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Amusement Park Business Plan

Amusement park business plan presentation, premium google slides theme and powerpoint template.

Looking for investors for your amusement park? The first thing you need to do is to create a business plan. The design is up to us. Download this editable template from Slidesgo. It features pastel-colored illustrations of rides, mixed with photos that convey realism and visual icons to contextualize the information. Make an introduction of your business, analyze the market and competitors and present your sales and marketing strategy, with this presentation you have everything to succeed!

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Amusement Park Business Plan Sample

FEB.26, 2021

Amusement Park Business Plan Sample

Amusement Park Business Plan for Starting Your Own Theme Park

Do you want to build an amusement park? Well, amusement park is a large facility that contain gardens, play areas, amusement rides, games and other entertainments. The amusement park business can be extremely profitable and enjoyable to run. If you possess the ability to manage the park activities and maintain the technical structure, you must not delay planning about opening it.

Like all other businesses, the first step would be to create a detailed business plan. Before launching your business, you’ll have to develop accurate amusement park marketing plan, personnel plan and financial plan.

In this guide on how to start a theme park business we’re providing business plan of Holiday Ventures. Through this, you can know the important details that must be included while making business plan for your startup.

Amusement Park Business Plan Summary

2.1 the business.

Holiday Ventures will be a registered and licensed family amusement park based in Charlotte. The business will provide amusement rides, slides, magic shows, themed events, games, picnic areas, and entertainment for people of all ages.

Under the supervision of experienced managers and with the collaboration of responsible employees, the business will provide people with unforgettable joyful experience.

2.2 Management of Amusement Park

Managing an amusement park requires is not so easy. You will need highly responsible personnel who have the required technical skills, and efficient supervisors who would adhere to your business values. To ensure a structured and organized management, you must first make a theme park business model.

To manage your finances, you should also analyze how much does it cost to run an amusement park in your business model. If you don’t have a clear idea of startup costs, you should explore some amusement park business plan examples like this one to get an analogous idea of your finances.

2.3 Customers of Theme Park

The customers of a theme park can be categorized in the following groups:

  • Youngsters & Adults
  • Senior Citizens

2.4 Business Target

The business target of Holiday Ventures is to establish a name in amusement park business domain. The startup aims to include more activities and entertainment opportunities by the end of first five years. Financially, the company’s profitability targets can be seen from the following graph.

Amusement Park Business Plan Sample - 3 Years Profit Forecast

Company Summary

3.1 company owner.

Holiday Ventures will be owned by Adam Redford. Adam completed his MBA from Harvard University and proceeded to work in notable institutes as senior manager. After serving as an operation manager in Herschend Family Entertainment for seven years, Adam has decided to launch his own business.

3.2 Why the amusement park business is being started

Adam always wanted to start his own business. Due to his inclination towards recreation and entertainment industry, he decided to build a theme park. He had several ideas to bring innovation in amusement parks. As without innovation it would be very difficult to earn fame in a field so saturated.

3.3 How the amusement park business will be started

Step1: Create amusement park business plan template

The first step is to explore how to create an amusement park. After detailed research, you would have to prepare an accurate business plan for your startup. Ideally, the business plan must contain accurate resources, expenses, management system, and financial projections of your business.

Step2: Risk Analysis

Before launching your startup, you must carry out a detailed marketing and risk analysis. Your critical risks problems and assumptions business plan amusement park must study

  • Positive and negative risks involved in starting this business.
  • Proper strategies to avoid, deflect, or resolve risks.

The risks may range from unexpected injuries, mechanical hazards, technical issues, financial ups and downs, and more.

Step3: Define the Brand/ Establish Physical Presence

After planning all the aspects of your business you should start establishing a physical presence. It is the time when you acquire licenses and registrations – while also hiring staff for running your business. Procuring the inventory and installation of rides, games, and other entertainment staff must also be started side-by side.

Step4: Web & Social Media Presence

Through using online tools, you can run cost-effective campaigns to let your target customers know about you. Moreover, establishing online presence can help you in managing large scale operations such as ticketing systems etc. in a much efficient way.

Step5: Promote and market

Lastly, you have to start executing your advertisement and sales strategy to gain more and more customers.

Amusement Park Business Plan - Startup Cost

Services of Amusement Park

Amusement parks may contain many types of entertainment and services. Since it takes a lot of planning and management in organizing each activity, you must decide your offerings as early as possible. Before you make an amusement park business plan, you should decide the services you want to provide.

In this amusement park project report sample we’re listing the services of Holiday Ventures. So that you can get an idea of what type of entertainment is in demand these days.

Amusement Rides & Fun Game Challenges

At us our customers will find a huge variety of amusement rides and games. Our major offerings in amusement rides and family fun activities will include:

  • Roller Coaster Ride
  • Train Rides
  • Pendulum Ride
  • Frisbee Ride
  • Pirate Ship Ride
  • Drop Tower Ride
  • Amusement Slides

Our fun game challenges will include:

  • Skipping Stones
  • Ball Cupping
  • Bridge Ball
  • Bridge the gap
  • High Rollers
  • Mud Skipping
  • Ride the Wave
  • Slippery Wall Climbing

Gardens & Picnic Services

For families who would want to arrange reunion and picnics, we’ll offer immersive and natural garden areas. We’ll also facilitate them by arranging peaceful and recreational outdoor space for them.

Themed Events, Shows & Nights

We’ll also organize themed shows, magic shows and musical nights. Through our website and social media accounts, we’ll keep our customers’ updated about the incoming activities.

High Quality Food

To provide our visitors with one-in-all recreation, we’ll offer high quality local food and some international cuisines.

Marketing Analysis of Amusement Parks Business

Excellent work.

excellent work, competent advice. Alex is very friendly, great communication. 100% I recommend CGS capital. Thank you so much for your hard work!

After having an in-depth knowledge of how to start amusement park you must start doing marketing analysis. Marketing analysis studies the current and forecasted market stats to analyze whether a business can succeed in a marketplace or not.

Moreover, this analysis explores the interest and expectations of potential customers. Knowing your customers will help you in predicting their buying trends and estimating monthly and yearly sales. Through a rough idea of expected, optimistic and pessimistic sales, you can define amusement park feasibility study pdf. Overall, the information will help you in setting pricing policies that can enable to earn profit while also drawing more and more people to your site.

In this business plan small amusement park we’re providing the marketing analysis done for Holiday Ventures. It is recommended to do marketing analysis according to your specific location, if you are starting this business. The stats will also be different in case you’re looking for indoor amusement park business plan.

5.1 Market Trends

Hundreds of amusement park businesses are running in the United States. However, only a few of them are well-known and profitable. According to IBISWorld, amusement parks all over the U.S. collectively holds a market size of $13 billion. The business is expected to grow and earn more annual revenue in the coming years. This growth and profitability is forecasted on the basis of newer trends that business owners are incorporating in their amusement parks.

5.2 Marketing Segmentation

Our potential customers are divided into the following groups:

Amusement Park Business Plan - Marketing Segmentation

5.2.1 Youngsters & Adults

Youngsters and adults living in our city will be our primary customers. Young people are enthusiastic to take thrill rides and participate in physical activities. Thus, they are expected to avail all of our services.

5.2.2 Teenagers

Secondly thrill-seeking teens will also be our target customers. As people of this age group are usually careless, we will ensure strict supervision by our guides and instructors. This will be done to ensure their safety and protection.

5.2.3 Senior Citizens

Senior citizens are not likely to take part in our amusement activities. However, we believe that they will avail our space for reunions and picnics. They are also expected to roam around in the facility to explore our beautiful gardens.

5.2.4 Tourists

Tourists who will be looking for thrilling and joyful break will also be our potential customers.

5.2.5 Children

Though we are not providing any entertainment specifically for kids. Still, we believe them to enjoy our simple rides and slides.

5.3 Business Target

  • To earn a net profit margin of $32k per month by the end of the third year.
  • To expand our offerings and also include water sports by the end of the first five years.
  • To achieve an average rating above 4.75 within 6 months of our launch.
  • To achieve a Net Promoter Score above 75% within a year of our launch.
  • To maintain a Customer Satisfaction Score above 90% throughout our service years.

5.4 Product Pricing

Our prices are almost in the same range as that of our competitors. However, the prices of food items are a little higher due to the supreme quality we’re providing.

Marketing Strategy of Amusement Park Business

After you know everything about how to build an amusement park, you should start exploring ways to promote it. In this sales strategy, you can see the competitive aspects and advertisement plan of Holiday Ventures.

6.1 Competitive Analysis

Our first competitive advantage is that we are providing an all-in-one recreation. At a single place, our customers will be able to enjoy thrilling rides, arrange friends’ and family reunions, and enjoy high quality food and drinks.

Secondly, we’ll develop an overall schedule business plan for amusement park to update our customers about the upcoming themed events.

