggestions make for the best customers.

How does a wedding planning business make money?

On the most basic level, a wedding planning business makes money by charging money for the planning and execution of the wedding itself. However, there is great flexibility in how you charge customers. Some planners charge a flat fee, whereas others might charge a percentage based on the overall cost of the wedding. You may even simply charge clients by the hour. An additional way to make money is that some wedding planners also negotiate and receive a certain percentage of the amount that clients pay to different vendors (between ten and twenty percent). However, this effectively ends up making the different vendors cost more, so building a fee structure that doesn't seem like it has hidden costs may go over better with your customers.

How much you charge, and how you charge, is usually contingent on how much you have to do. For customers who merely want a consultation to help them with their own plans, charging between $40-$60 per hour is appropriate. For people who have their own wedding somewhat planned but want assistance finalizing the plan, conducting the rehearsal, and coordinating the day of the wedding, you could charge between $600 to $1,800 (variances typically reflect differences in regional economy and level of work involved for you). For a full-service package, in which you plan everything, coordinate with all vendors, develop the theme and décor, and help coordinate the day of the wedding, you may charge between $2,000-$10,000 (variances reflect differences in regional economy and whether the client is involved and helps out with anything).

How much profit can a wedding planning business make?

How much profit you make is mostly a matter of mathematics. For instance, many wedding planners only choose to do “full-service” packages, so you can essentially multiply the cost of that full-service package times the number of weddings you conduct per year. Thus, someone charging $5,000 per wedding and conducting 20 weddings a year could easily crack six figures, though you will likely be making less as you are starting out and establishing your name. Plus, more rural areas or areas with a slower economy will likely necessitate charging closer to the $2,000 for full-service packages.

How can you make your business more profitable?

To make your business more profitable, offer incentives or prizes to people who refer friends to you. Consider sponsoring monthly parties where you talk about how people can have a perfect wedding, and offer them a chance to win a nice door prize for attending. Aside from ideas like these, the best thing you can do is to do the best job possible on the weddings you plan and let positive word of mouth do the rest!

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .

Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your wedding planning business is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.

Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

  • Separates your personal assets from your company's assets, which is necessary for personal asset protection.
  • Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

  • Separate personal and business expenses by putting your business' expenses all in one place.
  • Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

In most states, it is necessary to obtain a business license. Learn more about licensing requirements in your state by visiting SBA’s reference to state licenses and permits.

For more information about local licenses and permits:

  • Check with your town, city or county clerk’s office
  • Get assistance from one of the local associations listed in US Small Business Associations directory of local business resources

Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .

Services Contract

Wedding planning businesses should require clients to sign a services agreement before starting a new project. RocketLawyers Make your Free Wedding Planner Agreement clarifies clients expectations and minimizes the risk of legal disputes by setting out payment terms and conditions in advance.  Here is an example service agreement.

Recommended: Rocket Lawyer makes it easy to create a professional service agreement for your wedding planning business when you sign up for their premium membership. For $39.95 per month, members receive access to hundreds of legal agreements and on call attorneys to get complimentary legal advice.

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

FInd out what types of insurance your Wedding Planning Business needs and how much it will cost you by reading our guide Business Insurance for Wedding Planning Business.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

ï»żï»żï»żIf you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a wedding planning business

The key ways to market and promote have already been mentioned. You should use a combination of a professional-looking website, social media presence, and advertisements via newspapers, radio, and television. Flyers, business cards, and other print advertisements at locations like florists and hotels can also help to catch the eye of couples looking for a planner.

How to keep customers coming back

In addition to using the advertisement methods above, you should run contests via social media where people can win things like dresses and discounts from your affiliated vendors. To add to the impact of such contests, part of the free entry should be customers writing sweet poems or stories about how they met their significant others. People get excited about the prize but quickly come to associate your business as a place that understands and cares about why people fall in love. This helps spread word of your business and its contests via traditional word-of-mouth advertising.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

  • All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
  • Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
  • Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

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Is this Business Right For You?

This business is good for those who thrive on interactions with new people. It is also good for those who grew up playing “matchmaker” and get a thrill out of helping bring two lives together. Much of the planning business is visual, so those with a flair for design and/or a good eye for stylish clothing and skill at creating a unique atmosphere in any room will do very well.

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a wedding planning business?

The nature of a wedding planning business is that each day may involve different tasks. Some of those activities, however, include helping the couple set a realistic budget, taking the couple to different places in town that will suit their needs, and creating a detailed plan for pretty much every moment of the wedding. You will also have to call, email, and otherwise coordinate with various bands or DJs, photographers, caterers, florists, and any other vendors the couple may require. This requires a lot of contracts for the couple to sign, so much time will be devoted to walking them through the finer points of the paperwork. You may also help design and distribute wedding invitations and serve as a kind of liaison and supervisor of the various parties during the actual day of the wedding.

What are some skills and experiences that will help you build a successful wedding planning business?

Because of the nature of the work, a college degree in fields such as Public Relations or Communications can help you with the coordination of various different entities related to this job. Prior experience as an intern or other kind of worker that helped plan weddings can be invaluable. While there are certifications for things like wedding planning, they offer little to no practical, real-world experience.

What is the growth potential for a wedding planning business?

The growth potential for a wedding planning business is steady, though there can be variances according to region and time of year. Overall, though, about 6,200 weddings happen each day, and many of them are getting married for a second (or even third) time, so the market is steady. Weddings are more common in warmer months (the most popular month for weddings is June), and the costs of the wedding can vary, ranging from an average of just over $15,000 in Utah to just over $31,000 in Manhattan. Those differences can affect how much you get paid and when you are likelier to be busier.

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For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a wedding planning business?

If possible, volunteer or get permission to “shadow” successful wedding planners in other cities in order to figure out how to make your own business highly successful. Try to get to know various vendors, hotel managers, and others you will work with as soon as possible in order to make your future business successful. Make sure that your website has a dedicated place for you to feature customer testimonials about successful weddings you've helped with before.

How and when to build a team

Most wedding planners start out on their own. This makes it easier to create a cohesive vision for weddings and to make sure everybody sticks to a set game plan. However, there will always be more weddings than you can reasonably work, so when you have more interested clients than you have time to serve them, it may be time to hire a partner or a team. While this can make things a little harder to organize, it does give you the flexibility of hiring people that are naturally better at some of the aspects of the job you are weaker at (such as hiring someone who studied graphic design and making sure they are in charge of creating invitations and wedding programs).

Useful Links

Industry opportunities.

  • American Academy of Wedding Professionals
  • Association for Wedding Professionals International

Real World Examples

  • California-based wedding planning business

Further Reading

  • Advice from successful wedding planner
  • Wedding Planning Business Plan
  • Information on the wedding planning industry

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25 Steps to Start Your Wedding Planning Business

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Confidently start your wedding planning business with this comprehensive guide and worksheets. 25 Steps to Start Your Wedding Planning Business guidebook includes each step necessary to start your own wedding planning business. This 70+ page guidebook and business plan template are perfect for aspiring wedding planners who are ready to start their own business.

Start your wedding planning business on the path to success today!

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A 70-page comprehensive guidebook

Written by Debbie Orwat, Founder + Chief Inspiration Officer at Planner’s Lounge. Topics covered include naming your business tips, legal entities available, what to consider when choosing your advisory board, trademarks, resources for creating your first website, bookkeeping guidance when starting out, branding basics for new wedding planners, pricing and service offerings when starting out, what you need to know about social media, how to get paid by clients, and much more! Not only does the guide go through the details on how to start your business, it includes personal experiences plus links to more than 30 additional resources and recommendations. Click here to see the full table of contents

Basic business plan template specific for wedding and event planners

This isn’t your typical 50-page grueling business plan for a business that requires investors or loans. It’s a simple nine-page plan that covers the important topics for aspiring wedding business owners.

A one-page summary checklist

Use this to keep track of your to-do list as you go through the 25 steps in the guide.

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"it gets you started off on the path to success!"

“This guide takes all the mystery and headaches out of trying to figure out what needs to be done before you take your first client. It gets you started off on the path to success.”

"one of the best initial investments you'll make!"

“This guide truly guides you through all the essential components. (Plus some stand-out extras!) Complimenting the abundance of helpful information, this guide is not only beautiful, but it’s easy to digest. If you’re on the brink of leaping into your passion-turned-business, this will be one of the best initial investments you’ll make. Go on – make your first step! You can do it with this guide! This is a gift to the up-and-coming wedding and events industry entrepreneurs!”

"an all-in-one resource that planners can refer to often!"

“It’s an all-in-one resource that planners can refer to often. I wish I had this e-book when I started my business 5 years ago. I will be sure to refer to it often now to help me with my business! It’s concise and easy to read, yet extremely detailed. With this e-book, you will have many tools of the trade to get on your feet, stay organized, and succeed in the industry.”

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The 25 Steps to Start Your Wedding Planning Business product is fully electronic. After purchasing, you will receive immediate access to download all of the files to start using today.

Yes, the files are compatible with both PC’s and Mac computers. After your purchase, you will receive a link to download a zipped file which is a compressed file that contains all of the included files. Open the zipped file on a computer to access the files which can then be used on your computer, tablet, or phone.

If you are not completely satisfied, we offer a 7-day money-back guarantee with no questions asked. Click here to see the full table of contents.

There are a few sections of this guide that are only relevant for U.S. based businesses. For example, the links for where to file your business name, what U.S. banks require to open a business account, and U.S. trademarks won’t apply to you. However, the processes in this guide are the same steps you would use to start a business in most countries and would be helpful no matter where you live. There is a 7-day money-back guarantee if you aren’t fully satisfied.

One-on-one coaching is an ideal way to get personalized professional guidance to start your wedding and event planning business. You can find more information for one-on-one coaching here .

Please save the product files to a safe location immediately after your purchase. We recommend using Google Drive or Dropbox for free online storage. You can also download the zip file and email it to yourself, then keep that email for future use. We do not reissue files or links for the 25 Steps to Start Your Wedding Planning Business product.

Yes, this guide would work well for anyone wishing to start a business in the wedding industry. The two sections in the guide that won’t apply to you are related specifically to services and pricing for planners and to managing client tasks as a wedding planner.

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Wedding Planner Business Plan Template

Written by Dave Lavinsky

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Wedding Planning Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their wedding planning companies.

If you’re unfamiliar with creating a wedding planning business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a wedding planning business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Business Plan?

A business plan provides a snapshot of your wedding planning business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start a wedding planning business or grow your existing wedding planning company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your wedding planning business to improve your chances of success. Your wedding planning business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Wedding Planning Businesses

With regard to funding, the main sources of funding for a wedding planning business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for wedding planning companies.

Finish Your Business Plan Today!

How to write a business plan for a wedding planning business.

If you want to start a wedding planning business or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your wedding planning business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of wedding planning business you are running and the status. For example, are you a startup, do you have a wedding planning business that you would like to grow, or are you operating a chain of wedding planning businesses?

Next, provide an overview of each of the subsequent sections of your plan.

  • Give a brief overview of the wedding planning industry.
  • Discuss the type of wedding planning business you are operating.
  • Detail your direct competitors. Give an overview of your target customers.
  • Provide a snapshot of your marketing strategy. Identify the key members of your team.
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of wedding planning business you are operating.

For example, you might specialize in one of the following types of wedding planning businesses:

  • Traditional wedding planning : Wedding planners in this type of business utilize a wide array of skills to plan and execute the wedding rehearsal, the wedding ceremony, the reception, and the after-party. In many cases, the wedding planners will also plan and oversee the bridal shower, the bachelorette party, and the bachelor party, as well.
  • Wedding ceremony planning: Wedding planners are often contracted to plan exclusive or small wedding ceremonies without receptions that follow. In this type of wedding planning business, the details of the ceremony and the rehearsal prior to it are the components that require artful design and a composed execution. Wedding planners will often oversee the entire wedding party before the wedding ceremony and direct the flow of the wedding itself, as well.
  • Extreme wedding planning: With the growing popularity of unique and over-the-top weddings, extreme wedding planners are called upon to create detailed plans and highly-complex preparations for successful weddings and receptions. A bride who wants to get married in a hot air balloon, a groom who desires to get married on a professional football field, or a couple who desire to get married during an opera onstage all require the highest level of attention for a wedding planning business.
  • Destination wedding planning: Wedding planners who specialize in destination weddings have become significantly more popular in recent years. Part travel agent and part wedding planner, the skills required in this type of wedding planning business are extensive. Wedding planners will often accompany the wedding party to the destination, as well as take care of all the details.
  • Luxury wedding planning: Wedding planners are often called upon to demonstrate the highest level of luxury for a wedding and reception. This may mean a weekend wedding with guests at multiple events: pre-wedding cocktail parties, pre-wedding golf games, rehearsal dinners, wedding ceremonies, receptions and morning-after buffets are all part of the top-shelf luxuries offered by wedding planners in this type of wedding planning business.
  • Budget-saving wedding planning: In addition to brides who want the most exclusive and expensive weddings, there are those who are more practical and resourceful in their wedding plans. Wedding planners in this type of business offer reasonable rates, artful compositions, sustainable features and memorable receptions without breaking the bank for their clients.

In addition to explaining the type of wedding planning business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of clients served, the number of destination weddings with highly-positive outcomes, reaching X number of clients served, etc.
  • Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the wedding planning industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the wedding planning industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your wedding planning business plan:

  • How big is the wedding planning industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your wedding planning business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your wedding planning business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, bridal couples, families of bridal couples, and friends of bridal couples.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of wedding planning business you operate. Clearly, the mother-of-the-bride would respond to different marketing promotions than young friends of the couple, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other wedding planning businesses.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes church wedding hosts, personal friends of the bride or groom, retail department stores that offer wedding attire.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But, you should be able to find out key things about them such as

  • What types of weddings are their specialty?
  • Which wedding locations and settings do they frequent?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide optional amenities for the reception?
  • Will you offer wedding-related products that your competition doesn’t?
  • Will you provide better customer service?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a wedding planning business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of wedding planning company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide 3-4 pre-wedding planning sessions with your client, will you offer a full traditional wedding and reception package, or will you offer to arrange child care for babies and children during the reception?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your wedding planning company. Document where your company is situated and mention how the site will impact your success. For example, is your wedding planning business located in a busy retail shopping district, is it attached to a major event center, or is it near an exceptional wedding venue? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your wedding planning marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertise in local papers, radio stations and/or magazines
  • Reach out to websites
  • Distribute flyers
  • Engage in email marketing
  • Advertise on social media platforms
  • Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your wedding planning business, including answering calls, planning and providing wedding planner services, billing clients and maintaining records, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth wedding, or when you hope to reach $X in revenue. It could also be when you expect to expand your wedding planning business to a new city.