Lastly, we’ll make the best possible use of technology. Through our website, our customers will be able to book area and time for their reunions. And issue any guidelines or requirements regarding their picnic/ event.

6.2 Sales Strategy

  • We’ll advertise us through Google Local ads Services, social media, and local newspapers.
  • We’ll offer a 60% discount on our amusement rides and fun outdoor games for the first two months of the launch.
  • We’ll keep track of our repeat customers through online transactions, to offer them exclusive benefits.
  • After every $140 transaction, we’ll gift $30 to our customers. The gifted amount will be valid for one month.

6.3 Sales Monthly

Amusement Park Business Plan - Sales Monthly

6.4 Sales Yearly

Amusement Park Business Plan - Sales Yearly

6.5 Sales Forecast

Amusement Park Business Plan - Unit Sales

Personnel plan

Since there are a lot of risks involved in running an amusement park, you’ll need highly responsible and efficient staff to help you manage it. In this free sample amusement park business plan, we’re listing the staff recruited by Holiday Ventures along with their expected salaries.

7.1 Company Staff

  • 1 Operation Manager
  • 1 Sales Manager
  • 5 Lifeguards and Instructors
  • 8 Recreation Workers
  • 1 Amusement Ride Engineer to assure technical assistance
  • 2 Technicians to help maintain mechanical infrastructure
  • 3 General Amusement Park Attendants
  • 1 Web Developer to develop and maintain company’s sites
  • 1 Sales Executive to execute the marketing business strategy
  • 2 Parking Attendants
  • 4 Cooks & Waiters

7.2 Average Salary of Employees

Financial plan.

Starting an amusement park requires a lot of investment. First, you’ll need to purchase or rent a large space for amusement rides and games. Second, the cost of amusement rides, their installation and maintenance are also high. Therefore, it is essential to make a detailed financial plan to realize accurate amusement park construction costs.

Your financial plan should state major strategies to balance your investment with the earned profits. Moreover, by analyzing break-even, profit and loss projections, balance sheets, and gross margins, your plan should figure out a financial trajectory to prevent you from running into loss.

To give you an idea of how to develop an accurate financial plan, we’re providing the financial plan of Holiday Ventures here.

8.1 Important Assumptions

8.2 break-even analysis.

Amusement Park Business Plan - Break-even Analysis

8.3 Projected Profit and Loss

8.3.1 profit monthly.

Amusement Park Business Plan - Profit Monthly

8.3.2 Profit Yearly

Amusement Park Business Plan - Profit Yearly

8.3.3 Gross Margin Monthly

Amusement Park Business Plan - Gross Margin Monthly

8.3.4 Gross Margin Yearly

Amusement Park Business Plan - Gross Margin Yearly

8.4 Projected Cash Flow

Amusement Park Business Plan - Projected Cash Flow

8.5 Projected Balance Sheet

8.6 business ratios.

Download Amusement Park Business Plan Sample in pdf

OGS capital writers specialize in business plan themes such as bowling alley business plan , media production business plan , aerial tourism business plan , internet radio business plan , movie theater business plan , trampoline business plan and many others.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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ProfitableVenture

Amusement Park Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Hospitality, Travel & Tourism » Amusement Park

Amusement Park Business

Are you about starting an amusement park ? If YES, here is a complete sample amusement park business plan template & feasibility report you can use for FREE .

An amusement park is a place that has lots of attractions for kids and adults, such as roller coasters, water rides, and all kinds of entertainments. Depending on the size, an amusement park can also contain shops, entertainment outlets like a cinema as well as restaurants.

Starting an amusement park business is a huge deal, as it requires land, huge capital and a unique innovation for it to become successful.

To become successful in this business, you would need to first understand how the business is run and this is only possible if you conduct a feasibility study, that will not only show you how the business is run but will also help you determine what type of amusement park you should go into and if the venture you intend going into is worth your resources.

This is definitely not a business for the fainthearted, as you would likely be going against several large entrepreneurs and corporations that are already established in the industry.

Because this business is a huge one in terms of startup cost, you would need to hire a business consultant who has the required knowledge in this industry to help you write a business plan that will guide you in running the business. The business plan is essential as it will show you what directions you would need to take to be able to compete favorably with other established competitors in the field.

This is why a sample amusement park business plan prepared below. Below is the sample amusement park business plan:

A Sample Amusement Park Business Plan Template

1. industry overview.

Amusement parks usually operates a variety of attractions such as games, shows, water rides, mechanical rides, theme exhibits as well as picnic grounds and refreshment stands. There are more than 400 amusement parks in the united states of America that receive about 375 million guests annually.

As at 2011, amusement parks in conjunction with all similar industries in the United States of America generated a total $55.4 billion. The industry accounts for 600,000 jobs all year round for seasonal employees and directly employs more than 1.3 million people.

According to a report by the International Association of Amusement Parks and Attractions (IAAPA) in 2011, 25% of Americans had visited an amusement park, with 43% making plans to visit an amusement park within a year. 26% of those that visited the amusement parks stayed overnight, while the remaining percent went on a day’s trip.

Demand in this industry is highly dependent on the income of the consumer. Most companies usually make their money by having good marketing strategies. The is industry is highly concentrated in the United States of America as 85% of the total industry revenue are generated by the 50 largest companies.

In the United States, states that had a large local population and international visitors got higher revenue than other states. The Southeastern states in the United States for instance are a major tourist’s attraction and therefore accounts for more of the revenue in the overall industry.

Majority of the revenue in this industry usually come from admissions and the rest from sale of merchandise and other products. Other revenue generating ways for the amusement parks include advertising, earning of commission from third party exhibitors, parking fees, fees from hosting events, and coin-operated games.

Globally, the market for amusement parks is estimated to reach $44.3 billion by 2022 especially as the global economy is improving which has caused an increase in leisure spending as well the rise of more tourists internationally.

Globally, the United States of America represents the largest market with China closely following behind with a projected growth of 12.2%. However by 2022, it is expected that United Arab Emirates (UAE) will overtake both countries as it breaks new grounds in the attraction industry.

2. Executive Summary

Yippy Yap Amusement Park LLC is one of nation’s leading amusement park that will be based in Burlington – Washington State to serve our large local population as well as international visitors with all our unique core services and additional services.

We intend to favorably compete with other amusement parks in our location and in the whole of the United States of America as well. To achieve this, we are willing to invest in competent and experienced professionals who would help run our business from the start to an enviable position in the industry.

We intend to continually train our employees so as to ensure that they are updated as regards new ways in running the business and also to update their skills which will lead to higher productivity for our business.

We intend to combine as many attractions as possible in our park so as to keep the customers attracted and willing to refer us to others. Part of our selling point is the fact that we intend to provide excellent customer care to our various customers by ensuring that all our employees are trained to listen politely to customers and also promptly resolve any complaints.

Yippy Yap Amusement Park LLC is sited in a strategic location that will ensure that it is convenient for not only our customers to get to us but also our employees as well. We have several sustainable and expansion strategies in place to ensure that our business continues to grow strong.

Yippy Yap Amusement Park LLC is being run by entrepreneur and businessman, Mr. Jack Cuba who has the required business experience, having several businesses of his own, to ensure the success of the amusement park.

3. Our Products and Services

Yippy Yap Amusement Park LLC, we intend to be involved in all forms of services asides offering the basic entertainment services for all our various customers.

Because we know how capital intensive this business is, we intend to create multiple sources of income in addition to our core business offerings. This is because we want to shore up our revenue base and make more profit for our amusement park business as is legally possible by the laws of Washington State and that of the United States of America as a whole.

Some of the services we intend to offer include;

  • Sale of admission tickets to customers seeking entry into the park
  • Development of on-site accommodation such as resorts
  • Sale of spaces to commercial businesses and stores
  • Merchandise sales
  • Advertising
  • Coin-operated games
  • Commission income from third party exhibitors
  • Fees for hosting parties and other events
  • Parking fees
  • Consultancy services

4. Our Mission and Vision Statement

  • Our vision is to be the preferred amusement park for children, young adults and adults who want something exciting and unique, and to be amongst the top five amusement parks in the whole of the United States of America.
  • Our mission is to ensure we are above the regular amusement parks by offering all visitors exciting entertainment different from the regular amusement parks in Burlington – Washington State and the in the whole of the United States as well

Our Business Structure

We know how valuable it is having a business structure as having the right structure in place will enable us start our amusement park with as little hitches as possible. We have put certain plans in place that will ensure that we have only the best hands with several years of experience working in various positions at Yippy Yap Amusement Park LLC.

Also, we would ensure that our employees understand the vision of the company, so that it would help them remain focused towards attaining the goals and objectives of the company.

Because we know how competitive the industry is, we are ready to pay our workers pay packages that are of enviable standard, while also ensuring that there are welfare packages in place. Ensuring that the two conditions are in place will improve work efficiency as well as productivity at the amusement park.