Management Team

To demonstrate your wedding planning business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing wedding planning businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a wedding planning business or successfully running an event planning business.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you meet with prospective clients three times each day, and/or offer a few, small wedding planner services as a gift to the bride? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your wedding planning business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a wedding planning business:

  • Cost of furnishings, decor items and office supplies
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office location lease or a list of contracted clients on a 6-month planning calendar.

Writing a business plan for your wedding planning business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the wedding planning industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful wedding planning business.

Wedding Planning Business Plan FAQs

What is the easiest way to complete my wedding planning business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your wedding planning business plan.

How Do You Start a Wedding Planning Business?

Starting a Wedding Planning business is easy with these 14 steps:

  • Choose the Name for Your Wedding Planning Business
  • Create Your Wedding Planning Business Plan
  • Choose the Legal Structure for Your Wedding Planning Business
  • Secure Startup Funding for Your Wedding Planning Business (If Needed)
  • Secure a Location for Your Business
  • Register Your Wedding Planning Business with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Wedding Planning Business
  • Buy or Lease the Right Wedding Planning Business Equipment
  • Develop Your Wedding Planning Business Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Wedding Planning Business
  • Open for Business

Learn more about how to start your own wedding planning business .

Where Can I Download a Free Business Plan Template PDF?

Click here to download the pdf version of our basic business plan template.

Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.

We do offer a premium version of our business plan template. Click here to learn more about it. The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements. Here’s the link to our Ultimate Business Plan Template.

Don’t you wish there was a faster, easier way to finish your Wedding Planning business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how Growthink’s business plan advisors can give you a winning business plan.

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Wedding Planning Business Plan Template

Written by Dave Lavinsky

Wedding Planning Business Plan

You’ve come to the right place to create your Wedding Planning business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Wedding Planning businesses.

Below is a template to help you create each section of your Wedding Planning business plan.

Executive Summary

Business overview.

Elegant Weddings is a wedding planning company founded by Carrie Goode in 2023. It is located in Milford, Massachusetts and the company primarily plans weddings for couples who want a luxurious wedding. Carrie has been a wedding planner since 1999 and uses her decades of experience to offer the most prestigious, elegant surroundings and wedding services available within Massachusetts. Carrie is highly-skilled at communicating extensively with wedding couples, assisting in making selections based on those communications, and recommending the best of every vendor for select weddings.

When Carrie opened her business, she recruited from her former colleague, an assistant wedding planner, Danielle Woods, to support the efforts of the company in meeting the needs of Gen Z couples and those who are looking for “less than traditional” ceremonies and settings. Danielle has ten years of experience and enjoys providing wedding plans that cover every item wedding couples want.

Product Offering

The following are the services that Elegant Weddings will provide:

  • Introduction luncheon with wedding planner and couple
  • Pre-wedding scheduling and calendar-setting
  • Pre-wedding vendor event with selections and tastings
  • Pre-wedding honeymoon planning
  • Wedding Day and Reception management, coverage and 24/7 attendance
  • Post-wedding consultation and luncheon with couple
  • Day-to-day management of the wedding and reception processes

Customer Focus

Elegant Weddings will target clients who are considering a wedding or are already planning a wedding. Elegant Weddings will also target couples who are engaged, but have not yet confirmed a season or date for marriage. Secondary targets will include couples who aren’t engaged, but who are considering possibly becoming engaged and marrying. Also, the parents and friends of engaged couples within the Massachusetts region will be targeted.

Management Team

Carrie Goode holds a master’s degree in business development and has been employed as a wedding consultant for over 20 years. Her experience as a wedding planner has earned her hundreds of clients and, as a result, hundreds of recommendations by former clients to engaged couples who are beginning to plan weddings.

Carrie Goode, president of Elegant Weddings, left her former place of employment in 2022 to begin building her idea for her own company, which is scheduled to open in 2023. She recruited a former associate, Danielle Woods, also a wedding planner, to join her in the new company. Danielle will support Carrie in her business while she grows her own clientele base with her new title of Senior Wedding Planner.

In addition to the above, Janice Parker has joined the company as the Office Manager, assisting with onboarding wedding coordinators and vendors who partner with the company. She will handle phone calls, social media, website updates and other administrative tasks.

Success Factors

Elegant Weddings will be able to achieve success by offering the following competitive advantages:

  • Friendly, knowledgeable, and highly-qualified team of Elegant Weddings.
  • A minimum of two private luncheons: initially with engaged couples to determine needs and wants and, second, to analyze at a post-wedding luncheon
  • Thorough and extensive attention offered to details determined by wedding couples.
  • Wedding software for exclusive use of the wedding party, parents and planner.
  • Guaranteed vendor experiences for clients (or refunds are issued).
  • Elegant Weddings offers the best pricing in the “luxury” category of weddings. Their pricing structure is the most cost-effective when compared to the competition.

Financial Highlights

Elegant Weddings is seeking $200,000 in debt financing to launch its company. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

  • Office space build-out: $20,000
  • Office equipment, supplies, and materials: $10,000
  • Three months of overhead expenses (payroll, rent, utilities): $150,000
  • Marketing costs: $10,000
  • Working capital: $10,000

The following graph outlines the financial projections for Elegant Weddings.

Elegant Weddings Pro Forma Projections

Company Overview

Who is “elegant weddings”.

Elegant Weddings is a newly established, full-service wedding planning business based in Milford, Massachusetts. Elegant Weddings will be the most prestigious, communicative and luxury-oriented wedding planner choice for engaged couples in Massachusetts. Elegant Weddings will provide a comprehensive menu of wedding planning services for any engaged couple to utilize. Their full-service approach includes a pre-wedding, private luncheon with the wedding planner and a post-wedding wrap-up luncheon with their wedding planner.

  Elegant Weddings will be able to plan and prepare for luxurious and elegant weddings to suit all couples. The team of professionals are highly qualified and experienced in luxury weddings and in the most capable and efficient vendors. Elegant Weddings removes all headaches and issues of the wedding and reception and ensures all issues are taken care of expeditiously while delivering the best client service. In addition, if a guaranteed and vetted vendor fails to perform to expectations, refunds are given to the wedding couple.

Elegant Weddings History

Elegant Weddings is owned by Carrie Goode, who is the president of the new company. She has been a wedding planner since 1999 and, while employed formerly in the industry, consulted with hundreds of engaged couples who thought so highly of her services that they recommended her to several hundred additional engaged couples. Carrie is known throughout the east coast as an exemplary wedding planner who brings true “luxury” to the “luxury wedding sector of the industry.” Carrie has recruited former associates, Danielle Woods, to the be Senior Wedding Planner and Janice Parker to be the Office Manager.

Elegant Weddings is founded on the concept that all weddings should include at least a touch of elegance to mark the symbolism of a wedding. This may mean the wedding planner includes a few touches of distinctive beauty to a wedding, or if the engaged couple chooses, the planner can include something whimsical or of special note to the engaged couple, as long as the items add to the “elegance” of the ceremony itself. This practice has built successfully over the years into the development of the concept for Elegant Weddings.

Since incorporation, Elegant Weddings has achieved the following milestones:

  • Registered Elegant Weddings, LLC to transact business in the state of Massachusetts.
  • Has a contract in place for a 10,000 square foot office at one of the midtown buildings
  • Reached out to numerous contacts to include Elegant Weddings in their portfolios.
  • Began recruiting a staff of three and two office personnel to work at Elegant Weddings

Elegant Weddings Services

The following will be the services Elegant Weddings will provide:

  • Day to day management of the wedding and reception processes

Industry Analysis

The wedding planning industry is expected to grow over the next five years to over $1.6 billion. This growth and increase in the market is based on the east coast region of the U.S., where wedding planners are traditionally employed for all weddings, versus the west coast, where more weddings are viewed as casual affairs to be conducted informally and without a typical reception. The growth has more heavily been in the “luxurious” or “elegant” wedding categories, as those who opt for weddings choose to have memorable and large wedding experiences overall.

Costs will likely be reduced as innovation continues to create more convenience and comfort for the engaged couples, including reservations for honeymoon adventures, software that tracks wedding gift receipts, 3D printing that assists in creating unique invitations, and other inventive touches.

Customer Analysis

Demographic profile of target market, customer segmentation.

Elegant Weddings will primarily target the following customer profiles:

  • Engaged couples with a wedding date
  • Engaged couples who do not yet have a season or date
  • Couples who are not engaged, but are considering marriage
  • Parents of engaged couples who are seeking professional counsel

Competitive Analysis

Direct and indirect competitors.

Elegant Weddings will face competition from other companies with similar business profiles. A description of each competitor company is below.

Cherished Moments

Cherished Moments is an established wedding planning company founded in 2010 by Bridgette Inqvist and Lars Solene. Bridgette and Lars were wedding consultants with a national chain bridal store for over ten years when they formed Cherished Moments as a wedding planning company focused on “partial wedding planning.” A partial wedding planner assists with certain elements of the wedding that are especially crucial to the clients, such as the venue selection, vendor coordination, or design and decor. These areas are visible to guests and make or break the wedding overall and, as such, many engaged couples want help in these areas only while they handle the remaining wedding details.

Cherished Moments provides partial wedding planning with event venue selections and design and decor elements of any wedding, including outdoor and themed weddings. Bridgette and Lars do not conduct pre-wedding consultations, preferring to communicate via online conversations and they have engaged couples complete thorough instruction lists for their services that list everything needed or wanted on paper.

Backyard Wedding Planners

Billie Seevers and Jonnie Taylor formed their company, Backyard Wedding Planners, after each had an informal backyard wedding in 2020 and 2021. Their experiences led to conversations and a partnership that focuses strictly on fun, informal backyard weddings. This may mean the wedding couple serves a barbecue meal from the grill or the meal is served by a fast food delivery truck. Events usually include outdoor games for the guests, group singing (with guitar) and informal dancing on the lawn.

The premise of Backyard Wedding Planners is that formal weddings are too difficult and expensive; weddings should be reminiscent of a backyard gathering that is fun. Couples choose from a variety of decor options and settings and vendors are offered for the elements of the wedding that couples choose. The company currently has two employees, Billie and Jonnie.

Destination Dream Weddings

Pat Roberson and Clint Dory formed Destination Dream Weddings while employed as travel agents in 2009. Together they created a format for wedding planning that includes everything destination weddings might require. This means health insurance for the bride and groom are included (in the event of food poisoning, etc), hotels are fully vetted by Destination Dream Weddings, fees are prepaid and costs are set and guaranteed. Destination Dream Weddings often include the wedding parents, grandparents, siblings and friends of the wedding couple, which leads to large-scale planning of multiple people traveling from various points to the destination. Planning is key for Destination Dream Weddings. Pat and Clint have hired one office manager to oversee communication; however, most of their planning services are conducted online and via email communication. They do not travel to the wedding destinations as a rule.

Competitive Advantage

Elegant Weddings will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Elegant Weddings will offer the unique value proposition to its clientele:

  • Highly-qualified team of skilled employees who offer personal, detailed planning with wedding couples from pre-wedding parties through to the end of the reception.
  • Private luncheons before and after the wedding with the wedding planner.
  • Guaranteed results from preferred vendors or money is refunded by Elegant Weddings.
  • Wedding software for exclusive use of the engaged couple, parents and planner.
  • Unbeatable pricing for their clients in the “luxury wedding” category.

Promotions Strategy

The promotions strategy for Elegant Weddings is as follows:

Word of Mouth/Referrals

Elegant Weddings has built up an extensive list of contacts over the years by providing exceptional service and expertise to their previous clients. Their contacts and clients will follow them to their new company and help spread the word of Elegant Weddings.

Professional Associations and Networking

Networking will take place at industry events, bridal fairs, personal meetings, and professionally-associated organizations. Private events for parents and selected referrals will be hosted by Elegant Weddings.

Print Advertising

Direct mail pieces will be sent to attendees of bridal fairs and other industry events. Special offers will be given in the direct mail pieces when engaged couples meet with Elegant Wedding planners.

Website/SEO Marketing

Elegant Weddings will fully utilize their website. The website will be well organized, informative, and list all the services that Elegant Weddings provides. The website will also list their contact information and offer sample photos of elegant weddings and wedding couples. The website will engage in SEO marketing tactics so that anytime someone types in the Google or Bing search engine “wedding planning company” or “luxury weddings near me,” Elegant Weddings will be listed at the top of the search results.

The pricing of Elegant Weddings will be on the high end of the wedding planning industry; however, it will be on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Elegant Weddings. Operation Functions:

  • Carrie Goode will be the owner and President of the company. She will oversee all business development and manage client relations. Carrie has spent the past year recruiting the following staff:
  • Danielle Woods will become the Senior Wedding Planner and oversee staff, handle phone calls and social media.
  • Janice Parker will also join the staff as the Office Manager, overseeing all scheduling, calendar events and tracking engaged couples through the process of planning. She will onboard new employees, as well.

Milestones:

Elegant Weddings will have the following milestones completed in the next six months.

  • 5/1/202X – Finalize contract to lease office space
  • 5/15/202X – Finalize personnel and staff employment contracts for the Elegant Weddings
  • 6/1/202X – Finalize contracts for Elegant Weddings clients
  • 6/15/202X – Begin networking at industry events
  • 6/22/202X – Begin moving into Elegant Weddings office
  • 7/1/202X – Elegant Weddings opens its doors for business

Financial Plan

Key revenue & costs.

The revenue drivers for Elegant Weddings are the fees they will charge to clients for their services.

The cost drivers will be the overhead costs required in order to staff Elegant Weddings. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

  • Number of clients per Month: 20
  • Average revenue per Month: $27,500.
  • Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, wedding planning business plan faqs, what is a wedding planning business plan.

A wedding planning business plan is a plan to start and/or grow your wedding planning business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Wedding Planning business plan using our Wedding Planning Business Plan Template here .

What are the Main Types of Wedding Planning Businesses? 

There are a number of different kinds of wedding planning businesses , some examples include: Traditional, Extreme wedding planning, Destination, Luxury, and Budget-saving wedding planning.

How Do You Get Funding for Your Wedding Planning Business Plan?

Wedding Planning businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Wedding Planning Business?

Starting a wedding planning business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

  • Develop A Wedding Planning Business Plan - The first step in starting a business is to create a detailed wedding planning business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  
  • Choose Your Legal Structure - It's important to select an appropriate legal entity for your wedding planning business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your wedding planning business is in compliance with local laws.
  • Register Your Wedding Planning Business - Once you have chosen a legal structure, the next step is to register your wedding planning business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 
  • Identify Financing Options - It’s likely that you’ll need some capital to start your wedding planning business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 
  • Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 
  • Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 
  • Acquire Necessary Wedding Planning Equipment & Supplies - In order to start your wedding planning business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 
  • Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your wedding planning business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful wedding planning business:

  • How to Start a Wedding Planning Business

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Wedding Planning Business

Back to All Business Ideas

How to Start a Wedding Planning Business

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on February 7, 2022 Updated on February 14, 2024

How to Start a Wedding Planning Business

Investment range

$2,250 - $7,600

Revenue potential

$36,000 - $120,000 p.a.

Time to build

0 – 3 months

Profit potential

$32,000 - $72,000 p.a.

Industry trend

Oh, that big day that children dream about. The day when they get to be the star and marry the person of their dreams. It has to be perfect!  But planning that perfect day can be a monumental task. In comes the wedding planner to (hopefully) make it the best day of their lives. If you’re someone who loves that planning process, why not turn it into money in your pocket? You can start your own wedding planning business for just a small investment. 

First, however, you have to go through the planning process for your business. You’ll need knowledge about the process to do so, and it’s your lucky day! This step-by-step guide is chock full of tips and insights to put you on the path to becoming a successful wedding planner.

Step by Step Business values real-life experience above all. Through our  Entrepreneur Spotlight Series , we interview business leaders from diverse industries, providing readers with firsthand insights.

Uncover wedding planning tips in our interview with Epic Elopements’ founder, Amber Sironen-Massey.

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

Starting a wedding planning business has pros and cons to consider before deciding if it’s right for you.

  • Bring Joy to Brides! – Make wedding dreams come true
  • Good Money – Get paid 10% to 20% of the total wedding cost
  • Flexibility – Run the business from home
  • Bridezillas – The wedding day has to be perfect!
  • Weekend Work – Long weekend wedding days

Wedding planning industry trends

Industry size and growth.

  • Industry size and past growth – The US wedding planning industry is valued at just under $900 million. The industry has decreased annually by 7% per year for the last five years but is still big enough to offer opportunities.(( https://www.ibisworld.com/industry-statistics/market-size/wedding-planners-united-states/ ))  
  • Growth forecast – The global wedding services market, which includes planning, is predicted to grow around 5% yearly through 2030.(( https://www.alliedmarketresearch.com/wedding-services-market-A15864 )) 
  • Number of businesses – More than 20,000 wedding planners operate in the US.(( https://www.ibisworld.com/industry-statistics/number-of-businesses/wedding-planners-united-states/ ))
  • Number of people employed – The industry employs more than 25,000 people.(( https://www.ibisworld.com/industry-statistics/employment/wedding-planners-united-states/ ))

wedding planning industry size and growth

Trends and challenges

Trends in wedding planning include:

  • Wedding themes are being influenced by pop culture, including shows like Bridgerton. 
  • Weddings are becoming increasingly non-traditional, sometimes with “wear what you want” rules. 
  • Unsurprisingly, eco-friendly weddings are trending, with recyclable materials used for as many wedding accoutrements as possible. 

Challenges in the wedding planning industry include:

  • In the wake of the pandemic, people are opting for smaller guest lists, reducing fees for wedding planners.
  • Many online wedding planning sites have popped up, creating new competition for traditional wedding planners.

wedding planning industry Trends and Challenges

What kind of people work as wedding planners?

  • Gender – 90% of wedding planners in the US are female, while 10% are male.(( https://www.zippia.com/wedding-planner-jobs/demographics/#gender-statistics ))
  • Average level of education – 71% have a bachelor’s degree and 13% hold an associate degree.(( https://www.zippia.com/wedding-planner-jobs/demographics/#degree-level-types ))
  • Average age – The average age of a wedding planner is 37 years old.(( https://www.zippia.com/wedding-planner-jobs/demographics/#age-statistics ))

wedding planning industry demographics

How much does it cost to start a wedding planning business?

Startup costs for a wedding planning business range from $2,000 to $5,000. The largest costs are for a website and an initial marketing budget.

How much can you earn from a wedding planning business?

You can charge between 10% to 20% of the total cost of the wedding, for an average of 15%. The average wedding costs $20,000, so you should earn about $3,000 per wedding. Your expenses will be limited, so you should expect a profit margin of about 90%.

In your first year or two, you could work from home and plan 12 weddings, bringing in $36,000 in annual revenue. This would mean over $32,000 in clear profit, assuming that 90% margin. As you begin to get traction and referrals, that could increase to 40 weddings a year. At this stage, you might hire a staff, reducing your profit margin to 60%. With annual revenue of $120,000, you would make a cool $72,000.

Wedding Planning business earnings forecast

What barriers to entry are there?

There are a few barriers to entry for a wedding planning business. Your biggest challenges will be:

  • Having great planning skills
  • Facing competition, particularly from online wedding planning services

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Step 2: hone your idea.

Now that you know what’s involved in starting a wedding planning business, it’s a good idea to hone your concept in preparation to enter a competitive market. 

Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.

Why? Identify an opportunity

Research wedding planning businesses in your area to examine their services, price points, and customer reviews. You’re looking for a market gap to fill. For instance, maybe the local market is missing a wedding planner who handles deliveries to the event.

wedding planner business ideas

You might consider targeting a niche market by specializing in a certain aspect of your industry, such as non-traditional weddings.

This could jumpstart your word-of-mouth marketing and attract clients right away. 

What? Determine your services

Make a list of all the tasks that you will handle for the wedding. You might consider making different packages of services at different price points. 

How much should you charge for wedding planning?

Generally, wedding planners are paid 10% to 20% of the total cost of the wedding. Your expenses will be limited to marketing and fuel for travel. You should aim for a profit margin of about 90%. 

Once you know your costs, you can use our profit margin calculator to determine your mark-up and final price point. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market will be primarily brides and parents of the bride, which makes it a very broad market. You should spread out your marketing to include sites like TikTok, Instagram, and Facebook.

Where? Choose your business premises

In the early stages, you may want to run your business from home to keep costs low. But as your business grows, you’ll likely need to hire workers for various roles and may need to rent out an office. Find commercial space to rent in your area on sites such as Craigslist , Crexi , and Instant Offices .

When choosing a commercial space, you may want to follow these rules of thumb:

  • Central location accessible via public transport
  • Ventilated and spacious, with good natural light
  • Flexible lease that can be extended as your business grows
  • Ready-to-use space with no major renovations or repairs needed

wedding planning business idea rating

Step 3: Brainstorm a Wedding Planning Business Name

Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.

Here are some ideas for brainstorming your business name:

  • Short, unique, and catchy names tend to stand out
  • Names that are easy to say and spell tend to do better 
  • Name should be relevant to your product or service offerings
  • Ask around — family, friends, colleagues, social media — for suggestions
  • Including keywords, such as “wedding planner” or “wedding planning”, boosts SEO
  • Name should allow for expansion, for ex: “Dream Day Planners” over “Vintage Vows Wedding Planning”
  • Avoid location-based names that might hinder future expansion
  • Use online tools like the Step by Step Business Name Generator . Just type in a few keywords and hit “generate” and you’ll have dozens of suggestions at your fingertips.

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

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Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that set your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.

Step 4: Create a Wedding Planning Business Plan

Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:

  • Executive Summary: Highlight the main goals and strategies of your wedding planning business, focusing on offering personalized, comprehensive wedding coordination services.
  • Business Overview: Describe your business’s focus on planning and organizing weddings, including venue selection, vendor coordination, and event design.
  • Product and Services: Detail the range of services offered, such as full wedding planning, day-of coordination, and consultation services for couples.
  • Market Analysis: Assess the demand for wedding planning services, identifying target markets like engaged couples, wedding venues, or event suppliers.
  • Competitive Analysis: Compare your services to other local wedding planners, focusing on your unique offerings like specialized themes, personalized service, or budget management.
  • Sales and Marketing: Outline your strategy for attracting clients, using methods like bridal shows, social media marketing, or partnerships with wedding vendors.
  • Management Team: Highlight the experience and qualifications of your team, especially in event planning, customer service, and vendor relations.
  • Operations Plan: Describe the operational process of planning weddings, from initial consultations and concept development to execution on the wedding day.
  • Financial Plan: Provide an overview of financial aspects, including startup costs, pricing strategy, and income projections.
  • Appendix: Include supplementary documents such as portfolio photos, client testimonials, or vendor agreements to support your business plan.

what to include in a business plan

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business! 

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to wedding planning businesses. 

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state. 

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your wedding planning business will shape your taxes, personal liability, and business registration requirements, so choose wisely. 

Here are the main options:

  • Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
  • General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
  • Limited Liability Company (LLC) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.
  • C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation.
  • S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just needs to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.

types of business structures

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have. 

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2023

wedding planner business ideas

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN. 

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

wedding planner business ideas

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

  • Bank loans: This is the most common method but getting approved requires a rock-solid business plan and strong credit history.
  • SBA-guaranteed loans: The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
  • Government grants: A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
  • Friends and Family: Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
  • Crowdfunding: Websites like Kickstarter and Indiegogo offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like Fundable and WeFunder enable multiple investors to fund your business.
  • Personal: Self-fund your business via your savings or the sale of property or other assets.

Bank and SBA loans are probably the best options, other than friends and family, for funding a wedding planning business. You might also try crowdfunding if you have an innovative concept.  

types of business financing

Step 8: Apply for Licenses/Permits

Starting a wedding planning business requires obtaining a number of licenses and permits from local, state, and federal governments.

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money, you’ll need a place to keep it, and that requires opening a bank account .

Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your wedding planning business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account. 

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

  • General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
  • Business Property: Provides coverage for your equipment and supplies.
  • Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
  • Worker’s compensation: Provides compensation to employees injured on the job.
  • Property: Covers your physical space, whether it is a cart, storefront, or office.
  • Commercial auto: Protection for your company-owned vehicle.
  • Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
  • Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of the above insurance types.

types of business insurance

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business. 

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.  

You may want to use industry-specific software, such as HoneyBook , Aisle Planner , or bloom , to manage bookings, workflows, contracts, and payments.

  • Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
  • If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial. 

Develop your website

Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism.

You can create your own website using services like WordPress, Wix, or Squarespace . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.

They are unlikely to find your website, however, unless you follow Search Engine Optimization ( SEO ) practices. These are steps that help pages rank higher in the results of top search engines like Google.

Here are some powerful marketing strategies for your future business:

  • Social Media Campaigns: Leverage platforms like Instagram and Pinterest to showcase your portfolio, share real wedding stories, and engage with potential clients through visually appealing content.
  • Collaborate with Local Vendors: Forge partnerships with local florists, photographers, and catering services, creating a mutually beneficial referral network that enhances your credibility and widens your reach.
  • Host Free Workshops or Webinars: Position yourself as an expert by organizing workshops or webinars on wedding planning tips, trends, and budgeting, establishing trust with potential clients and showcasing your expertise.
  • Offer Limited-Time Promotions: Create a sense of urgency and attract clients by offering limited-time promotions or discounts for early bookings or bundled services, encouraging couples to secure your services promptly.
  • Collect and Showcase Testimonials: Encourage satisfied clients to leave testimonials and reviews, then strategically showcase them on your marketing materials and social media to build trust and credibility with potential clients.
  • Targeted Local Advertising: Invest in targeted online and offline advertising in local publications, community boards, or social media groups to specifically reach your target audience in the geographical area you serve.
  • Participate in Bridal Shows: Set up a booth at bridal shows to directly engage with couples planning their weddings, offering them a glimpse of your services, and collecting leads for future follow-ups.
  • Create a Blog: Share valuable content on a blog related to wedding planning, offering advice, inspiration, and behind-the-scenes insights to establish yourself as an authority in the industry and improve your website’s SEO.
  • Utilize Influencer Marketing: Collaborate with local influencers or bloggers in the wedding industry to reach a wider audience and gain credibility through their endorsement of your services.
  • Implement a Referral Program: Encourage satisfied clients to refer your services by implementing a referral program, rewarding them for each successful referral, thereby creating a word-of-mouth marketing engine for your business.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that sets it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your wedding planning business meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your wedding planning business could be: 

  • Non-traditional weddings to fit your unique style
  • Eco-friendly weddings to keep our earth healthy
  • Short timeline? The perfect wedding on time, guaranteed

unique selling proposition

You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a wedding planning business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in wedding planning for years and can offer invaluable insight and industry connections. 

The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in wedding planning. You’ll probably generate new customers or find companies with which you could establish a partnership. 

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a wedding planning business include:

  • Wedding Assistants – assist with planning, wedding setup
  • Delivery Drivers – deliver items to weddings
  • Marketing Lead – SEO strategies, social media, other marketing

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need. 

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent. 

Step 13: Run a Wedding Planning Business – Start Making Money!

Making a client’s wedding day perfect can be a very rewarding experience. You take care of the details, and let the bride be the star. A wedding planning business can be a very lucrative venture, and as your business grows you can make some good money. You could even have a whole team working for you while you handle the high-level details and supervise the events from the rehearsal dinner to the wedding day and the next day brunch.

Now you’re prepared, so you can put your plans into action and get ready to launch your wedding planning adventure!

  • Wedding Planning Business FAQs

Yes, a wedding planning business can be profitable. You’ll need to market yourself before you start to make money, but once you get some traction, you’ll have very few expenses so most of the money you make will stay in your pocket.

Generally, wedding planners charge between 10% to 20% of the total cost of the wedding. If you charge an average of 15%, for a $20,000 wedding, you’ll make $3,000.

To stay organized and manage multiple weddings simultaneously, create a detailed timeline and checklist for each event, and use project management tools and software to track progress and deadlines. Communicate clearly with clients, vendors, and staff, and delegate tasks effectively to ensure that everyone is working towards the same goal.

The key skills and qualities needed to become a successful wedding planner include excellent communication and interpersonal skills, attention to detail, creativity , problem-solving skills, time management, and the ability to work under pressure.

To differentiate your wedding planning business from competitors in the market, focus on developing a unique brand identity and marketing strategy that highlights your strengths and values. Offer personalized and customized services that cater to the specific needs and preferences of each client, and provide exceptional customer service and support throughout the planning process. 

Yes, you can start a wedding planning business on the side by identifying your target market, developing a service offering and pricing strategy, and creating a strong online presence. Build a portfolio of work samples and showcase your expertise through online marketing and networking. Ensure that you can balance your time and resources effectively between your full-time job and your side business, and consider hiring assistants or coordinators to help with the workload.

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  • Decide if the Business Is Right for You
  • Hone Your Idea
  • Brainstorm a Wedding Planning Business Name
  • Create a Wedding Planning Business Plan
  • Register Your Business
  • Register for Taxes
  • Fund your Business
  • Apply for Licenses/Permits
  • Open a Business Bank Account
  • Get Business Insurance
  • Prepare to Launch
  • Build Your Team
  • Run a Wedding Planning Business - Start Making Money!

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wedding planner business ideas

Small Business Trends

Wedding business ideas: 60 innovative ventures.

In a vibrant landscape characterized by both tradition and innovation, the wedding industry consistently demonstrates a capacity for growth and transformation. With the passage of time, this sector has proven to be remarkably recession-proof, offering entrepreneurs a robust market in which to operate. To get you started, we’ve compiled a list of 60 lucrative and inventive wedding business ideas that can help you carve out a successful niche in this burgeoning field.

If you have a passion for all things wedding and romance, a business in the wedding niche might be your perfect opportunity.