Due to the fact that we intend to offer a wide range of services asides the usual admission service into the park, we would need to carry out a thorough scrutiny of those we would like to fill in these various positions on behalf of Yippy Yap Amusement Park LLC. Below is the intended business structure that we intend to build at Yippy Yap Amusement Park LLC;

Chief Executive Officer

General Manager

Park Manager

Games Manager

Human Resources Manager

Business Development Manager

Sales and Marketing Team

Customer Service Executives

Security Guard

5. Job Roles and Responsibilities

  • Responsible for generating capital and creating the overall budget for the amusement park
  • Engages in high negotiation deals with clients and investors on behalf of the amusement park
  • Creates a strategic direction for the company and ensures that it is communicated to the management staff
  • Continually evaluates the success of the organization
  • Sees to the overall daily operations of all the aspects of the amusement
  • Coordinates with the park and games manager to ensure that the overall policy of the company is being adhered to
  • Takes important decisions on behalf of the amusement park
  • Crosschecks with the CEO as regards certain aspects of the business
  • Responsible for overseeing the smooth running of all the daily activities that goes on in the amusement park
  • Maps out the strategies that would be needed to lead to a better productivity of the employees at the park
  • Responsible for appraisals of each employees and making decisions affecting employees in the park
  • Ensures that the amusement park meets the expected safety regulations of the authorities
  • Responsible for reviewing games and other fun activities at the amusement park to know which would attract customers
  • Creates and implements budget for games in the park
  • Responsible for training and assessing all game workers
  • Crafts strategies that would influence all activities in the gaming section
  • Responsible for sourcing, recruiting and training all workers needed in the amusement parks in conjunction with the different managers
  • Is responsible for the welfare of all the workers at the amusement park
  • Carries out induction for new employees
  • Defines job positions in relation to recruitment
  • Responsible for developing new business ideas for the amusement park
  • Create strategies to ensure that the amusement park makes revenue from other services
  • Constantly carries out research to determine best ways customers can be retained
  • Identifies new target markets and opportunities
  • Develops and implements new plans for increasing sales
  • Create and maintain a reliable database of customers
  • Handles all the financial transactions on behalf of the amusement park
  • In charge of employee payrolls
  • Carries out financial forecasting and risks taking on behalf of the amusement park
  • Prepares accurate tax information on behalf of the amusement park and submit to the tax authorities.
  • Takes bookings from customers on behalf of the customers
  • Listen to all customer complaints by ensuring that the complaints get to the right department and are resolved as quickly as possible
  • Keep an accurate database of customers on behalf of the amusement park
  • Stays updated about new information and services on Yippy Yap amusement Park LLC, to ensure that customers that call for inquiries get accurate information
  • Ensure that the amusement park is safe and secure for customers and employees
  • Patrols the amusement park during the day to check for any signs of troubles or incidents
  • Ensures that lost objects and personal items are kept safe
  • Pass along security tips to the employees
  • Responsible for ensuring that the environment is kept clean before park is open for visitors everyday
  • Ensures that the restrooms are kept clean at all times
  • Keeps inventory of cleaning supplies
  • Keeps administrative areas and complexes clean

6. SWOT Analysis

Running a standard amusement park requires that all influencing factors be looked into. In determining if we were best suited to run an amusement park business in Burlington – Washington State, we hired business consultants who had the responsibility of looking through our business and determining if the odds were in our favor in running this business.

A SWOT (Strength, Weakness, Opportunity, Threat) analysis was used to determine what would become of our business and if it was worthwhile expending the huge amount of resources – financial and labor in starting this business.

Even though this area is deemed a tough area for any entrepreneur to embark on, the analysis assured us that our strengths and the opportunities available to us would give us leverage over our weaknesses and threats as well as our competitors as well. Below is the result from the SWOT analysis conducted on behalf of Yippy Yap Amusement Park LLC;

Our strengths lies in the various other services added to our core unique services that we intended to introduce to our wide range of customers. We have hired competent employees who know the value of work ethics and are well attuned to our corporate culture in delivering excellent services to our customers.

Our management team all have several years of experience in running an amusement park and therefore have what it takes to run this business from the ground up to an enviable position in the industry. Also, the business is bring run by a seasoned entrepreneur – Mr. jack Cuba who has the necessary experience required in taking strategic decisions that would set the business on its right course.

The amusement park business is a tough industry to break into especially as strong competitors abound in this field, also, the fact that we are located in Burlington – Washington State might be a weakness for us but we have plans in place to combat this weakness and turn it into strengths.

  • Opportunities

People seek entertainment o a daily basis, some want a sense of adventure, others are looking for something dreamy, and others want something fun, whilst some are on the lookout for challenges. We know how perfectly poised we are in ensuring that we tap into the many available opportunities by ensuring that customers have their needs met.

The threat we are likely to face in this business is the threat of new competitors launching a similar business in the location we would be operating from. Another threatening factor might be a downturn of the economy which would mean that people would spend less than they usually do to come to amusement parks. We however have strategies in place to combat these threats.

7. MARKET ANALYSIS

  • Market Trends

Amusement parks have a constant demand that changes depending on the season, however, changes are not unusually low for this kind of business as it is for other businesses.

However, any amusement park that intends to be in business for a very long time and favorably compete with other established amusement parks will need to stay creative in bringing forth new ideas and also be unique for the overall benefit of the business.

This includes continually exploring ideas that will be fascinating for the wide range of customers who visit the amusement parks.

Another trend for amusement parks is the fact that most amusement parks do not only sell admission rates for visitors who intend to gain entry into the park to see the various attractions that the park has to offer; it also sells spaces to shops, restaurants, event places and other commercial outlets.

Also, huge amusement parks also have accommodation on the site like resorts for people who like to stay for awhile and experience all the pleasures and attractions that the park has to offer.

Lastly, technology through the internet has played a major role in ensuring that more people are aware of the various services an amusement park can offer. Amusement parks can now interact with potential and existing customers via their websites which have been uniquely designed to showcase all the attractions that the amusement park has to offer.

In this industry, one has to network with a whole lot of people in the entertainment industry so that sales can be increased for the overall healthy bottom line of the business.

8. Our Target Market

The target market for amusement parks is huge, as there are a variety of people that visit and make use of the facilities at the amusement parks. This means that our target market cannot be limited to a certain group of people, but all those who have always seen the amusement park as a place to visit.

Our strategic location in Burlington – Washington State is likely o enable us tap into all the available target market in this industry.

Because we know how big this sort of project is, we have in conjunction with several reputable business consultants have conducted our market research just so as to be able to properly define our target market, which will then enable us draft specific strategies that can be applied. Our business is to offer entertainment and other services to the following group of people:

  • Young Adults
  • Senior Citizens
  • Business People
  • Film Studios
  • Celebrities

Our Competitive Advantage

Having a competitive advantage is very important for every business. This industry is one that is filled with huge established amusement parks and our intention to become one of the top five amusement parks in the whole of the United States of America isn’t going to be achieved if we do not come up with strategies that will not only help us compete favorably with our competitors but also ensure that our goals and objectives are achieved.

First off, we are going to ensure that we offer unique services and will recruit the best creative minds to always remain proactive as regards developing new unique games for our customers that will keep us above our nearest and even far off competitors.

Asides, ensuing that we keep our customers thoroughly entertained in our amusement park, we also intend to offer other unique services that are rarely seen in other amusement parks. We intend to offer on-site accommodation to guests that would want to live in our amusement park for a week or more so as to be able to see as many attractions as possible.

All our workers irrespective of assigned position will be trained in the area of customer care and so we will top our competitors in this regards by offering excellent customer care in all ramifications. The welfare packages for our employees across board will be better than the standard package as we intend to create an atmosphere where efficiency and effectiveness is the norm.

Lastly, we intend to ensure that our equipments and game machines are up to the required standards at all times. Our maintenance team will continually carry out regular maintenance of all our working equipment as this would be a way of detecting defective equipment, and keeping accidents at the amusement park up to the lightest and barest minimum.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Yippy Yap Amusement Park, LLC is established with the sole aim of making profit in Burlington – Washington State and the whole of the United States of America, which we intend to do through different factors by ensuring that we offer different services to our wide range of customers which is intended to shore up revenue for us.

Yippy Yap Amusement Park, LLC intends to generate income through direct and indirect revenue generating methods via the following services;

10. Sales Forecast

The amusement park business is a thriving business that receives a large number of customers daily. However, there is always a demand surge during certain seasons.

Due to our strategic positioning in Burlington – Washington State, we are well positioned to meet our target market in the state as well as around its environs as well. We are optimistic that our target of generating enough revenue that will cover costs of running operations as well as little profits will be achieved during the second year of operations.

Our sales forecast was as a result of a critical evaluation carried out on behalf of Yippy Yap Amusement Parks by our business consultants that we hired. These business consultants who are the best in the field and are well versed regarding the amusement park industry thoroughly analyzed our chances of survival and growth.