Table of Contents

What You Need to Know Before Starting a Business in the Wedding Industry

Prior to launching a business within the wedding industry, be sure you consider several pivotal factors that significantly impact the durability and success of your venture, including:

  • Market Research : Perform an in-depth analysis of the local and perhaps even global wedding market to gauge existing demand and identify gaps. Such knowledge will enable you to tailor your services or products to meet specific needs effectively.
  • Budget and Financing : Formulate a financial strategy that includes not only an initial budget but also a plan for ongoing expenses. Make sure you have access to sufficient funds, either through personal savings, loans, or investors, to run the business smoothly.
  • Licensing and Permits : Ensure you have obtained all required legal permits and licenses, which vary by location and type of service. Compliance with both local and federal laws is crucial to avoid legal issues that could jeopardize the business.
  • Unique Selling Proposition : Determine what sets your wedding business apart from competitors in your area. This unique feature or service will become the cornerstone of your branding and marketing efforts.
  • Business Plan : Craft a comprehensive business plan that lays out your company’s mission, objectives, and operational plans. This document should cover timelines, financial projections, marketing strategies, and key performance indicators that will guide both the startup and future phases of your business.

Our Methodology: The Best Wedding Business Ideas

When selecting wedding business ideas, it’s important to choose options that are not only marketable but also align with personal interests and capabilities. Here is the methodology we used to evaluate potential wedding business opportunities:

Understanding Market Demand (Rating: 9/10)

We assessed the demand for various wedding services and products. Trends, cultural preferences, and the unique needs of couples planning their weddings were key factors in our evaluation.

Creativity and Innovation (Rating: 8/10)

The wedding industry thrives on creativity and uniqueness. We looked for business ideas that offer a fresh perspective or a new take on traditional wedding services, setting them apart in a competitive market.

Investment and Operational Costs (Rating: 7/10)

Starting a wedding business can vary significantly in terms of investment. We considered the initial setup costs and ongoing operational expenses to ensure financial viability.

Small Business Deals

Time flexibility and seasonality (rating: 8/10).

Wedding businesses often experience seasonality and fluctuating workloads. We chose ideas that allow for flexible time management, accommodating the seasonal nature of the industry.

Profit Potential and Scalability (Rating: 8/10)

Evaluating the earning potential and the possibility for growth and expansion was crucial. We focused on wedding business ideas that not only offer immediate income opportunities but also have room to scale up in the future.

Compliance with Regulations (Rating: 7/10)

Compliance with local laws and regulations, especially in areas like catering, event planning, and venue management, was a key consideration in our selection process.

Passion and Personal Interest (Rating: 8/10)

Lastly, a successful wedding business often stems from a personal passion for the industry. We looked for ideas that align with the entrepreneur’s interests and expertise in weddings and event planning.

By applying these criteria, we aimed to identify wedding business ideas that not only promise profitability but also align well with the entrepreneur’s passion and expertise in this special and emotion-driven industry.

60 Amazing Wedding Business Ideas

In an industry brimming with opportunities, the wedding sector shows a unique resilience against economic downturns.

From modest ceremonies to lavish spectacles, weddings offer a continual source of demand fr a diverse range of services and products.

Entrepreneurs can’t go wrong with the following 60 distinct and viable wedding business opportunities, offering potential pathways into this thriving market.

1. Virtual Wedding Planners

wedding business

Offer planning services that leverage digital platforms to walk global clients through their wedding planning checklist. The model could save overhead costs on physical space but may require a robust online marketing strategy.

Opportunities include reaching a wider audience, while challenges may involve coordinating with local vendors remotely. Profitability can be moderate to high, depending on scale and reputation.

2. Eco-Friendly Wedding Planner

If you’re interested in learning how to become a wedding planner with a social element, this option may be for you. Eco-friendly wedding planners specialize in environmentally sustainable weddings, sourcing local and eco-friendly vendors. Though the clientele may be niche, interest in sustainable practices is growing.

Challenges may include finding reliable green vendors; however, this specialization can command premium prices, leading to potentially high profitability.

3. Destination Wedding Planner

Focus on planning weddings in exotic or foreign locales. The field offers the allure of travel, but it can be logistically challenging and may require international business knowledge.

The potential for high profitability exists, particularly if you can forge partnerships with venues and suppliers overseas.

4. Budget Wedding Planner

wedding business

Some successful wedding planners concentrate on offering affordable yet tasteful wedding options for couples on a tight budget.

Such a service will attract a broad demographic looking for a cost-efficient wedding event but may involve razor-thin margins. The key to profitability lies in volume and possibly in offering package deals.

5. Luxury Wedding Planner

Serve high-net-worth individuals by planning opulent weddings with no expenses spared. Some wedding planners even offer a “ hire a bridesmaid ” type service where they handle all elements of the event as a member of the wedding party.

The challenges for event planners in this niche often revolve around extremely high expectations and may require an existing network in the luxury services industry. The potential for profitability, however, is substantial due to high per-event fees.

6. Unique Wedding Favors

Design and produce specialized wedding favors that differ from the norm, such as artisanal crafts or personalized mementos.

While manufacturing or sourcing could present challenges, the opportunity to stand out in a crowded market is significant. Profitability will depend on product costs and the premium consumers are willing to pay for uniqueness.

7. Thematic Wedding Proposals Service

wedding business

Create unforgettable proposal scenarios based on themes meaningful to couples, such as their first meeting place or a favorite shared movie.

The primary challenge involves perfecting the details to meet high emotional expectations, but the opportunity for viral marketing through social media can be substantial. Profitability hinges on the complexity and uniqueness of each proposal.

8. Wedding Decor Rental

Stock and rent out various wedding decor items, from table settings to large backdrops. The business can save startup costs by starting small and can grow as demand increases.

Inventory maintenance and storage are primary challenges, but profitability can be high due to repeat usage of inventory.

9. Create Personal Invitations

Offer tailored, unique invitations in both digital and print formats.

While trends in design may change rapidly, requiring continual updates, the demand for personalized invitations remains consistent. Profitability can vary, depending on the cost of materials and the price point the market can bear.

10. Bespoke Wedding Gowns and Suits

wedding business

Provide custom-tailored wedding attire, focusing on unique, high-quality craftsmanship.

Of course, the venture is not without its own challenges, including sourcing fine materials and skilled labor, but the opportunity to brand yourself as a premium service can lead to high profitability.

11. Wedding Planning App

Develop an app that consolidates various wedding planning tasks, such as budgeting, timelines, and vendor management.

Software development can be costly and time-consuming, but the potential for profitability through in-app purchases or premium features is high.

12. Live-Streaming Wedding Services

Specialize in providing high-quality live-streaming for weddings, allowing distant family and friends to participate.

The service may require an initial investment in quality equipment, but the rising trend of virtual attendance at weddings suggests a profitable future.

13. Virtual Reality Wedding Experiences

wedding business

Offer couples the ability to experience or preview various aspects of their wedding through virtual reality.

Startup costs can be high, including software development and equipment, but the novel experience can command high prices, leading to significant profitability.

14. Wedding Registry Apps

Create an app designed to simplify the wedding gift registry process, integrating with various retail services.

Revenue could be generated through partnerships with retailers, making it potentially highly profitable if the app gains widespread use.

15. Digital Wedding Invitations Business

Provide digital wedding invitation services, offering customization and eco-friendly benefits.

The business has low startup costs and can be managed remotely, but it faces stiff competition from free alternatives. The key to profitability is offering premium customization and added features.

16. Vegan Wedding Day Catering

wedding business

Offer specialized vegan menus to cater to weddings with a focus on plant-based diets. The challenge is creating a diverse and delicious menu that pleases even non-vegan guests.

However, as veganism gains popularity, this niche offers increasing opportunities and the potential for moderate to high profitability.

17. Food Truck for Wedding Events

Operate a food truck that specializes in wedding catering, offering a range of cuisines or themed foods.

The initial investment for the truck and equipment can be high, but the mobility offers a wider range of venues and events, leading to potentially higher profitability.

18. Local Delicacies Catering for Destination Weddings

Specialize in offering native foods of the wedding destination, thereby adding a local touch to the celebration.

Challenges include sourcing local ingredients reliably, but the unique offering can command a premium price, resulting in higher profitability.

19. Custom Wedding Cake Designing

wedding business

Provide bespoke wedding cake services, allowing couples to tailor the cake to their exact specifications.

Challenges include perfecting intricate designs and flavors, but the potential for word-of-mouth advertising and high profitability per project exists.

20. Wedding Candy Buffet Service

Offer candy buffets as a dessert or favor option, with customization to match wedding themes and colors.

The primary challenge is ensuring freshness and quality, but the unique nature of the service can result in high customer interest and moderate profitability.

21. Wedding Florist

Focus solely on providing floral services for weddings, from bouquets to venue decorations.

The challenge includes seasonality and freshness of flowers, but established relationships with suppliers can mitigate this. Profitability varies based on the scale of each wedding.

22. Writing Wedding Vows

wedding business

Offer a service that helps couples craft personalized and heartfelt wedding vows.

While the work may be project-based and sporadic, the emotional value and potential for customer referrals can result in a lucrative side business.

23. Paint Wedding Reception Portraits

Provide live painting services during the wedding reception, offering the couple a unique memento of their day.

The challenge is producing high-quality work quickly, but the unique nature and sentimental value of the service can command high fees, leading to strong profitability.

24. Create Pet Wedding Apparel

Design and produce specialized apparel and accessories for pets involved in wedding ceremonies.

Challenges include sizing and comfort considerations, but the growing trend of involving pets in weddings suggests a market ripe for entry.

25. Honeymoon Planner

wedding business

Specialize in planning and booking all aspects of a couple’s honeymoon, from flights to experiences.

The challenges often involve the logistics and coordination of international travel, but the potential for profitability is moderate to high if commissions or package deals are involved.

26. Interactive Wedding Guest Games Service

Create and manage interactive games or experiences designed to entertain guests at wedding receptions.

Though initial setup and equipment costs may be high, the uniqueness and entertainment value can lead to a profitable venture.

27. Personalized Wedding Fireworks Display

Offer custom fireworks displays coordinated to the couple’s choice of music or theme.

Regulatory approvals and safety considerations are major challenges, but the high spectacle value can lead to substantial profitability.

28. Wedding Performers Booking Agency

wedding business

Operate an agency specializing in booking musicians, DJs, or entertainers for weddings.

While competition is stiff, a strong roster and good marketing can lead to a sustainable and profitable business.

29. Custom Wedding Dance Choreography Service

Provide choreography services for couples looking to perform a special dance at their wedding.

The business can be run from a home studio, with the main challenge being the marketing and establishment of a client base. However, the service is often highly valued, leading to potential profitability.

30. Photo Booth Rental Business

Offer rental of photo booths equipped with props and customization to match wedding themes.

The initial investment in quality equipment can be high, but the potential for reuse at multiple events provides a path to profitability.

31. Drone Videography Service

wedding business

If you want to do more than just learn how to become a wedding photographer, drone videography can provide a unique niche. Capture wedding moments from the sky with specialized drone videography services. Potential challenges include navigating airspace restrictions and acquiring the necessary flying permits.

However, the unique aerial perspectives can create memorable footage, making this service highly marketable and potentially profitable.

32. Antique Car Rentals for Weddings

Provide a unique transportation experience by offering a fleet of vintage cars for weddings.

Maintenance of these antique vehicles and insurance can be major concerns. Nevertheless, the unique appeal and often higher rental fees of classic cars could translate into significant profitability. You can also learn how to start a limo service to offer various transportation options for events.

33. Specialized Wedding Lighting Services

Design and implement bespoke lighting systems to create magical wedding atmospheres.

Challenges may include the complexities of electrical setup and venue limitations. Given the increasing emphasis on visual aesthetics at weddings, there is a strong opportunity for profitability.

34. Wedding Insurance Services

wedding business

Sell specialized insurance packages that cover various aspects of weddings, from vendor cancellations to extreme weather conditions. Regulatory compliance and consumer trust pose challenges.

The constant demand for risk mitigation in large events like weddings, however, offers a steady revenue stream.

35. Bridal Fitness Coaching

Offer tailored fitness and wellness programs aimed at brides-to-be.

Customization and schedule management may present challenges. The emotional investment that many brides have in looking their best for their wedding day makes this a potentially lucrative niche.

36. Groomsmen Coordination Service

Assist in coordinating the groom’s party, from suit fittings to the bachelor party.

While breaking into the market may be tough, the growing trend of elaborate groomsmen activities offers a unique business opportunity with moderate to high profitability.

37. Wedding Gift Personalization Service

wedding business

Provide personalized engraving or monogramming services for wedding gifts. The primary challenge lies in producing high-quality work consistently. The emotional appeal of personalized gifts can command higher prices, suggesting good profitability.

38. Pre-Wedding Counseling Services

Offer relationship and financial counseling services specifically for engaged couples.

Marketing and establishing credentials can be challenges. However, the emotional and financial stakes involved in marriage could make this a highly rewarding business.

39. Wedding Social Media Coordinator

Specialize in creating and managing social media campaigns for weddings. Keeping up with ever-changing algorithms and platforms poses a challenge.

The ever-growing importance of social media in our lives makes this an expanding market with significant profitability potential.

40. Mobile Wedding Hair and Makeup Service

wedding business

Offer on-site hair and makeup services for brides and bridal parties. Logistics and travel may be challenging.

The convenience factor, however, can make this service highly appealing, leading to good profitability.

41. Wedding Craft Services

Create handmade decorations, guest books, or other wedding crafts. Quality control and time management are the main challenges.

The appeal of bespoke, handcrafted items can command a higher price, leading to potentially strong profits. You can either offer services locally or open an Etsy or Amazon handmade wedding shop . These platforms also offer additional services to help your business grow. For example, there was recently a big splash in the Amazon wedding registry sector.

42. Bridal Emergency Kits

Sell pre-packaged kits filled with emergency supplies for the wedding day.

Challenges include inventory management and market saturation. However, the universal need for last-minute fixes at weddings makes this a business with steady demand.

43. Ethical Wedding Jewelry

wedding business

Offer a line of wedding jewelry made from ethically sourced or recycled materials. Consumer education and material sourcing are significant challenges.

Growing awareness about ethical consumer choices provides an opportunity for higher-than-average profitability.

44. LGBTQ+ Inclusive Wedding Services

Specialize in event planning or wedding coordination services that are explicitly LGBTQ+ inclusive.

While the niche is specific, growing societal acceptance offers a burgeoning market with strong potential for profitability.

45. Wedding Speech Writing

Offer a service that helps best men, maids of honor, and parents write memorable wedding speeches.

The business might face seasonality and depend on word-of-mouth recommendations. Nevertheless, the high emotional value of a well-delivered speech can result in strong demand and reasonable profitability.

46. Sustainable Wedding Consultancy

wedding business

Provide consultation services to help couples plan eco-friendly weddings.

Challenges include keeping up-to-date with sustainable practices. The growing trend of sustainability can make this a profitable niche.

47. Wedding Favors Subscription Box

Sell a subscription box filled with sample wedding favors so couples can choose what they like best.

Customer acquisition and retention are significant challenges. However, the convenience and unique experience offer strong potential for profitability.

48. Wedding Day Childcare Service

Offer specialized childcare services during wedding events.

Regulatory requirements and liability are the primary challenges. Yet, the convenience offered to guests makes this service highly appealing, leading to potential profitability.

49. Wedding Vendor Review Platform

wedding business

Create a platform for reviews and ratings of wedding vendors. The challenge lies in platform moderation and ensuring unbiased reviews.

The demand for trusted recommendations in wedding planning can lead to a profitable business venture.

50. Wedding Officiant Service

Learn how to become a wedding officiant and offer personalized ceremonies.

While state laws and regulations need to be followed, the personal nature of this service can command higher fees, making it potentially profitable.

51. Calligraphy Services

Provide specialized calligraphy for wedding invitations, place cards, and other paper goods. Mastery of the skill and time commitment are challenges.

The high appeal of customized, handcrafted elements in a wedding suggests a path to profitability.

52. Cultural Wedding Consultancy

wedding business

Specialize in helping couples plan weddings that honor their cultural heritage.

Challenges include mastering the traditions of various cultures. The emotional and cultural value attached to such weddings can result in higher fees and profitability.

53. Temporary Tattoo Booth

Set up a temporary tattoo booth at wedding receptions for guests to enjoy.

Compliance with hygiene standards is crucial. However, the unique and fun nature of the service can make it highly profitable.

54. Photo Montage Services

Compile photos and videos to create montages for wedding receptions. Staying updated with the latest software and technology is challenging.

The nostalgic and emotional value can lead to strong demand and moderate to high profitability.

55. Name Change Consultancy

wedding business

Guide newlyweds through the name-change process, taking care of all the legal paperwork.

Although the service is niche and maybe project-based, its high utility value can command premium pricing, leading to profitability.

56. Bridal Shower Planning Service

Specialize in planning and executing bridal showers. Vendor coordination and client expectations pose challenges.

However, the trend of themed and elaborate bridal showers offers lucrative opportunities.

57. Bachelor/Bachelorette Party Planning

Focus solely on planning pre-wedding parties for brides and grooms.

Logistics and safety considerations can be challenging, however, the growing industry of extravagant pre-wedding celebrations, however, offers significant profitability.

58. Rehearsal Dinner Planning

wedding business

Offer specialized services in planning and coordinating rehearsal dinners.

Client management and menu planning are key challenges. Yet, the intimacy of these events allows for premium pricing, making this a potentially profitable niche.

59. Wedding Memory Preservation

Provide a service that preserves wedding mementos, from flowers to invitations, in unique ways.

Material preservation and customer expectations are challenges. However, the sentimental value of such services can command high prices, making the venture profitable.

60. Second-hand Wedding Attire Shop

Run a boutique specializing in pre-loved wedding dresses and suits.

Quality control and consumer perception are challenges, but the increasing focus on sustainable choices makes it a timely and potentially profitable business.

What are some innovative wedding business ideas?

Innovative wedding business ideas could include specialized planning services like eco-friendly weddings, unique wedding venues such as underwater ceremonies, or bespoke wedding decor design. Other avenues can be digital wedding invitations or personalized wedding favor creation services.

How do I start a wedding business?

Starting a wedding business typically involves several key steps: market research, business plan creation, securing financing, and obtaining necessary licenses and permits. After these, you can focus on building your portfolio, developing your brand, and marketing your services.

What should I consider when pricing my wedding services?

When pricing your wedding services, consider the cost of materials, labor, overhead, and desired profit margin. Additionally, research your competition to get an idea of market rates. Seasonal demand can also affect pricing.

How do I attract clients to my wedding business?

Attracting clients can be done through various marketing channels such as social media, SEO-optimized blog posts, and partnerships with other wedding service providers. Word of mouth and customer testimonials are often the most effective form of advertising.

What are the challenges in the wedding business?

Challenges in the wedding business may include seasonality, high competition, and changing trends. Budget constraints and high client expectations are also common issues.

How can I set my wedding business apart from competitors?

To set your business apart, focus on unique selling propositions like specialized services, high-quality products, or exclusive packages. Exceptional customer service and strong marketing can also make a difference.

Is a wedding business profitable?

A wedding business can be profitable if managed well. However, it may take some time to establish a consistent client base and reputation. High-quality service and effective marketing are key to profitability.

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7 Wedding Businesses To Inspire Love (And Business Ideas)

Table of contents.

wedding planner business ideas

Weddings bring families and friends together to celebrate a lifetime of love and happiness. They also require a lot of planning. Because so much thought and time goes into weddings, most couples hire companies to assist in their endeavors or provide specialized products to make their big day unforgettable. 

Entrepreneurs in this space often feel that helping engaged couples plan their wedding is a highly rewarding experience – and there’s big money to be made doing it. These unique wedding companies offer inspiration to other entrepreneurs looking to get involved in the business of matrimony.

7 businesses that help couples plan their weddings

Whether they focus on the small details or the big picture, below are seven businesses that help couples plan their dream weddings.

1. MissNowMrs

Though not all couples choose to have one or both spouses change their last names after marriage, those who do often find the legal process intimidating. MissNowMrs simplifies the cumbersome process by streamlining all of the paperwork you need in one place for a flat fee. Newlyweds looking to make the switch answer a few questions about their current names, their married names and the various accounts they hold. Their answers are used to complete the appropriate forms automatically. Proofread, print, sign and file, and your legal name change will be well underway.

2. Love Notery

Kristen Rocco, founder of Love Notery, has always been a communicator. Her passion for storytelling led to a fruitful public relations career working with clients like Gary Sinise, better known as Lt. Dan from Forrest Gump . Like any good romantic, she took a leap of faith with Love Notery to tell great love stories. Rocco’s journalistic skills help her craft a customized “love story” through conducting in-depth interviews with couples. The stories are then printed out into custom heirloom keepsakes.

3. The Knot

This app is a multilayered wedding tool, with checklists for the engaged couple leading up to the wedding, vendor lists, ways to stay on budget, and tools to create a wedding site and registry. The Knot, which also publishes a print bridal magazine, even provides expert answers to various social and etiquette questions. In addition, the app provides a countdown to the day, so nearly newlyweds can stay excited and organized.

Creating wedding invitations no longer has to be a time-consuming process. Mixbook is a photo design tool that allows users to design custom guest books, invitations, cards and photo prints. Choose from ready-made graphics to style your designs, or upload your own for a more personal touch. Users can receive their printouts in real foil to add a sense of luxury to their cards and invitations. After the wedding bells have rung, newlyweds can remember their special moment with photo books and home decor that features pictures from their big day.

Registering for wedding items often means signing up with multiple brands to create the best registry with all of the couple’s desired items. Zola consolidates the process by allowing couples to register for a variety of brands, curated experiences and cash funds on a single page. Zola goes a step further by giving you autonomy with shipping: Each time you receive a gift, the site notifies you to ship the item now or at a later date. Or, in the case of cash gifts, you can either transfer them to your bank or convert to a Zola store credit.

6. Bella Figura

Invitations are a major detail of every wedding. Brides and grooms often want to use sophisticated designs and unique stationery to send their guests memorable invites. Bella Figura creates vintage wedding invitations that cater to their customers’ preferences. Couples can choose their color scheme, letterpress design and other customizations to make their invites personal and intimate. Each invitation is envisioned with the buyer’s love story in mind.

7. Carats & Cake

Have you ever attended a wedding and wondered about the vendors behind the special day? Instead of guessing who provided the bouquets for a wedding, Carats & Cake showcases real weddings and provides vendor information for the event. If you’re planning a wedding, you’ll get instant access to all featured vendors’ websites and portfolios. Carats & Cake was launched in 2013 as a platform for wedding businesses to reach more clients by sharing their work online.

There are many different types of businesses that help couples plan their wedding. These include invitation designing tools, wedding registries and custom heirloom keepsakes.

Tips on starting a wedding business

Weddings are big business. To get married, the average couple will spend upward of $34,000, according to the Knot. There are numerous wedding business ideas you can profit from while helping a couple plan their big day. If you’re interested in helping couples make their dream weddings become a reality, below are some tips to help you get started.

Choose a type of business.

Wedding planning is the perfect profession for people who enjoy party planning. Traditional wedding vendors include florists, jewelers, photographers , DJs and caterers. 

Getting certified as a wedding planner is as easy as completing an online course. Wedding planners make an average of $38,000 annually, but have the potential to make upward of $120,000 if they’re successful. The profitability of any wedding business depends largely on the service area and clientele. Vendors located in metropolitan areas have significantly higher average service rates than vendors in rural locations, for example.

On average, wedding planners make $38,000 annually, but some make up to $120,000 per year.

Consider other vendor opportunities.

There are other profitable wedding business ideas besides the basics. Consider the following creative ideas as a source of inspiration for your own wedding-based business:

  • Wedding calligrapher
  • Ice sculptor
  • Bridal makeup artist
  • Tent and chair rental provider
  • Personalized favor designer
  • Photo booth rental company
  • Honeymoon planner

Also think about skills that might not be directly related to weddings, but could still translate well into the space. For example, website developers could break into the wedding business by designing applications and websites that assist couples with planning their event.

Research your competition.

Before starting any wedding business, research the competition in your area. Find out how much they charge for their services and whether or not they market to a niche in the wedding industry. Niche companies do well  in the wedding industry, since competition is less fierce. The profitability of your wedding business can also be impacted by the season. Although couples do marry throughout the year, May through September are the most popular months for weddings.

Big days for couples mean big business for vendors

Couples can work with several businesses dedicated to helping them plan and execute their big days. For people interested in working behind the scenes, there are many profitable opportunities available in bringing fairytale visions to life. With proper planning, wedding dreams can become realities, and business ideas can become successful ventures.

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wedding planner business ideas

Wedding Planner Business Ideas for Social Media (Incl. Hashtags)

  • October 15, 2021

Wedding Planner Business Ideas blog header

There are thousands of wedding planner business ideas out there, and endless ways to promote your business. It can quickly get overwhelming , especially when it comes to social media. How do you beat the algorithm to grow your business?

When it comes to social media platforms, there are the big leagues that every wedding planner should use: Facebook, Instagram, and Pinterest. We all know this.

But were you aware of just how many people use social media and how to really tap into that huge number?

Find out the best social media tips for wedding planners below!

Why You Need Social Media to Market Your Business

Social media is an integral part of the marketing world, as well as our daily lives. It’s how businesses reach customers, how influencers make a living, and how people share their day-to-day lives in myriad ways. It’s also a great tool to get your wedding planning business out there.

According to research by Global WebIndex , “There are now 4.20 billion social media users around the world. This figure has grown by 490 million over the past 12 months, delivering year-on-year growth of more than 13 percent. The number of social media users is now equivalent to more than 53 percent of the world’s total population.”

That’s a lot of people. Facebook still reigns supreme in terms of social media sites, according to data collected by Smart Insights , with over 2.8 billion users. Instagram trails behind with 1.3 billion and Pinterest with 478 million.. 

TikTok is climbing the ranks quickly, with 732 million users in 2021, and may become a surprisingly helpful platform for wedding planners in the future. Especially for those with some video editing skills.

The Best Wedding Planner Business Ideas All Start On Social Media

Wedding planning is a very visual medium, and as such, that is where your focus should be when it comes to choosing which platforms to use. Each major platform has its pros and cons, however. Understanding your target clients will help guide you about which platform to put more energy into than others.

The world’s most popular social media platform, Facebook skews a bit older these days, but wedding planning groups are a great resource not only for information, but potential clients as well. Build out your page and create a group to go along with it, to encourage discussion and a sharing of ideas.

This will give you a great base to begin with and make it easier for potential clients to not only find you, but to engage with you in an easily accessible professional manner.

  • Pros: The most popular platform with a range of engagement opportunities from pages to groups, a marketplace, and easy to understand and use ad services.
  • Cons: The largest growing demographic are those ages 65 and older. Not exactly the wedding planner’s target audience. That said, according to advertisemint.com , 84 percent of US Millennials are active users on Facebook, with Generation X around 74 percent.
  • Best Day to Post: Thursday – Sunday, in the afternoon

a pinterest sample for wedding inspiration

Showcasing your work as a wedding planner on Pinterest is a great way to build up a clientele. Remember, we shop with our eyes. Pinterest is perfect for that and allows couples to build out boards of inspirational images and aesthetics they want for their big day. If they want a fall wedding , well, there’s a board for that. Same for a summer boho chic beach wedding.

While there is a small learning curve, many wedding planners agree that Pinterest is a must for their profession. Don’t forget to check out our guide to using Pinterest as a wedding professional .

  • Pros: With its own wedding category, Pinterest is a must for any wedding planner. Brides flock to Pinterest to get inspiration and ideas. Pinterest also lets you link to blog posts, your website, or anywhere you connect your pin to. This makes it a great marketing and advertising tool.
  • Cons: Pinterest isn’t quite as popular as it used to be, and many tags are flooded with unrelated images. However, if you are specific in your tags and make great pins, you can stand out from the crowd.
  • Best Day to Post: Unlike other sites, the best time to post on Pinterest is actually in the morning. Peak time is 9 AM, but any time between 8 and 11 AM has high traffic potential.

Beautifully shot tablescapes and inspirational quotes are the makings of an Instagram wedding planner. This platform is often the frontrunner for wedding planners because of its focus on imagery. A lot of people shop by sight, and if they find a beautifully styled vintage wedding on your page, and that’s what they want, chances are they are going to book you.

There is an art to Instagram. Wedding planners should be dedicated in the curation of their feed as well as their hashtag research (more on that later!).

  • Pros: Visuals are king here and Instagram has a variety of ways to showcase them, from posts to stories to reels.
  • Cons: Instagram has a tricky algorithm and even missing posting one day can throw it off entirely. You need to be engaging with followers if you want them to engage with your content.
  • Best Day to Post: taggbox suggests during major break times, like lunchtime and after work hours.

The Best Hashtags for Wedding Planners

Looking for social media-specific wedding planner business ideas? Hashtags are one way to drive traffic to your content. By including the right hashtags, you can get your posts in front of a number of eyes and even find them trending. It’s all a balance, however.

But, if you use a hashtag that is too popular and your content is going to get lost in a sea of posts. And on the flip side, use a hashtag that is too niche and the likelihood of it being discovered is pretty low.

According to SEO Design Chicago , some of the best hashtags for wedding planners to use on social media sites like Instagram, Twitter, and Pinterest are highly trafficked and very popular. These are a great way to have your content seen by as many people as possible. You’ll want to add more specific hashtags as well, to guide potential clients to your wedding planner business.