The information for the sales projection was gathered based on our location in Burlington – Washington State, and similar start-ups especially those in the same industry as ours. Below are the sales projection for Yippy Yap Amusement Park LLC depending on the above listed factors and several others;

  • First Fiscal Year-: $85,000,000
  • Second Fiscal Year-: $160,000,000
  • Third Fiscal Year-: $320,000,000

N.B: As mentioned above, the above projections are based entirely on what is obtainable in the industry and also based on the facts that the factors used to base the assumptions such as location, stable economy and lack of competitor in the same area of operation remained same. A change in any of these factors will definitely cause a positive or negative change in the sales projections.

  • Marketing Strategy and Sales Strategy

The intention of marketing a product and or service is very straightforward; however marketing itself serves a dual purpose for every business.

The importance of marketing for any business especially those with the intention of making profit is to generate revenue for the business whilst also increasing awareness about the products and or services a business has to offer and even for the business itself as a whole.

However, the old way of marketing products which was through distribution of fliers as well as placing adverts in print and in television might not be as effective especially as technology has not only made it easier for businesses to gain their customers but is also a faster way of generating income for any business, especially amusement parks.

Without marketing, any business no matter how fantastic it looks would likely fail. Because of how huge the amusement park project is, we were careful in deciding what our marketing and sales strategy would be and for this purpose we hired marketing consultants that conducted a thorough marketing survey and feasibility study on our behalf as regards who our target customers are and how we should penetrate the available market so as to draw customers to our business.

The marketing experts we hired have a thorough knowledge of the amusement park business and so would also help in drafting effective marketing strategies in conjunction with our sales and marketing team so that our corporate goals can be achieved.

Yippy Yap Amusement Park LLC intends to adopt the following marketing and sales strategy in providing service to our various customers;

  • Throw a grand opening party to showcase what our amusement park has to offer
  • Give huge discounts for the first two weeks of opening our amusement parks
  • Advertise our amusement park in magazines, newspapers and on television
  • Massively market our amusement park through our website and social media platforms such as Facebook , instagram and Google Plus
  • Engage in direct marketing
  • Advertise on popular forums and traffic pulling websites

11. Publicity and Advertising Strategy

Every business that intends to grow needs to intensify its publicity and advertising strategies, if they intend to favorably compete with other similar businesses in the same industry. The amusement park business is no different and if we intend to secure our lead amongst the top five in the industry, we would need to intensify publicity for our business and the services we offer at Yippy Yap Amusement Park, LLC.

Other ways we intend to ensure that we publicize our amusement park are offering of trainings for those who intend to start their own amusement park business and consultancy services for those who are already in the business. These services will ensure that the awareness for our brand in Burlington – Washington State and in the whole of the United States of America increases so that our customers can readily identify us amongst others.

Listed below are some of the platforms we intend leveraging on in order to promote our Yippy Yap Amusement Park Business LLC;

  • Creating customized tee-shirts with our logos and giving to loyal customers as free
  • Placing adverts on radio and television as regards our brands
  • Placing advert via Google and other traffic pulling sites
  • Participating and sponsoring relevant programs in the community
  • Making use of our social media platforms like Instagram, Facebook, Twitter, Snapchat and other such avenues to publicize our business.
  • Ensuring that our billboards are installed in various strategic locations in Burlington and around the whole of Washington State
  • Design flexi banners and place in different conspicuous locations to increase awareness
  • Distribute our unique fliers in target areas
  • Sponsor school high school, college, and universities entertainment shows

12. Our Pricing Strategy

We intend to offer admission rates that are affordable to our different customers such as children, adult, senior citizen or a family unit.

Our admission rate is usually all-inclusive and allows customers see attractions, use rides and enjoy live entertainment. Customers who want extra services such as specialty rides and attractions, merchandise, concessions and arcades will definitely have to pay more.

Pricing in admission parks usually boils down to two categories such as physical and non-physical choice categories. Even though both categories need an admission ticket, they offer different services. The physical choice usually includes admission packages that are based on the type of amenities and inventory to be used, while the non-physical choice usually includes rates for different usage times.

During our first one month of operations, we intend to ensure that all rates for different admission categories are discounted so that more customers can patronize our services.

  • Payment Options

Yippy Yap Amusement Park LLC intends to ensure that all our customers have different payment options that suit them. Our payment policy will be broad and inclusive of all the categories of customers we are likely to get. The payment options that we will make available to our wide range of customers include;

  • Cash payment
  • Credit Card payment
  • Payment via Point of Sale (POS) Machine
  • Payment via online transfer
  • Payment via mobile app transfer

The above payment options were carefully chosen in conjunction with our bank which we believe offer the best baking platforms that will ensure that all payments go through with few hitches as possible.

13. Startup Expenditure (Budget)

The amusement park business is one that requires a whole lot of start-up capital that is usually spent on getting the machineries and equipment to use in starting the business. Asides from getting the machineries and equipment, the bulk of the capital is also used to pay employees and pay other bills till the business starts making its own money to pay for these aspects itself.

The key areas where the start-up capital will be spent on are;

  • Total fee for registering business and handling other legalities in the United States of America – $2,000
  • Zonal licenses and permits – $30,000
  • Cost of hiring several business consultants – $500,000
  • Insurance policy (workers’ compensation, general liability, property and equipment liability) – $1,000,000
  • Operational costs for the first one year (employee salaries, utility payments and other running costs) – $5,000,000
  • Cost of leasing land for amusement park – $5,000,000
  • Cost of acquiring and installing equipment and machineries – $40,000,000
  • Cost of building several facilities – $10,000,000
  • Cost of equipping each building with necessary gadgets – $3,000,000
  • Other start up expenses (installations of phones, computers, printers, security cameras and furniture) – $2,000,000
  • Cost of store facilities (ventilation, shelves, cleaning supplies) – $1,000,000
  • Marketing expenses (promotion for grand opening as well as marketing for the first one year) – $2,000,000
  • Cost of building and launching an official website – $20,000
  • Cost of start-up inventory – $3,000,000
  • Cost of hosting launch party – $1,000,000
  • Miscellaneous – $500,000

From the above estimation, we would require the sum of $75,000,000 to be able to successfully launch and operate an amusement park in Burlington – Washington State. The amount is inclusive of capital expenditures such as land and building and running costs such as employees’ salaries and utility bills payment for at least a year of operation.

Generating Funding/Startup Capital for Yippy Yap Amusement Park Business

Yippy Yap Amusement Park LLC is a business owned by several investors but run by an entrepreneur and business man, Jack Cuba. Knowing how huge this project is, Jack intends to source for the start-up capital from the following five major sources. The below listed areas are where we intend to start generating capital from;

  • Part capital generation from personal savings and sale of stocks
  • Sourcing capital from angel investors
  • Sourcing capital from venture capitalists
  • Apply for loan from a bank
  • Source for capital from wealthy friends and family members

N.B: From the following five major sources, we were able to generate $10,000,000 from personal savings and sale of stocks. We generated $10,000,000 from wealthy friends and family members.

From angel investors, we were able to generate the sum of $20,000,000 . From venture capitalists, we were able to generate the sum of $10,000,000 . We are currently seeking for a loan of $25,000,000 from our bank and have all documentations in place. We know the loan will be approved within a month as we have met all the conditions from the bank.

14. Sustainability and Expansion Strategy

Every business that has gone through the rigors of establishing itself to make profit as well as favorably compete against its competitors in the same industry always has plans in place to ensure its sustainability. Not having a sustainability strategy would mean that the business might not last for very long before failing.

While we intend to offer unique services at Yippy Yap Amusement Park LLC, we also intend to ensure that the feedback from our customers guide us all the time. We know how important customers are to any business especially to our kind of business and so we would ensure that asides offering the best services possible to our customers.

We would also ensure that the lines of communication between our customers and us are always opened. We also intend to keep our customers happy by ensuring we promptly attend and resolve all complaints in a timely manner. Asides taking good care of our customers, we know that keeping the employees happy as they are our internal customers is very important too.

We would pay our employees with what is obtainable across the industry. We also would ensure that staff welfare is available for all our employees and that incentive packages are kept in place to reward hard working employees. Our employees would also undergo trainings periodically so that it would enhance their skills on the job and also ensure that they stay updated as regards new improving technologies in the work place.

These two factors are very important and of a huge concern to us and we know that with the right plans in place in hiring a competent workforce that is committed to our goals and objectives, we would attain our vision of becoming amongst the top five well known amusement park in the whole of the United States of America.

Check List/Milestone

  • Business Name Availability Check: Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of Insurance for the Business : Completed
  • Conducting feasibility studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • writing of business plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Creating Official Website for the Company: In Progress
  • Creating Awareness for the business both online and around the community: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress
  • Establishing business relationship with vendors – wholesale suppliers / merchants: In Progress
  • Purchase of trucks: Completed

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Amusement Park Business Plan

Dec 25, 2023

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Download our comprehensive Amusement Park Business Plan PDF to embark on a strategic journey toward entrepreneurial success. Uncover the blueprint for crafting a captivating park experience, ensuring safety measures, and implementing effective marketing strategies. Perfect for aspiring thrillpreneurs, this guide is your roadmap to turning dreams into a thriving amusement business. Download now to transform your vision into a pulse-pounding reality!

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Amusement Park Business Plan

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Amusement parks attract an enormous population, so high demand and high-profit margins make amusement parks a huge yes for starting a business.

Anyone can start a new business, but you need a detailed business plan when it comes to raising funding, applying for loans, and scaling it like a pro!

Need help writing a business plan for your amusement park business? You’re at the right place. Our amusement park business plan template will help you get started.

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Free Business Plan Template

Download our free business plan template now and pave the way to success. Let’s turn your vision into an actionable strategy!

  • Fill in the blanks – Outline
  • Financial Tables

How to Write An Amusement Park Business Plan?

Writing an amusement park business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and summarizes each section of your plan.

Here are a few key components to include in your executive summary:

Introduce your Business:

Start your executive summary by briefly introducing your business to your readers.

Market Opportunity:

Products and services:.

Highlight the amusement park facilities or attractions you offer your clients. The USPs and differentiators you offer are always a plus.

Marketing & Sales Strategies:

Financial highlights:, call to action:.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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amusement park business plan ppt

2. Business Overview

The business overview section of your business plan offers detailed information about your business. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:

Business Description:

Describe your business in this section by providing all the basic information:

Describe what kind of amusement park you run and the name of it. You may specialize in one of the following amusement park businesses:

  • Theme parks
  • Water parks
  • Adventure parks
  • Animal theme parks and zoos
  • Adventure resorts
  • Edutainment parks
  • Regional and local parks
  • Describe the legal structure of your amusement park, whether it is a sole proprietorship, LLC, partnership, or others.
  • Explain where your business is located and why you selected the place.

Mission Statement:

Business history:.

If you’re an established amusement park, briefly describe your business history, like—when it was founded, how it evolved over time, etc.

Additionally, If you have received any awards or recognition for excellent work, describe them.

Future Goals

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

Target market:

Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers.

Market size and growth potential:

Describe your market size and growth potential and whether you will target a niche or a much broader market.

Competitive Analysis:

Market trends:.

Analyze emerging trends in the industry, such as technology disruptions, changes in customer behavior or preferences, etc. Explain how your business will cope with all the trends.

Regulatory Environment:

Here are a few tips for writing the market analysis section of your amusement park business plan:

  • Conduct market research, industry reports, and surveys to gather data.
  • Provide specific and detailed information whenever possible.
  • Illustrate your points with charts and graphs.
  • Write your business plan keeping your target audience in mind.

4. Products And Services

The product and services section should describe the specific services and products that will be offered to customers. To write this section should include the following:

Describe your main attractions:

Mention the amusement park attractions your business will offer. This list may include,

  • Roller coasters
  • High-height water slides
  • Interactive experiences
  • Ferris Wheel
  • Themed areas

Entertainment & shows:

Safety & security measures.

: Discuss the park’s dedication to security and safety in brief. Describe the steps taken to assure visitor safety, including ride inspections, employee training, emergency response methods, and security measures.

Additional facilities

In short, this section of your amusement park plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Unique Selling Proposition (USP):

Define your business’s USPs depending on the market you serve, the equipment you use, and the unique services you provide. Identifying USPs will help you plan your marketing strategies.

Pricing Strategy:

Marketing strategies:, sales strategies:, customer retention:.

Overall, this section of your amusement park business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your amusement park business, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:

Staffing & Training:

Operational process:, equipment & machinery:.

Include the list of equipment and machinery required for the amusement park, such as rides & attractions, safety equipment, audio & visual equipment, maintenance & repair tools, lighting & electrical system, etc.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your amusement park business’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

Founders/CEO:

Key managers:.

Introduce your management and key members of your team, and explain their roles and responsibilities.

Organizational structure:

Compensation plan:, advisors/consultants:.

Mentioning advisors or consultants in your business plans adds credibility to your business idea.

This section should describe the key personnel for your amusement park, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

Profit & loss statement:

Cash flow statement:, balance sheet:, break-even point:.

Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.

Financing Needs:

Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

  • Add a table of contents for the appendix section to help readers easily find specific information or sections.
  • In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
  • Provide data derived from market research, including stats about the industry, user demographics, and industry trends.
  • Include any legal documents such as permits, licenses, and contracts.
  • Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your amusement park business plan should only include relevant and important information supporting your plan’s main content.

The Quickest Way to turn a Business Idea into a Business Plan

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This sample amusement park business plan will provide an idea for writing a successful amusement park plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our amusement park business plan pdf .

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Frequently asked questions, why do you need an amusement park business plan.

A business plan is an essential tool for anyone looking to start or run a successful amusement park business. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your amusement park.

How to get funding for your amusement park business?

There are several ways to get funding for your amusement park business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

  • Bank loan – You may apply for a loan in government or private banks.
  • Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
  • Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
  • Angel investors – Getting funds from angel investors is one of the most sought startup options.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your amusement park business?

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your amusement park business plan and outline your vision as you have in your mind.

What is the easiest way to write your amusement park business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any amusement park business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software .

How do I write a good market analysis in an amusement park business plan?

Market analysis is one of the key components of your business plan that requires deep research and a thorough understanding of your industry. We can categorize the process of writing a good market analysis section into the following steps:

  • Stating the objective of your market analysis—e.g., investor funding.
  • Industry study—market size, growth potential, market trends, etc.
  • Identifying target market—based on user behavior and demographics.
  • Analyzing direct and indirect competitors.
  • Calculating market share—understanding TAM, SAM, and SOM.
  • Knowing regulations and restrictions
  • Organizing data and writing the first draft.

Writing a marketing analysis section can be overwhelming, but using ChatGPT for market research can make things easier.

How detailed should the financial projections be in my amusement park business plan?

The level of detail of the financial projections of your amusement park business may vary considering various business aspects like direct and indirect competition, pricing, and operational efficiency. However, your financial projections must be comprehensive enough to demonstrate a comprehensive view of your financial performance.

Generally, the statements included in a business plan offer financial projections for at least the first three or five years of business operations.

What key components should an amusement park business plan include?

The following are the key components your amusement park business plan must include:

  • Executive summary
  • Business Overview
  • Market Analysis
  • Products and services
  • Sales and marketing strategies
  • Operations plan
  • Management team
  • Financial plan

Can a good amusement park business plan help me secure funding?

Indeed. A well-crafted amusement park business will help your investors better understand your business domain, market trends, strategies, business financials, and growth potential—helping them make better financial decisions.

So, if you have a profitable and investable business, a comprehensive business plan can certainly help you secure your business funding.

What's the importance of a marketing strategy in an amusement park business plan?

Marketing strategy is a key component of your amusement park business plan. Whether it is about achieving certain business goals or helping your investors understand your plan to maximize their return on investment—an impactful marketing strategy is the way to do it!

Here are a few pointers to help you understand the importance of having an impactful marketing strategy:

  • It provides your business an edge over your competitors.
  • It helps investors better understand your business and growth potential.
  • It helps you develop products with the best profit potential.
  • It helps you set accurate pricing for your products or services.

About the Author

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Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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How to write a business plan for a theme park?

theme park business plan

Putting together a business plan for a theme park can be daunting - especially if you're creating a business for the first time - but with this comprehensive guide, you'll have the necessary tools to do it confidently.

We will explore why writing one is so important in both starting up and growing an existing theme park, as well as what should go into making an effective plan - from its structure to content - and what tools can be used to streamline the process and avoid errors.

Without further ado, let us begin!

In this guide:

Why write a business plan for a theme park?

  • What information is needed to create a business plan for a theme park?
  • How do I build a financial forecast for a theme park?

The written part of a theme park business plan

  • What tool should I use to write my theme park business plan?

Understanding the document's scope and goals will help you easily grasp its structure and content. Before diving into the specifics of the plan, let's take a moment to explore the key reasons why having a theme park business plan is so crucial.

To have a clear roadmap to grow the business

Small businesses rarely experience a constant and predictable environment. Economic cycles go up and down, while the business landscape is mutating constantly with new regulations, technologies, competitors, and consumer behaviours emerging when we least expect it.

In this dynamic context, it's essential to have a clear roadmap for your theme park. Otherwise, you are navigating in the dark which is dangerous given that - as a business owner - your capital is at risk.

That's why crafting a well-thought-out business plan is crucial to ensure the long-term success and sustainability of your venture.

To create an effective business plan, you'll need to take a step-by-step approach. First, you'll have to assess your current position (if you're already in business), and then identify where you'd like your theme park to be in the next three to five years.