Without further ado, here is a comprehensive guide for hashtags to use when sharing on social media:

Wedding Planner Hashtags

  • #WeddingDay 
  • #WeddingInspiration 
  • #WeddingIdeas 
  • #WeddingPlanning 
  • #WeddingPlanner
  • #WeddingStylist
  • #WeddingDetails 
  • #WeddingAdvice 
  • #WeddingTips

Wedding Style Hashtags

Many couples will be coming to you with a specific style of wedding in mind. So, whether it’s boho chic or late night glam, you’ll want to attract your clients with images, blogs, and other content that is focused on specific styles. Which means, the more specific you can be, as well as varied, the more traffic you are going to bring in. Some examples are below.

  • Beach: #beachbride #beachwedding #beachweddingideas
  • Boho: #bohobride #bohowedding #bohoweddingideas #bohochicwedding #bohochicbride
  • DIY: #diybride #diywedding #diyweddingideas #handmadewedding #handmade #diy #weddingdiy
  • Elegant: #elegantbride #elegantwedding #elegantweddingideas
  • Modern: #modernbride #modernwedding #modernweddingideas
  • Outdoor: #outdoorwedding #gardenwedding #gardenweddingideas
  • Romantic: #romanticwedding#romanticweddingideas
  • Rustic: #rusticbride #rusticwedding #rusticweddingideas
  • Vintage: #vintagebride #vintagewedding #vintageweddingideas

Vendor-Specific Hashtags

Woman looking at social media on her phone

When featuring images of weddings you’ve planned or vendors you’ve worked with, you’ll want to curate your hashtags specifically toward what is in the picture or content. 

  • #weddingceremony #ceremony #ceremonydecor #weddingarch #weddingarbour #weddingceremonyideas #ceremonyideas #weddingaisle #ceremonyaisle

Wedding Cake

  • #weddingcake #cakedesign #cakedesigner #cakeart #cakeartist #cakespiration #cakestagram #cakesofinstagram 

Reception and Entertainment

  • #weddingreception #receptiondecor #weddingcentrepiece #tablesetting #tablescape #placesetting #placecards #weddingreceptionideas #receptionideas #weddingband #weddingdj #weddingentertainment #weddingmusic #weddingplaylist #weddingsongs #weddingsong #weddingdance #firstdance

Wedding Dress

  • #weddingdress #weddinggown #bridalgown #bridaldesigner #weddingfashion #weddingstyle
  • #weddingflorist #weddingflowers #weddingbouquet #bridebouquet #bouquet #peonies #roses #flowerstagram #blooms #flowersofinstagram #flowerlovers #flowergram #floweroftheday

Photography and Videography

  • #weddingphotographer #weddingphotography #weddingvideo #weddingvideography #weddingvideographer #weddingcinematography #weddingcinematographer

The Happy Marriage of Social Media and Wedding Planning

Just remember, social media can be a long game, especially when building up followers. However, with patience and a consistent posting schedule, as well as an understanding of which platforms to focus on, it can be your best friend.

Engagement is the biggest key, however, so make sure you are interacting with potential clients, even if it’s just congratulating couples’ posts on #weareengaged hashtags or in groups. So, when it comes to wedding planner business ideas, engagement is perhaps the most critical.

You never know, they might just click and find your page and become your next clients.

Annette Corrie

Annette Corrie

Our ‘Certificate of Professional Wedding Planning Course’ is here to help you through the process, by providing a step-by-step guide to getting started and becoming successful in your new career. This course will help you gain the skills, knowledge, and confidence you need to oversee all the details of a wedding. This course will help you prepare a successful and magnificent event!

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Our  ‘Certificate of Professional Wedding Planning Course’  is here to help you through the process, by providing a step-by-step guide to getting started and becoming successful in your new career. This course will help you gain the skills, knowledge, and confidence you need to oversee all the details of a wedding. This course will help you prepare a successful and magnificent event!

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Best Wedding Business Ideas To Get Started With

Rishita Jain

Rishita Jain

Indian weddings have one primary goal to create a memorable experience for the couple as well as their families, by focusing on as much opulence as possible. This business opportunity in India, the UK, and other locations around the world needs to be filled to celebrate Indian weddings through a supportive industry.

The most memorable day in the life of any individual is their wedding day. Almost every parent in India dreams of a big fat Indian wedding for their sons and daughters since their childhood. But it varies from person to person, as money plays the main role in these weddings. There are over 10 million weddings celebrated in India every year. For many analysts, that implies that the global Indian wedding industry is one that is recession-proof.

Indian Wedding Business Worth Best Wedding Business Ideas FAQ's Conclusion

Indian Wedding Business Worth

According to the survey done by Statista, the Indian wedding industry is the second-largest in the world, just behind the U.S. market. The total value of the Indian wedding industry is estimated to be worth $50 billion as compared to that of $70 billion in the United States. There are an estimated 1.4 million people of Indian descent living in the UK, creating a supplemental industry that is valued at approximately $13 billion. This is a big market for those people who wants to start with a wedding business in India and abroad.

Best Wedding Business Ideas

There are many niche businesses that cater to weddings. They are either full-time or part-time businesses. The factors and incentives that encourage people to go into this line of business are the ability to get good returns on little investment in the business as long as you are passionate about the job. It is a cost-effective business that can be started with little initial investment.

wedding planner business ideas

Here are some niche wedding business ideas one can pursue.

1)Wedding Planning

The job of a wedding planner is to assist with the designs, management, and planning of a client's wedding. The planner takes care of every aspect of the program from food to decorations and entertainment. A wedding planner eliminates the stressful and energy-consuming part of planning a wedding leaving the couples to cherish the event fully, without caring.

According to a survey, the wedding planning market in India is expected to hit INR 2 trillion by the year 2024. Many wedding planners have begun to charge up to 15% of the wedding budget as their consultation fee. But due to the ongoing pandemic, there is a big drop in this business which is expected to grow once the pandemic is over.

wedding planner business ideas

2) Wedding Caterer

One of the most important aspects of weddings is the food. Because food taste and quality of service are becoming serious issues to consider, more couples prefer to have professional caterers prepare and serve the food during the wedding event. A wedding caterer takes care of the meals based on the couple’s request.

Catering for wedding events has become quite popular due to the wide range of menu options that are possible. Starting a catering service business is a great idea for entrepreneurs who are well-organized, hardworking, creative, and able to accommodate and adapt to changing customer needs and demands. It’s a business that can be done part-time while you gain experience, build a client base, and buy equipment.

3) Makeup Artistry

A makeup artist is someone who uses cosmetic techniques and processes to create beauty as desired. Every bride wants to look her best on her wedding day. The makeup business is practicable as a one-man business with low overheads. Makeup artists are one of the top earners in the entertainment, bridal, and beautification industry. Their level of income is a factor of their pedigree, experience, and network.

4) Matchmaking Service

A matchmaker’s job is to help single individuals find their life partners. They work both online and offline. Traditional matchmakers who meet with brides and grooms in India may charge a fee of INR 50,000.

5) Wedding Dressing

Based on an estimate, the average clothing budget for a wedding in India is $375,500 and more. Wearing an exclusive designer sari for the event can cost as much as $110,000 and more. So the clothes business is a huge success. If you do not have too much capital to invest in the business, and funding is a barrier for your business then you can still cater to money-conscious couples. You can start with a wedding dress rental service with few dresses, a business telephone, and a business card to start with, and a website, you are ready to get started with your business.

6) Wedding Jewelry

According to some estimates, families might spend up to $250,000 on elaborate bracelets, earrings, necklaces, and other jewelry items for the whole family as part of the Indian wedding. So this is a very profitable business idea. You can also rent the jewelry.

7) Wedding Blogger

Weddings are usually a very hot and attractive topic, especially among young unmarried people. They are always interested in the latest trends in weddings, including the latest gown/dress fashion, creative wedding hashtags, wedding themes, rings, cake designs, flowers, decorations, and many other things. During these weddings, the brides-to-be always need help and information regarding the ceremonies, events to be held, dress to wear on occasions so as to make their dream wedding a huge success. To fulfill these needs publishing a wedding blog is usually easy and cheaper to start than publishing a magazine.

wedding planner business ideas

8) Wedding Magazine

Even though capital intensive, you can start a wedding magazine. Start publishing bridal magazines and in no time you will be popular. The business requires licensing and permit. You need seasoned writers, editors, photographers, location drivers.

9) Wedding Videographer

A wedding videographer's job is to capture the whole event. Becoming a wedding videographer is yet another easy business idea and can be a lot of fun. Basically, you get to spend your professional life at parties where people are energetic, positive, and excited. You also get to engage with the challenge of turning one of the most important events in someone’s life into a visual souvenir that they’ll be happy to watch over and over again.

To make a wedding videography business successful, you’ll need a vehicle so that you can travel freely, as well as the space and equipment necessary for editing.

wedding planner business ideas

10) Wedding Musician

Modern-day musicians have a huge customer base in weddings. Employ your compilations of music from a variety of eras to please every generation in music at weddings. Couples with bigger budgets are springing for both a DJ and a band. They may want their first dance song to be played live, but prefer a DJ later in the evening for a nightclub atmosphere. Or some may stick with the live band all night.

There are many other business ideas related to weddings.

  • Event Decorator
  • Invitation cards printing
  • Furniture and equipment rental services
  • Wedding Florist
  • Wedding Photographer
  • Wedding dance teacher
  • Honeymoon planner
  • Wedding Baking
  • Security Agency
  • Portable Toilets
  • Hair Dresser

wedding planner business ideas

How do I start my own wedding business?

  • Choose the Type of Wedding Business You Want to Start and a Name.
  • Choose a Business Entity.
  • Write a Detailed Business Plan.
  • Get an EIN.
  • Get a Business Bank Account and Business Credit Card.
  • Get Any Funding You Need.

Is the wedding business profitable?

Yes, owning a wedding venue can be a very profitable business, but not if you take on too much debt. This business requires a lot of work, and if you get in over your head in terms of debt and assume you'll book 50, or 100, or 150 weddings a year, you could find yourself working nonstop which can put you in a difficult situation.

Do wedding planners make a lot of money?

The typical wedding consultant salaries are wide open from a few hundreds to a few thousand. The wedding planners earn wages of $100K a year easily and there are some who could barely cross $15K. The difference in a wedding consultant's salary is the number of years they've been in the business.

Is wedding planner a good business?

A full time and experienced wedding planner can earn between 10-15 percent commission of the total wedding budget. So, for a wedding budget of INR 10 lakh, one can easily earn at least INR 1 lakh. Wedding planning requires creativity, people management, time management, and working at unearthly hours.

Are wedding planners in demand?

According to the Bureau of Labor Statistics, wedding planning employment is projected to grow 10 percent from 2016 to 2026. This is faster than the average for all occupations.

India has one of the largest population centers in the world today, it will continue to boast one of the largest wedding industries in the world as well. Over the next 10 years, as incomes rise in the country, the wedding industry may begin to close the gap between it and the United States. Though there was a huge drop in the wedding business due to the ongoing pandemic, it will become stable once the pandemic ends or comes to normal. We hope to see a lot of weddings in the coming future.

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25 Wedding Business Ideas That You Can Start Right Now

Like any other sector of the economy, construction has been deeply impacted by the COVID-19 crisis. However, this situation has brought new opportunities to a traditional sector that was already immersed in a process of modernization, adopting a wider use of technology.

It may take a bit of time to recover normal activity, but these new changes in regulations and behaviors will bring opportunities.

Have a construction-related business and want to get added to this list? Submit to share your story here.

Below we have listed the stories of some entrepreneurs that have thrived in the construction industry and have been kind enough to share their stories so future entrepreneurs can learn from their stories. Check them out:

1. Start a beach wedding company

If you have been aspiring to start a business that relates to weddings, you may consider starting a beach wedding company. Beach weddings have a naturally intimate romantic vibe and can be a perfect fit for couples looking for a unique experience.

Besides, beach weddings can be cheaper since there is not much décor to do and the ceremony and reception take place in the same venue.

How much you can make: $165,000/month

How much does it cost to start: $1,600 (?)

How long does it take to build: 90 days (?)

wedding planner business ideas

Florida-based Gulf Beach Weddings offers customized beach wedding packages and services across nine counties in the state of Florida and Alabama, conducting about 1,000 weddings a year and generating revenue of around $2 million annually, thanks in part to its trademarked Beach WeddingStudio software and focus on customer service.

wedding planner business ideas

2. Start a wedding rental business

Do you love wedding planning and looking for a business idea to turn your passion into profits? Starting a wedding rental business can be a great idea.

Your role as a wedding rental business is to supply all equipment and accessories to make the occasion colorful and memorable for attendees and the wedding couple. If you are starting a wedding rental business, focus on building relationships with wedding planners and event companies. Remember often couples visit wedding venues before even contacting a rental company. Being in contact with wedding venue business owners could get you repeat business.

How much you can make: $5,000 — $5,583,333/month

How long does it take to build: 305 days (?)

wedding planner business ideas

Photobooth Supply Co. offers a profitable business opportunity through their sleek and portable photo booths, with up to 97% satisfaction rate and a focus on customer experience, in a fast-growing event industry where photo booths are exploding.

wedding planner business ideas

3. Start a dating coaching business

A dating coach offers training and guidance to improve the client's success in dating and relationships.

The dating coach evaluates the results of the client's actions and decides what changes to make to the client's dating approach to improve the outcome. Besides, dating coaches offer guidance and support, helping clients negotiate the often confusing first stages of their early romantic experiences.

Dating coaches have been around for years. A more recent trend is dating coaches who help people with conditions like autism overcome their situations and begin dating people they love. Do you love helping people achieve their dating goals? You can start a dating coach service today!

To start, identify a niche and create a website, to help you reach more people. You can target teenagers, divorced people, or older adults and help them through their dating life.

How much you can make: $1,500 — $683,333/month

How much does it cost to start: $20 (?)

How long does it take to build: 45 days (?)

Time commitment per week: Min. 3 hours/week

wedding planner business ideas

Meet Ta'Veca Collins, founder of Romance On The Go, a concierge service that promotes romance and intimacy; since becoming a preferred vendor for The W Hotel Fort Lauderdale, their gross income has increased to around $3,200.00 monthly, and they are currently expanding their team to meet the demands of new partnered hotels.

wedding planner business ideas

4. Start a bridal accessories store

Bridal accessories are a great way to help you complete your wedding day look. Bridal accessories are something similar that surrounds weddings in our society. Bridal accessories are all the rage nowadays. These pretty things create the perfect set of accessories for the bridal.

The Bridal Wear market in the USA is estimated at $26B in 2020 .

A bridal accessories store can provide you with high income and the ability to hire. Bridal occasions are exceptional and endure several phases. You could start a bridal accessories business with access to millions of customers from the first introduction until they get married.