Once you have a clear destination for your theme park, you'll focus on three key areas:

  • Resources: you'll determine the human, equipment, and capital resources needed to reach your goals successfully.
  • Speed: you'll establish the optimal pace at which your business needs to grow if it is to meet its objectives within the desired timeframe.
  • Risks: you'll identify and address potential risks you might encounter along the way.

By going through this process regularly, you'll be able to make informed decisions about resource allocation, paving the way for the long-term success of your business.

To get visibility on future cash flows

If your small theme park runs out of cash: it's game over. That's why we often say "cash is king", and it's crucial to have a clear view of your theme park's future cash flows.

So, how can you achieve this? It's simple - you need to have an up-to-date financial forecast.

The good news is that your theme park business plan already includes a financial forecast (which we'll discuss further in this guide). Your task is to ensure it stays current.

To accomplish this, it's essential to regularly compare your actual financial performance with what was planned in your financial forecast. Based on your business's current trajectory, you can make adjustments to the forecast.

By diligently monitoring your theme park's financial health, you'll be able to spot potential financial issues, like unexpected cash shortfalls, early on and take corrective actions. Moreover, this practice will enable you to recognize and capitalize on growth opportunities, such as excess cash flow enabling you to expand to new locations.

To secure financing

A detailed business plan becomes a crucial tool when seeking financing from banks or investors for your theme park.

Investing and lending to small businesses are very risky activities given how fragile they are. Therefore, financiers have to take extra precautions before putting their capital at risk.

At a minimum, financiers will want to ensure that you have a clear roadmap and a solid understanding of your future cash flows (like we just explained above). But they will also want to ensure that your business plan fits the risk/reward profile they seek.

This will off-course vary from bank to bank and investor to investor, but as a rule of thumb. Banks will want to see a conservative financial management style (low risk), and they will use the information in your business plan to assess your borrowing capacity — the level of debt they think your business can comfortably handle — and your ability to repay the loan. This evaluation will determine whether they'll provide credit to your theme park and the terms of the agreement.

Whereas investors will carefully analyze your business plan to gauge the potential return on their investment. Their focus lies on evidence indicating your theme park's potential for high growth, profitability, and consistent cash flow generation over time.

Now that you recognize the importance of creating a business plan for your theme park, let's explore what information is required to create a compelling plan.

Information needed to create a business plan for a theme park

Drafting a theme park business plan requires research so that you can project sales, investments and cost accurately in your financial forecast, and convince the reader that there is a viable commercial opportunity to be seized.

Below, we'll focus on three critical pieces of information you should gather before starting to write your plan.

Carrying out market research for a theme park

As you consider writing your business plan for a theme park, conducting market research becomes a vital step to ensure accurate and realistic financial projections.

Market research provides valuable insights into your target customer base, competitors, pricing strategies, and other key factors that can significantly impact the commercial success of your business.

Through this research, you may uncover trends that could influence your theme park.

You could find that families with children may be more likely to visit your theme park than other demographics. Additionally, market research might show that people may be drawn to your theme park due to its unique attractions and experiences, such as its rollercoasters and other rides.

Such market trends play a significant role in forecasting revenue, as they offer valuable data about potential customers' spending habits and preferences.

By incorporating these findings into your financial projections, you can present investors with more accurate information, helping them make informed decisions about investing in your theme park.

Developing the marketing plan for a theme park

Before delving into your theme park business plan, it's imperative to budget for sales and marketing expenses.

To achieve this, a comprehensive sales and marketing plan is essential. This plan should provide an accurate projection of the necessary actions to acquire and retain customers.

Additionally, it will outline the required workforce to carry out these initiatives and the corresponding budget for promotions, advertising, and other marketing endeavours.

By budgeting accordingly, you can ensure that the right resources are allocated to these vital activities, aligning them with the sales and growth objectives outlined in your business plan.

The staffing and equipment needs of a theme park

As you embark on starting or expanding your theme park, having a clear plan for recruitment and capital expenditures (investment in equipment and real estate) is essential for ensuring your business's success.

Both the recruitment and investment plans must align with the timing and level of growth projected in your forecast, and they require appropriate funding.

Staffing costs for a theme park might include wages for ride attendants, customer service staff, food service staff, and security personnel. Equipment costs could include the cost of buying or leasing amusement park rides, audio and visual equipment, restaurant supplies, and other necessary items.

To create a realistic financial forecast, you also need to consider other operating expenses associated with the day-to-day running of your business, such as insurance and bookkeeping.

With all the necessary information at hand, you are ready to begin crafting your business plan and developing your financial forecast.

What goes into your theme park's financial forecast?

The financial forecast of your theme park's business plan will enable you to assess the growth, profitability, funding requirements, and cash generation potential of your business in the coming years.

The four key outputs of a financial forecast for a theme park are:

  • The profit and loss (P&L) statement ,
  • The projected balance sheet ,
  • The cash flow forecast ,
  • And the sources and uses table .

Let's look at each of these in a bit more detail.

The projected P&L statement

Your theme park forecasted P&L statement enables the reader of your business plan to get an idea of how much revenue and profits your business is expected to make in the near future.

forecasted profit and loss statement in a theme park business plan

Ideally, your reader will want to see:

  • Growth above the inflation level
  • Expanding profit margins
  • Positive net profit throughout the plan

Expectations for an established theme park will of course be different than for a startup. Existing businesses which have reached their cruising altitude might have slower growth and higher margins than ventures just being started.

The forecasted balance sheet of your theme park

The projected balance sheet of your theme park will enable the reader of your business plan to assess the overall financial health of your business.

It shows three elements: assets, liabilities and equity:

  • Assets: are productive resources owned by the business, such as equipment, cash, and accounts receivable (money owed by clients).
  • Liabilities: are debts owed to creditors, lenders, and other entities, such as accounts payable (money owed to suppliers).
  • Equity: includes the sums invested by the shareholders or business owners and the profits and losses accumulated by the business to date (which are called retained earnings). It is a proxy for the value of the owner's stake in the business.

projected balance sheet in a theme park business plan example

Analysing your theme park projected balance sheet provides an understanding of your theme park's working capital structure, investment and financing policies.

In particular, the readers of your plan can compare the level of financial debt on the balance sheet to the equity value to measure the level of financial risk (equity doesn't need to be reimbursed, while financial debt must be repaid, making it riskier).

They can also use your balance sheet to assess your theme park's liquidity and solvency:

  • A liquidity analysis: focuses on whether or not your business has sufficient cash and short-term assets to cover its liabilities due in the next 12 months.
  • A solvency analysis: takes and longer view to assess whether or not your business has the capacity to repay its debts over the medium-term.

The cash flow forecast

A projected cash flow statement for a theme park is used to show how much cash the business is generating or consuming.

cash flow forecast in a theme park business plan example

The cash flow forecast is usually organized by nature to show three key metrics:

  • The operating cash flow: do the core business activities generate or consume cash?
  • The investing cash flow: how much is the business investing in long-term assets (this is usually compared to the level of fixed assets on the balance sheet to assess whether the business is regularly maintaining and renewing its equipment)?
  • The financing cash flow: is the business raising new financing or repaying financiers (debt repayment, dividends)?

As we discussed earlier, cash is king and keeping an eye on future cash flows an imperative for running a successful business. Therefore, you can expect the reader of your theme park business plan to pay close attention to your cash flow forecast.

Also, note that it is customary to provide both yearly and monthly cash flow forecasts in a business plan - so that the reader can analyze seasonal variation and ensure the theme park is appropriately funded.

The initial financing plan

The sources and uses table or initial financing plan is a key component of your business plan when starting a theme park.

It shows where the capital needed to set up the business will come from (sources) and how it will be spent (uses).

sources and uses table in a theme park business plan

This table helps size the investment required to set up the theme park, and understand how risks will be distributed between the business owners, and the financiers.

The sources and uses table also highlights what the starting cash position will be. This is key for startups as the business needs to have sufficient funding to sustain operations until the break-even point is reached.

Now that you have a clear understanding of what will go into the financial forecast of your theme park business plan, let's have a look at the written part of the plan.

The written part of a theme park business plan is composed of 7 main sections:

  • The executive summary
  • The presentation of the company
  • The products and services
  • The market analysis
  • The strategy
  • The operations
  • The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

The first section of your theme park's business plan is the executive summary which provides, as its name suggests, an enticing summary of your plan which should hook the reader and make them want to know more about your business.

When writing the executive summary, it is important to provide an overview of the business, the market, the key financials, and what you are asking from the reader.

Start with a brief introduction of the business, its name, concept, location, how long it has been in operation, and what makes it unique. Mention any services or products you plan to offer and who you sell to.

Then you should follow with an overview of the addressable market for your theme park, current trends, and potential growth opportunities.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Finally, you should detail any funding requirements in the ask section.

2. The presentation of the company

In your theme park business plan, the second section should focus on the structure and ownership, location, and management team of your company.

In the structure and ownership part, you'll provide an overview of the business's legal structure, details about the owners, and their respective investments and ownership shares. This clarity is crucial, especially if you're seeking financing, as it helps the reader understand which legal entity will receive the funds and who controls the business.

Moving on to the location part, you'll offer an overview of the company's premises and their surroundings. Explain why this particular location is of interest, highlighting factors like catchment area, accessibility, and nearby amenities.

When describing the location of your theme park, you could emphasize its accessibility. It may be situated in a central location that is well-connected to major roadways, airports, and public transportation. Furthermore, it may be close to a variety of attractions and amenities that could draw in more visitors. Additionally, you could point out its potential for increased tourism due to its proximity to a variety of cultural, historical, and recreational opportunities. Finally, you could emphasize its unique features, such as its natural beauty and its diverse range of activities and attractions.

Finally, you should introduce your management team. Describe each member's role, background, and experience.

Don't forget to emphasize any past successes achieved by the management team and how long they've been working together. Demonstrating their track record and teamwork will help potential lenders or investors gain confidence in their leadership and ability to execute the business plan.

3. The products and services section

The products and services section of your business plan should include a detailed description of the offerings that your company provides to its customers. 

For example, your theme park could offer a variety of rides such as roller coasters, bumper cars, and water slides for thrill seekers. You could also provide a wide selection of food and beverage stands to keep guests energized and hydrated. Furthermore, the park could offer interactive activities such as escape rooms and virtual reality experiences to give visitors an immersive experience. These products and services offer something for everyone and will help create a unique and memorable experience.

When drafting this section, you should be precise about the categories of products or services you sell, the types of customers you are targeting and how customers can buy them.

4. The market analysis

When you present your market analysis in your theme park business plan, it's crucial to include detailed information about customers' demographics and segmentation, target market, competition, barriers to entry, and any relevant regulations.

The main objective of this section is to help the reader understand the size and attractiveness of the market while demonstrating your solid understanding of the industry.

Begin with the demographics and segmentation subsection, providing an overview of the addressable market for your theme park, the key trends in the marketplace, and introducing different customer segments along with their preferences in terms of purchasing habits and budgets.

Next, focus on your target market, zooming in on the specific customer segments your theme park aims to serve and explaining how your products and services fulfil their distinct needs.

For example, your target market might include families with young children. This market segment is likely to be open to trying new attractions and spending money on activities at the park. They may also be interested in family friendly activities, such as games and shows, and may be willing to come back again and again.

Then proceed to the competition subsection, where you introduce your main competitors and highlight what sets you apart from them.

Finally, conclude your market analysis with an overview of the key regulations applicable to your theme park.

5. The strategy section

When writing the strategy section of a business plan for your theme park, it is essential to include information about your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

The competitive edge subsection should explain what sets your company apart from its competitors. This part is especially key if you are writing the business plan of a startup, as you have to make a name for yourself in the marketplace against established players.

The pricing strategy subsection should demonstrate how you intend to remain profitable while still offering competitive prices to your customers.

The sales & marketing plan should outline how you intend to reach out and acquire new customers, as well as retain existing ones with loyalty programs or special offers. 

The milestones subsection should outline what your company has achieved to date, and its main objectives for the years to come - along with dates so that everyone involved has clear expectations of when progress can be expected.

The risks and mitigants subsection should list the main risks that jeopardize the execution of your plan and explain what measures you have taken to minimize these. This is essential in order for investors or lenders to feel secure in investing in your venture.

Your theme park faces a variety of risks, some of which may be more dangerous than others. For example, your park may be exposed to natural disasters such as floods, hurricanes, and earthquakes, which could lead to significant property damage and closure of your park. Additionally, your park could be subject to potential risks from theft or vandalism, which could lead to financial losses and a decrease in customer satisfaction.

6. The operations section

The operations of your theme park must be presented in detail in your business plan.

The first thing you should cover in this section is your staffing team, the main roles, and the overall recruitment plan to support the growth expected in your business plan. You should also outline the qualifications and experience necessary to fulfil each role, and how you intend to recruit (using job boards, referrals, or headhunters).

You should then state the operating hours of your theme park - so that the reader can check the adequacy of your staffing levels - and any plans for varying opening times during peak season. Additionally, the plan should include details on how you will handle customer queries outside of normal operating hours.

The next part of this section should focus on the key assets and IP required to operate your business. If you depend on any licenses or trademarks, physical structures (equipment or property) or lease agreements, these should all go in there.

You might have key assets such as physical rides and attractions, as well as intellectual property (IP) such as the park's logo or mascot. These are important for the theme park as they may help to create a unique identity and draw in customers. Additionally, the park could have IP related to its marketing campaigns or any stories or characters that exist within the park. These may be used to create a memorable experience for visitors.

Finally, you should include a list of suppliers that you plan to work with and a breakdown of their services and main commercial terms (price, payment terms, contract duration, etc.). Investors are always keen to know if there is a particular reason why you have chosen to work with a specific supplier (higher-quality products or past relationships for example).

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we discussed earlier in this guide.

Now that you have a clear idea of what goes into a theme park business plan, let's look at some of the tools you can use to create yours efficiently.

What tool should I use to write my theme park's business plan?

There are two main ways of creating your theme park business plan:

  • Using specialized business planning software,
  • Hiring a business plan writer.

Using an online business plan software for your theme park's business plan

The modern and most efficient way to write a theme park business plan is to use business plan software .

There are several advantages to using specialized software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can easily track your actual financial performance against your financial forecast
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

Hiring a business plan writer to write your theme park's business plan

Outsourcing your theme park business plan to a business plan writer can also be a viable option.

Business plan writers are experienced in writing business plans and adept at creating financial forecasts without errors. Furthermore, hiring a consultant can save you time and allow you to focus on the day-to-day operations of your business.

However, hiring business plan writers is expensive as you are paying for the software used by the consultant, plus their time, and their profit margin of course.

From experience, you need to budget at least £1.5k ($2.0k) excluding tax for a complete business plan, more if you need to make changes after the initial version (which happens frequently after the initial meetings with lenders or investors).

You also need to be careful when seeking investment. Investors want their money to be used to grow the business, not spent on consulting fees. Therefore, the amount you spend on business plan writing services (and other consulting services such as legal services) needs to be negligible relative to the amount raised.

The other drawback is that you usually don't own the business plan itself: you just get the output, while the actual document is saved in the consultant's business plan software - which makes it difficult to maintain the document up to date without hiring the consultant on a retainer.

For these reasons, outsourcing the theme park business plan to a business plan writer should be considered carefully, weighing both the advantages and disadvantages of hiring outside help.

Ultimately, it may be the right decision for some businesses, while others may find it beneficial to write their business plan using online software.

Why not create your theme park's business plan using Word or Excel?

I must advise against using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write your theme park business plan. Let me explain why.

Firstly, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is highly technical and requires a strong grasp of accounting principles and financial modelling skills. It is, therefore, unlikely that anyone will fully trust your numbers unless you have both a degree in finance and accounting and significant financial modelling experience, like us at The Business Plan Shop.

Secondly, relying on spreadsheets is inefficient. While it may have been the only option in the past, technology has advanced significantly, and software can now perform these tasks much faster and with greater accuracy. With the rise of AI, software can even help us detect mistakes in forecasts and analyze the numbers for better decision-making.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Moreover, software makes it easier to compare actuals versus forecasts and maintain up-to-date forecasts to keep visibility on future cash flows, as we discussed earlier in this guide. This task is cumbersome when using spreadsheets.

Now, let's talk about the written part of your theme park business plan. While it may be less error-prone, using software can bring tremendous gains in productivity. Word processors, for example, lack instructions and examples for each part of your business plan. They also won't automatically update your numbers when changes occur in your forecast, and they don't handle formatting for you.

Overall, while Word or Excel may seem viable for some entrepreneurs to create a business plan, it's by far becoming an antiquated way of doing things.

  • Having an up-to-date business plan is key to maintaining visibility on your future cash flows.
  • A business plan has 2 parts: a financial forecast highlighting the expected growth, profitability and cash generation of the business; and a written part which provides the context needed to interpret and assess the quality of the forecast.
  • Using business plan software is the modern way of writing and maintaining business plans.

We hope that this guide helped you to better understand how to write the business plan for a theme park. If you still have questions, do not hesitate to contact us.