How much you can make: $50,000/month

How much does it cost to start: $100 (?)

wedding planner business ideas

East Meets Dress, an e-commerce store that offers Chinese wedding dresses and traditional outfits, grew to a six-figure annual recurring revenue ($25k/month) in just one year by targeting Asian-American brides in the U.S and high school students looking to wear cheongsams to prom to celebrate their heritage.

wedding planner business ideas

5. Start a socks business

Socks are a low-cost, high-profit business. One of the more affordable businesses you can start.

The market itself has a size of 47 billion USD in 2020 with an annual growth rate of 6%. .

If you want to be successful in this industry, it is important that your socks are comfy to wear and stylish to look at. People would want to wear socks that will make them look great without sacrificing comfort.

How much you can make: $2,500 — $1,000,000/month

How long does it take to build: 150 days (?)

Time commitment per week: Min. 10 hours/week

wedding planner business ideas

Learn how Dane Jensen and his business partner grew their sock business from a monthly subscription to a $12M+ revenue business that mainly sells custom socks, by developing a manufacturing supply chain in the United States, using various marketing channels, and gradually expanding the business.

wedding planner business ideas

6. Start a stationery business

A stationery business sells stationery products such as paper goods, notebooks, greeting cards, and envelopes.

The best part about starting a stationery business is that it's relatively easy and inexpensive to get started.

Since there are so many different types of products available in this industry, there are endless opportunities for creativity, customization, and expansion.

You could even start out small by selling your products on Etsy or eBay before opening up an actual storefront.

How much you can make: $200 — $1,000,000/month

How much does it cost to start: $1,250 (?)

How long does it take to build: 52 days (?)

wedding planner business ideas

Chasing Planner Peace is a planner company that has expanded from selling planner inserts on Etsy, to offering a one-stop shop customizable planner experience with over 300 inserts, a planner line, and various other related products, gaining a monthly revenue of around $25,000 at its busiest time of year.

wedding planner business ideas

7. Start a jewelry making business

The global jewelry market size was valued at $278B in 2018 and is expected to reach $292B by 2025.

The industry comprises manufacturers, wholesalers, retailers, and jewelry designers. Unlike many other industries that have gone through leaps in technology, the jewelry industry has remained untouched for over 40 years.

If you know how to make jewelry, then this might be a great way to make some extra money.

How much you can make: $1,000 — $2,000,000/month

How much does it cost to start: $3,500 (?)

How long does it take to build: 120 days (?)

wedding planner business ideas

A primary school teacher found his passion for jewelry-making, turning it into a successful business generating $2500-3000 per month through sales at the Creative Queenstown Arts and Crafts Market, online, and through stockists, with plans to expand and eventually make it his full-time profession.

wedding planner business ideas

8. Start a photo booth business

A photo booth business involves providing a portable and automated photography setup that allows individuals to take fun and creative pictures at events or venues.

This business is becoming more popular for various occasions like weddings, parties, and corporate events, providing a unique and entertaining experience for guests.

To start a photo booth business, you need to invest in quality equipment, create a user-friendly website to showcase your services and market your business to event planners and individuals hosting celebrations.

How much you can make: $350,000 — $500,000/month

How much does it cost to start: $6,000 (?)

How long does it take to build: 60 days (?)

wedding planner business ideas

This case study follows the journey of TapSnap, a photo booth company that grew to over 100 franchised locations in North America, servicing over 10,000 events every year and recognized as one of North America's fastest growing and best new technology franchises.

wedding planner business ideas

9. Start a subscription box business

Subscription box businesses offer customers a niche set of products on a monthly basis.

They're in high demand as they add value to customer service, offer exclusive products and can be highly profitable.

To start a subscription box business, understand your niche market, provide quality products, perfect your box design, build a good relationship with fulfillment companies, and market your service.

How much you can make: $400 — $16,666,667/month

How much does it cost to start: $210 (?)

How long does it take to build: 180 days (?)

wedding planner business ideas

Vowed Box Co. is a line of curated, quirky gift boxes with non-traditional brides in mind, offering four different products that have helped the business become profitable most months since its launch in 2018, with a monthly income of roughly $600.

wedding planner business ideas

10. Start a jewelry making business

wedding planner business ideas

11. Start a dating coaching business

wedding planner business ideas

12. Start a jewelry making business

wedding planner business ideas

13. Start a mobile karaoke experience

Karaoke service has become popular in urban places. Karaoke is fun for people because it allows them to socialize with friends, relieve stress while they perform a song they love, and it is also a way to let go of boredom.

Starting a mobile karaoke service in your home city or town can be fun and a way to earn extra money.

Identify a strategic location for your performances to start a mobile karaoke service. You can take the mobile karaoke to bars or restaurants or market your service to event planners and party organizers.

Compared to other entertainment-related services, mobile karaoke is one of the easiest to start and takes less time to move. All you need is to invest in a professional-level karaoke system which includes a karaoke machine, microphones, and speakers.

How much you can make: $12,000/month

wedding planner business ideas

Kelli Bielema and Vanessa Resler run The AirScream, a mobile karaoke lounge in a vintage Airstream located in Seattle, WA, which began as a successful Kickstarter campaign raising $45k.

wedding planner business ideas

14. Start a food startup

Starting a food business can involve opening your own restaurant, bakery, food truck, cake shop, or even starting a business or blog online.

Other kinds of food businesses include manufacturers, wholesalers, and retailers. Food businesses prepare a wide range of foods such as snacks, sweets, and meals to sell directly to consumers and also include cafeterias at workplaces and similar facilities.

If you have a passion for food, starting a food business can be an extremely fun, challenging, and rewarding business venture.

How much you can make: $2,000 — $61,650,000/month

wedding planner business ideas

Trini Pepper Sauce co-founder and co-owner, Mustafa Mannan, shares how he successfully imported and manufactured his family's unique pepper sauce recipe and launched it through a Kickstarter campaign, now selling an average of $3,000/month in revenue.

wedding planner business ideas

15. Start a men's clothing line

Men’s fashion is an increasingly popular niche. Market research has revealed that the growth of the menswear market has outpaced that of the women’s market.

The market growth is likely credited to a cultural shift as more men focus on their appearances than before.

If you want to start a men-focused fashion line, 2024 presents the best opportunity. Men’s wear offers a wide variety of products, which increases the growth potential. To start a men’s clothing line, start by thinking about your clothing brand’s identity.

Then, identify the target market and understand what the customers want. The success of your men’s clothing brand depends on your marketing strategy.

You can reach a wider market with a mix of online and traditional marketing strategies.

How much you can make: $150 — $475,000,000/month

How long does it take to build: 170 days (?)

wedding planner business ideas

This case study showcases how Valentin Ozich built an online menswear brand, I Love Ugly, from scratch with a clear vision of creating premium streetwear catered to men that's affordable and sold primarily online, with some products selling upwards of 50,000 units/pieces globally and still remain some of the strongest sellers today.

wedding planner business ideas

16. Start a poetry business

How much you can make: $35,000/month

How long does it take to build: 30 days (?)

wedding planner business ideas

Haiku Guys & Gals is an entertainment service that writes personalized free haiku for guests at events; since launching in 2013, they've written over 60,000 haikus at over 600 events for a total income of over $600,000.

wedding planner business ideas

17. Start a men's clothing line

wedding planner business ideas

18. Start a jewelry making business

wedding planner business ideas

19. Start a fashion business

In 2022, the fashion industry was valued at $473.42B, with a growth rate of 8.3% over last year . To become successful in this highly competitive & ever-growing industry, you must have passion, perseverance, and the ability to take risks.

With platforms like TikTok and Instagram, the way that fashion products are marketed online has completely changed, so it’s essential to keep up with these trends.

How much you can make: $100 — $40,480,000/month

wedding planner business ideas

Learn how this DIY blogger turned sewing pattern maker generates over $10k per month in passive income, and discover her tips for building an authentic brand on a budget.

wedding planner business ideas

20. Start a fashion accessories brand

Fashion accessories are an integral part of our wardrobes and are chosen specifically to compliment a person's outfit.

Typical fashion accessories include footwear, apparel, jewelry, wallets, handbags, hair accessories, and watches.

The global fashion accessories market is projected to grow at a CAGR of 12.3% during the forecast period (2021 - 2026).

How much you can make: $1,500 — $40,480,000/month

How long does it take to build: 365 days (?)

wedding planner business ideas

CuffStyle created Cuff Adapters, silicone tabs that fit over shirt cuff buttons allowing cufflinks to be worn with standard button-down shirts, and has sold over 2,000 packs and received 100+ reviews with a 4.6/5 star rating on Amazon, with plans to move into big-box retail and B2B sales.

wedding planner business ideas

21. Start a balloon decor business

Balloon decorations involve the creation of balloon-based arrangements and thematic shapes, covering backgrounds, ceilings, walls, columns, centerpieces, and entrances within the event and party venues. Balloon décor is popular in corporate events, entertainment and social events, children's parties, and weddings.

Balloon décor is a low overhead business and can be a profitable entrepreneurship opportunity. You do not need a storefront as you can work from home with a few pieces of equipment. You need proper planning skills to start and operate a successful balloon décor business. You should plan and analyze every step and challenge before starting the business.

How much you can make: $20,000/month

wedding planner business ideas

Balloon Haus LLC, founded by Janeen Brown, is a successful balloon boutique generating an average of $20K/monthly, providing custom exquisite and trendy balloon installations and decorations to notable clients such as Instagram, Marriott, and American Express.

wedding planner business ideas

22. Start a handmade goods business

A handmade craft business entails selling own-crafted products on online platforms like Alibaba , Etsy , an independent website, or social media.

To succeed in selling handmade goods, you'll need solid creative skills. Your creativity can help you build a strong brand.

And with online marketplaces, handmade shopping has become a popular trend.

In recent years, consumers worldwide have shown their support of independent businesses and entrepreneurs, especially those venturing into the handmade goods business.

How much you can make: $1,000 — $150,000/month

How much does it cost to start: $1,000 (?)

wedding planner business ideas

PortraitFlip is a successful startup that delivers handmade portraits globally with a clientele base in the USA and yields 3.5crs through their 100% customer satisfaction guarantee, and they started with an initial investment of only Rs.23,000.

wedding planner business ideas

23. Start a men's grooming company

A men’s barbershop just covers basic hair and facial hair needs. However, a men’s grooming service offers other services like waxing, plucking, facial peels, deep tissue massage, and much more.

According to experts, the demand for male grooming products and services will grow at approximately 6% CAGR, to reach $110 Billion in the next few years.

Therefore, 2024 could be the best time to start a men’s grooming business.

How much you can make: $100,000/month

How much does it cost to start: $7,700 (?)

wedding planner business ideas

American men's grooming company Beardbrand has grown from a $30 investment to seven figures and bootstrapped its expansion, thanks to a focus on content creation that allows the firm to control its audience and own its email database. The company originated after founder Eric Bandholz attended a beard enthusiasts' gathering and coined the term "urban beardsman" to describe traditional men who "didn't fit the typical stereotypes," and has benefited from coverage including a New York Times piece and TV appearance on Shark Tank.

wedding planner business ideas

24. Start a women's clothing line

Starting a women’s clothing brand is a great way to enter entrepreneurship. You don’t need to have millions of dollars or vast experience to start your clothing line—just the drive and determination to be your own boss.

Women’s fashion has come a long way over the last decade, and there are many growth opportunities! New trends are constantly emerging, and old ones are returning, too, so there will always be an audience for your new designs if you keep up with the times (and stay on top of them).

How much you can make: $500 — $33,333,333/month

How much does it cost to start: $5,250 (?)

How long does it take to build: 135 days (?)

wedding planner business ideas

Boutique Rye is an online-only women's clothing and accessories boutique that has grown to 3,200 Facebook Group members and a successful website through organic customer sharing, live sales, and open communication with customers.

wedding planner business ideas

25. Start a food delivery business

In today’s busy lifestyles and schedules, cooking is no longer a priority to many. People like to order-in food from their nearest restaurants or food joints and enjoy a meal in the comfort of their homes.

The food delivery business is like a courier service through which restaurants deliver food to their customers.

You can offer retail food delivery services to restaurants within your locality if you have a truck. Customers order through a restaurant or grocer’s website, and the owners contact you to deliver.

How much you can make: $4,000 — $83,333,333/month

How much does it cost to start: $2,750 (?)

wedding planner business ideas

Food Fleet grew over 160% in just one year and managed over 20 million in sales for its clients, securing multiple contracts with the likes of Sodexo, Levy Restaurants and more, due to its understanding of catering client needs and its advanced turnkey and design services.

wedding planner business ideas

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Stunning Wedding Planner Business Card Ideas for 2023

wedding planner business ideas

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Table of Contents

As a wedding planner, creating a lasting impression with potential clients is crucial, and one of the most effective ways to do this is through your business card. A well-designed business card can make a great first impression and set you apart from the competition.

Wedding Planner Business Card Ideas

wedding planner business ideas

Here are some creative ideas for wedding planner business cards that will help you leave a lasting impression on your clients:

  • Make Your Card Stand Out

The first step to creating an effective business card is to make it stand out. Your card needs to be memorable and instantly recognizable. Consider using unique shapes, materials, or finishes to create a lasting impression.

For example, you could use a die-cut design to create a unique shape for your business card . You could also use a high-quality paper stock or add a special finish, such as foil stamping or embossing, to create a tactile and visually appealing card.

One way to make your wedding planner business card stand out is by opting for die-cut business cards. These unique cards can be cut into various shapes and sizes, making them a creative option for event planners looking to stand out.

Customizable business cards are also an excellent option. With the help of a business card maker like Canva, you can design stunning wedding planner business cards that reflect your brand and style.

Printable business cards are a convenient option for busy event planners. Simply design your business card, print them at home or at a print shop, and you’re ready to network and promote your wedding planning business.

  • Highlight Your Specialization

As a wedding planner, you likely have a particular area of expertise that sets you apart from others. It could be anything from destination weddings to eco-friendly weddings or themed weddings. Whatever your specialization may be, be sure to highlight it on your business card.

Including a tagline or slogan on your business card that reflects your specialization can help potential clients remember you and your services. For example, if you specialize in eco-friendly weddings, your tagline could be “Creating Green Weddings That Leave No Footprint.”

To showcase your attention to details, you can use a professional business card with a sleek and sophisticated design. It conveys that you pay attention to every aspect of your work, including your marketing materials.

Using a stunning wedding planner business card that features the bride and groom can help you attract more clients. Couples will appreciate the extra effort you put into the business card, and it can help you establish a relationship with them right from the start.

For party planner business cards, you can include images of balloons, confetti, and other party-related items to convey your expertise in organizing fun and festive events.

  • Showcase Your Personality

wedding planner business ideas

Your business card is an extension of your brand, and it should reflect your personality and style. Consider using a design that reflects your personal aesthetic, whether it’s bold and colorful or minimalist and sleek.

You can also include a professional headshot on your business card, which can help potential clients put a face to your name and feel more connected to you as a person. Just be sure to use a high-quality photo and avoid any selfies or unprofessional images.

  • Keep It Simple and Clean

While it’s important to create a memorable business card, it’s equally important to keep it simple and easy to read. A cluttered or confusing card can be off-putting to potential clients.

Stick to a clean and simple design, with a clear hierarchy of information. Include your name, title, phone number, email address, and website, as well as any social media handles you use for your business. Avoid using too many different fonts or colors, and make sure the text is easy to read.

When designing your wedding business cards, make sure to include all of your contact info, including your phone number, email, and website. Potential clients should be able to reach you easily.

A customizable business card is a perfect option for wedding planners who work with couples to plan their honeymoon. You can include images of tropical destinations or add a touch of romance with heart-shaped designs.

Partner business cards are a great way to network and establish relationships with other event planners. You can exchange business cards and refer clients to each other, helping to grow your event planning business.

  • Make it Useful

Finally, consider making your business card useful in some way. This could mean including a discount code or special offer for new clients, or including a helpful resource or tip related to wedding planning.

For example, you could include a QR code on your business card that leads to a free wedding planning checklist or a blog post on your website with helpful tips for brides-to-be. This will not only make your business card more memorable but also provide value to potential clients.

Wedding planners can include a wedding planning checklist on the back of their business card. This can be a helpful resource for brides-to-be and can demonstrate your attention to detail and organization skills.

To make your wedding planner business card more romantic, consider using images of flowers, hearts, or other romantic motifs. This can help you establish a connection with potential clients and set the tone for their wedding planning experience.

For marriage business cards, you can include helpful tips for maintaining a happy and healthy marriage. This can demonstrate your expertise in wedding planning and help you establish a relationship with potential clients beyond just their wedding day.

Different types of business cards for wedding planners

  • Standard Business Cards and Editable Business Cards are great options for wedding planners who want a classic, timeless design for their business cards.
  • Bride Business Cards and Couple Business Cards can feature romantic design elements and color schemes that reflect the wedding theme and style.
  • Custom Business Cards can be designed to include engagement photos, personalized messages, or unique shapes that make them stand out.
  • Canva Business Card templates and Wedding Planners Business Card Template can be customized with the planner’s logo, contact information, and a unique design that reflects their brand.
  • Event Planning Standard Business Cards and Script Event Designer business cards are great options for wedding planners who also offer event planning services.
  • Gorgeous business cards and Perfect Business Cards can feature stunning typography, beautiful patterns, and high-quality paper stock that make them feel luxurious and special.
  • Honeymoon Business Cards can be designed to include travel-themed elements and contact information for travel agents or honeymoon destinations.

Tips for designing stunning business cards for wedding planners

wedding planner business ideas

When designing planner business card designs, it’s important to consider the wedding details, including the venue, colors, and style, to ensure that the cards are cohesive with the overall wedding aesthetic.

Wedding planners who operate an online business may want to include their website or social media handles on their business cards to direct potential clients to their online presence.

In conclusion, your wedding planner business card is an important tool for making a lasting impression on potential clients. By using unique shapes, highlighting your specialization, showcasing your personality, keeping it simple and clean, and making it useful, you can create a memorable and effective business card that will help you stand out in a crowded market. Remember to be creative, have fun, and stay true to your brand and personal style.

Use Zapped to Create Wedding Planner Business Card

An excellent option for creating beautiful, professional-looking wedding planner business cards is Zapped. With its intuitive drag-and-drop interface, a wide selection of templates, and customization options, Zapped makes it easy to design stunning business cards that stand out from the competition.

So if you’re ready to take your wedding planning business to the next level, why not try Zapped for yourself? With Zapped, you can create gorgeous business cards that are sure to impress your clients and help your business grow.

Visit  Zapped.to  for a free digital business card and  Zapped.to/Shop  to buy your NFC business cards.

Signup at  Zapped.to  for your free digital business cards. 

Are you tired of using boring, outdated business cards to market your business? Are you looking for a modern, effective way to showcase your brand and make a lasting impression on potential clients and partners? Look no further than Zapped Digital Business Cards!

With Zapped, you can easily create and customize stunning digital business cards that showcase your brand, contact information, and social media profiles. These cards are not only more convenient and eco-friendly than traditional business cards, but they also allow you to add multimedia elements like videos and animations to make your card stand out.

Plus, Zapped’s platform makes it easy to share your digital business card with anyone, anywhere. Simply send a link or scan a QR code to share your card with anyone with a smartphone or computer. No more fumbling around with physical cards that can get lost or damaged.

Upgrade your marketing game with Zapped Digital Business Cards. Try it out today and see the difference it can make for your business!

Visit  Zapped.to  for your free digital business card now. 

Purchase  Zapped.to NFC Business Cards  for your business.

Are you tired of being the only one at networking events without a fancy schmancy business card? Are you sick of fumbling around for a pen to exchange contact information, only to have it written on a crumpled piece of paper that gets lost in the depths of your purse or wallet? Well, say goodbye to those awkward moments and hello to the future of networking with Zapped NFC Business Cards!

With Zapped, you’ll be the envy of the room with a sleek, modern business card that utilizes NFC (near field communication) technology. Simply tap your card to someone else’s phone, and boom – your contact information is transferred instantly! No more scribbling or typing. It’s like magic, but even cooler because it’s technology.

But wait, there’s more! Zapped’s platform allows you to customize your NFC business card with videos, animations, and social media links, so you can really show off your brand. Plus, you can easily track who has viewed your card, so you know who to follow up with.

Don’t get left behind in the age of technology – upgrade to Zapped NFC Business Cards today! Trust us, your future self will thank you.

Visit  Zapped.to/shop/product/nfc-business-card/  for your NFC business cards.

Purchase  Zapped.to  NFC Business Card Tags  for your business.

Are you tired of traditional marketing methods that just don’t cut it anymore? Are you ready to level up and take your business to the next level with some seriously cool technology? Look no further than Zapped NFC tags!

With Zapped, you can stick these tiny tags anywhere – on the back of your phone, on the entrance to your storefront, on tables at events – and instantly promote your business with a digital business card that can be accessed with a simple tap. How cool is that?

But it’s not just about the convenience of being able to tap and access your information. Zapped’s platform allows you to fully customize your digital business card with videos, animations, and social media links, so you can really show off your brand and stand out from the competition.

And the best part? You can track who has viewed your card and see the success of your marketing efforts in real time. No more guessing or wasting money on ineffective marketing tactics.

Upgrade to Zapped NFC tags and revolutionize the way you promote your business. Try it out today and see the difference it can make!

Visit Zapped.to/shop/product/nfc-tag/  for your NFC tag.

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WedPlnr 17+

Next level wedding planning, designed for ipad, screenshots, description.

Planning your wedding? Got loads of ideas and now you just need to find the vendors who can bring them to life? WedPlnr has you covered. Register on the WedPlnr app to be added to our matching algorithm and be matched with couples seeking your services. Onboard your business and set your preferences. Bringing our 12 years of experience in the wedding industry in NI with Quirky Weddings to WedPlnr – we know everyone – let us connect you!

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IMAGES

  1. Wedding Planner Business Card Ideas

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  2. How to Choose Your Wedding Business Name in 2020

    wedding planner business ideas

  3. How to Become A Wedding Planner in 2020

    wedding planner business ideas

  4. How to Build Your Wedding Coordinator Business Plan

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  5. Wedding Planner Business Ideas for Social Media (Incl. Hashtags)

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  6. How To Start A Wedding Planner Business From Home

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VIDEO

  1. WEDDING PLANNER BUSINESS ADVICE ✅|#shorts #tamil #youtubeshorts

  2. Event Planning Business For Beginners

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  4. WEDDING BUDGET PLANNING

  5. How to Start Event Planning Business

  6. Wedding Planner à€Źà€żà€œà€šà„‡à€ž à€¶à„à€°à„ à€•à€°à„‡à€‚ #startup #weddingplanner #business

COMMENTS

  1. How to Start a Wedding Planning Business

    Step 1: Choose the type of wedding business you want to start and a name Before you can do much else, you need to decide what kind of services you want your wedding planning business to...

  2. 12 wedding business ideas to inspire your next venture

    8 min read The wedding industry offers tremendous profit potential for savvy entrepreneurs if you strategically select and market the right business idea. When assessing wedding ventures, carefully examine what each concept requires in terms of upfront investment, needed capabilities and time commitment.

  3. How to Start a Wedding Planning Business: A Step-by-Step Guide

    1. Get the necessary training 2. Draft a solid business plan 3. Define your wedding planning services 4. Take care of legal documents 5. Understand your finances 6. Create your own wedding planning brand 7. Find trusted vendors 8. Create wedding concepts 9. Promote your wedding planning business

  4. 10+ Best & Profitable Wedding Business Ideas [2023]

    Our List of 10+ Best Wedding Business Ideas: Wedding Photography Event Planning Floral Design Wedding Videography Catering Wedding Gown Design And Alteration Wedding Cake Design Dj Services Travel Agent Services Party Rentals What are you waiting for? Quit that job & start your business with ZenBusiness today. Start now

  5. How Do I Write A Wedding Planner Business Plan?

    Start with bullet points. If you feel a little scattered as you start to free write, or if you are used to bullet journaling, use it. Remember, this doesn't need to be perfect. These bullet points can always be fleshed out later but for now, just get those high-level ideas floating around in your brain on paper.

  6. How to Start a Wedding Planning Business

    Step 1: Know What Kind Of Wedding Planning Business You Want to Build Before you do anything, knowing what kind of wedding planning business you want is the first step. I've got an easy exercise for you to figure this out, too. We call it vision casting.

  7. How to Start a Wedding Planning Business

    Check out the Top LLC Formation Services . Start a wedding planning business by following these 10 steps: Plan your Wedding Planning Business Form your Wedding Planning Business into a Legal Entity Register your Wedding Planning Business for Taxes Open a Business Bank Account & Credit Card Set up Accounting for your Wedding Planning Business

  8. How to Start a Wedding Planning Business

    Think about marketing. Come up with a name that reflects the desired brand and/or focus of your wedding planning business. 2. Develop Your Wedding Planning Business Plan One of the most important steps in starting a wedding planning business is to develop your wedding planning business plan.

  9. 25 Steps to Start Your Wedding Planning Business

    full product details. Confidently start your wedding planning business with this comprehensive guide and worksheets. 25 Steps to Start Your Wedding Planning Business guidebook includes each step necessary to start your own wedding planning business. This 70+ page guidebook and business plan template are perfect for aspiring wedding planners who ...

  10. Wedding Planner Business Plan Template [Updated 2024]

    Written by Dave Lavinsky Wedding Planning Business Plan Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their wedding planning companies.

  11. Wedding Planning Business Plan Template (2024)

    Product Offering The following are the services that Elegant Weddings will provide: Introduction luncheon with wedding planner and couple Pre-wedding scheduling and calendar-setting Pre-wedding vendor event with selections and tastings Pre-wedding honeymoon planning Wedding Day and Reception management, coverage and 24/7 attendance

  12. How to Start a Wedding Planning Business in 2024

    Time to build 0 - 3 months Profit potential $32,000 - $72,000 p.a. Industry trend Declining Commitment Flexible Oh, that big day that children dream about. The day when they get to be the star and marry the person of their dreams. It has to be perfect! But planning that perfect day can be a monumental task.

  13. Wedding Business Ideas: 60 Innovative Ventures

    Creativity and Innovation (Rating: 8/10) The wedding industry thrives on creativity and uniqueness. We looked for business ideas that offer a fresh perspective or a new take on traditional wedding services, setting them apart in a competitive market. Investment and Operational Costs (Rating: 7/10)

  14. 7 Wedding Business Examples To Inspire Entrepreneurs

    1. MissNowMrs Though not all couples choose to have one or both spouses change their last names after marriage, those who do often find the legal process intimidating. MissNowMrs simplifies the...

  15. Wedding Planner Business Ideas for Social Media (Incl. Hashtags)

    The Best Wedding Planner Business Ideas All Start On Social Media. Wedding planning is a very visual medium, and as such, that is where your focus should be when it comes to choosing which platforms to use. Each major platform has its pros and cons, however. Understanding your target clients will help guide you about which platform to put more ...

  16. 14 Easy (Yet Powerful!) Wedding Marketing & Advertising Ideas

    It may sound technical for a wedding planner business, but there are digital marketing experts ready to guide you through it. 14. Partner with wedding vendors for referrals. As you well know, putting together a wedding requires teamwork. And part of that team is the wedding suppliers and vendors who help turn every wedding planner's ideas ...

  17. 10 wedding business ideas that you can start on today

    Here are some wedding business ideas to get your gears turning: Try Invoice2go Free 1. Become a wedding officiant Couples have several choices when choosing an officiant to perform their wedding ceremony, witness their consent to enter into marriage, sign the marriage license, and uphold state laws.

  18. Become A Wedding Planner

    To start a wedding planning business, identify your target clientele and study their wedding cultures so you can offer the clients excellent service. Remember, excellent wedding planning is all about having the passion and knowing how to harness that passion for designing weddings that bring out the emotions of those in attendance. Becoming a ...

  19. Best Wedding Business Ideas To Get Started With

    1)Wedding Planning The job of a wedding planner is to assist with the designs, management, and planning of a client's wedding. The planner takes care of every aspect of the program from food to decorations and entertainment.

  20. 325 Catchy Wedding Planning Business Name Ideas

    Starting a wedding planning business and need good name ideas? Here are hundreds of the best (and cute 🙂 ) name suggestions. Find your perfect business name, and logo design inspiration too! on this ultimate list of wedding planner company name ideas.

  21. 625+ Trendy Wedding Planner Business Names

    625+ Trendy Wedding Planner Business Names Pat Walls ‱ Updated: February 16th, 2023 So, you've come up with the perfect wedding planner idea, but in order to launch, you need a good business name. And not just a name, but a creative and descriptive name that will make your wedding planner stand out.

  22. 25 Wedding Business Ideas That You Can Start Right Now

    19. Start a fashion business. In 2022, the fashion industry was valued at $473.42B, with a growth rate of 8.3% over last year. To become successful in this highly competitive & ever-growing industry, you must have passion, perseverance, and the ability to take risks.

  23. Stunning Wedding Planner Business Card Ideas for 2023

    Here are some creative ideas for wedding planner business cards that will help you leave a lasting impression on your clients: Make Your Card Stand Out. The first step to creating an effective business card is to make it stand out. Your card needs to be memorable and instantly recognizable.

  24. ‎WedPlnr on the App Store

    WedPlnr has you covered. Register on the WedPlnr app to be added to our matching algorithm and be matched with couples seeking your services. Onboard your business and set your preferences. Bringing our 12 years of experience in the wedding industry in NI with Quirky Weddings to WedPlnr - we know everyone - let us connect you! more.