Also on The Business Plan Shop

  • How to write a 5 years business plan
  • Business plan myths

Know someone who owns or wants to start a theme park? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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amusement park business plan ppt

It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

  • Excecutive Summary
  • Company and Financing Summary
  • Products and Services Overview
  • Strategic Analysis with current research!
  • Marketing Plan
  • Personnel Plan
  • 3 Year Advanced Financial Plan
  • Expanded Financial Plan with Monthly Financials
  • Loan Amortization and ROI Tools
  • FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $20,000,000 for the development of a an amusement park while showcasing the expected financials and operations over the next three years. Amusement Park, Inc. (“the Company”) is a New York based corporation that will provide customers with a massive regional amusement park that will be available for Amusement Park operations on site. The Company was founded by John Doe.

1.1 Products and Services

The primary revenue center for the business will come from the ongoing usage of the Company’s amusement park facility for roller coaster rides, arcade games, water slides, and other common rides that are associated with amusement parks.

The business will generate secondary revenues from concession sales, product sales, and other products.

The third section of the business plan will further describe the services offered by the Amusement Park.

1.2 The Financing

Mr. Doe is seeking to raise $20,000,000 from an investor(s). Mr. Doe expects to sell a 50% equity interest in the business in exchange for the requisite capital. The tentative terms of this agreement can be found in the second section of the business plan. The financing will be used for the following:

Development of the Company’s Amusement Park location.

Financing for the first six months of operation.

Capital to purchase FF&E and other equipment for the Amusement Park.

1.3 Mission Statement

Amusement Park, Inc.’s mission is to become a well known amusement park facility for people within the Company’s targeted market.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the entertainment management industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target individuals that are interested in amusement park facilities.

2.1 Registered Name and Corporate Structure

Amusement Park , Inc. The Company is registered as a corporation in the State of New York .

At this time, the Amusement Park requires $20 million funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

At this time, the Company is seeking to sell a 50% equity interest in the business for the requisite capital sought in this business plan. The investor(s) will also receive a seat on the board of directors and a regular stream of dividends starting in the first year of operation. Please reference the Company’s private placement memorandum for more information regarding the specifics of this investment.

2.4 Management Equity

After the requisite capital is raised, Mr. Doe will retain a 50% ownership in the business.

2.5 Exit Strategy

The Management has planned for three possible exit strategies. The first strategy would be to sell the Company to a larger entity at a significant premium. Since, the amusement park industry maintains a moderate risk profile once the business is established; the Management feels that the Company could be sold for ten to fifteen times earnings.

The second exit scenario would entail selling a portion of the Company via an initial public offering (or “IPO”). After a detailed analysis, it was found that the Company could sell for twenty times earnings on the open market depending on the business’s annual growth rate and strength of earnings. However, taking a company public involves significant legal red tape. Amusement Park, Inc. would be bound by the significant legal framework of the Sarbanes-Oxley Act in addition to the legal requirements set forth in form S1 of the Securities and Exchange Commission. The Company would also have to comply with the Securities Act of 1933 and the Exchange Act of 1934.

The last exit scenario would involve the use of a private placement memorandum to raise capital from private sources. This is also a significantly expensive process that requires the assistance of both an experienced securities law firm and an investment bank. Funds would be raised from private equity and merchant banking sources in exchange for a percentage of the Company’s stock.

3.0 Products and Services

3.1 Amusement Park Operations

Management intends to develop five roller coasters as well as two water slide rides that will be provided as the primary source of entertainment to visitors. The business will primarily generate income through the sale of admission to the Amusement Park while concurrently generating income from individuals that purchase yearly passes to the Amusement Park.

Management intends to use $13 million of financing in order to develop these rides and the amusement park facility.

3.2 Concessions and Products

The secondary revenue stream for the business will come from the ongoing sale of concessions and products as it relates to events and daily admissions that are related to the Amusement Park facility. This revenue center will ensure that the business remains profitable and cash flow positive at all time.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the amusement park industry, the customer profile, and the competition that the business will face as it progresses through its business operations.

Currently, the economic market condition in the United States is moderate. Unemployment rates have declined while asset prices have risen substantially. As such, now is a strong economic climate for starting an Amusement Park. During times of economic recession, the business may have issues with top line income.   

4.2 Industry Analysis

Within the United States , there are approximately 2,000 amusement park complexes that operate on a for profit basis or a not for profit basis. Each year, these businesses generate approximately $20 billion of revenues while providing jobs to more than 312,000 people. Annual payrolls in each of the last five years have exceeded $8 billion.

This is a mature industry, and the expected future growth rate is expected to remain in lockstep with that of the general economy. Due to the high costs associated with developing an Amusement Park– the associated costs with developing this facility should generate a very high return on investment.

4.3 Customer Profile

The Amusement Park average client will be an upper middle class man or woman that enjoys amusements parks as family entertainment. Common traits among clients will include:

Annual household income exceeding $35,000.

Will spend $100 to $250 per person (only a daily visit basis) per visit to the Amusement Park.

Is located within 200 miles of the Company’s Amusement Park location.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

Amusement Park, Inc. intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the business.

5.1 Marketing Objectives

Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

Establish relationships with the local community of the target market.

Establish a broad based public relations firm to target people living within Amusement Park, Inc.'s target market radius.

5.2 Marketing Strategies

Management intends to use a qualified advertising and marketing firm to help the Amusement Park reach its intended audience of people living in the Company’s targeted market. This campaign will include the use of traditional print and media advertising as well as the Internet. Direct advertising campaigns will be of significant importance to the Company as the business is offering its services to a specified group of middle and upper income people.

Timely coverage of the Company and its Amusement Park and related facilities will be further directed through ongoing press relations, news releases and feature stories targeted at key professional communities and other media outlets. Publicity activities will be designed to generate ongoing coverage about the Amusement Park in targeted media by providing writers and editors with newsworthy releases, features, stories, briefs, and visual material for their columns and stories. In depth coverage may also be obtained about the Company by hosting in-house interviews to be conducted by our company spokesperson, John Doe.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

6.3 Management Biographies

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

The Company has based its proforma financial statements on the following:

Amusement Park will have an annual revenue growth rate of 17% per year.

The Founder will acquire $20 million of capital to start the business.

The Amusement Park property will hav an annual appreciation rate of 6%.

7.2 Sensitivity Analysis

In the event of an economic downturn, the business may have a decline in its revenues. Going to an Amusement Park is typically considered to be a luxury expense and during times of deleterious economic conditions, the business may have issues with its top line income. Additionally, the high margins generated by the business will ensure its continued profitability despite moderate decreases in revenue.

7.3 Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis

7.7 Balance Sheet

7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis

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ParkProfs

  • INTRODUCTION

Amusement Park Business Plan

Business plans for amusement parks creating a roadmap to success.

If you are planning to start an Amusement Park or Family Entertainment Center, having a comprehensive business plan is crucial for success. A business plan serves as a roadmap that outlines your objectives and strategies, and helps you make informed decisions about resource allocation, operations and organization. At ParkProfs, we understand the importance of a well-crafted business plan for amusement park operators. Our team of experts can help you develop a customized plan that addresses your unique needs, challenges, and goals. Whether you are starting a new venture or want to enhance your existing park, our business plan services can provide you with the insights that are needed to operate a profitable business.

Business Plan Sochi Park

Amusement Park Business Model Defining your Strategy and Operations

A successful Amusement Park business model requires a clear understanding of your target audience, competitive landscape, and value propositions. At ParkProfs, we work closely with you to identify your market niche, analyze industry trends, and develop a winning strategy that differentiates you from the competition. We help you define your operations model, including staffing, equipment, safety protocols, and guest experience. By leveraging our industry expertise and best practices, we can help you create a seamless and efficient operational framework that maximizes guest satisfaction and profitability.

A tailord Business Plan by ParkProfs

At ParkProfs, we recognize that every Park executive has unique goals and challenges, which is why our business plans are tailored to your specific needs. The topics that we always cover in our plans include: * Financial analysis and projections: We help you develop a comprehensive financial model that forecasts revenue, expenses, cash flow, and helps you make informed decisions about pricing, investment, and cost management. We also assist you in identifying potential funding sources and preparing investor presentations. *Operational planning and resource allocation: We work with you to develop an efficient and effective operational plan that includes staffing, equipment and inventory management. We also help you identify key performance indicators and metrics to measure operational efficiency and effectiveness. *Human Resources Management: We assist you in developing a robust HR strategy that aligns with your business objectives and values. This includes recruitment, onboarding, training, management traning and employee engagement.  *Risk Management and Safety Protocols: We help you establish clear policies and procedures that minimize the risk of accidents and incidents, to ensure safety of your guests and employees and to protect the business from potential liability or reputational harm. Partner with ParkProfs for a profitable and succesful business plan for your Entertainment Park or Concept.

Rollercoaster Sochi Park

Entertainment Concepts for whom ParkProfs has developed a Business Plan:

The Chocolate Factory

Leisure Management Amusement Park Business Plan

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Financial Model, Business Plan and Dashboard Templates - FinModelsLab

Starting Your Own Amusement Park Business

By alex ryzhkov, resources on amusement park.

  • Financial Model
  • Business Plan
  • Value Proposition
  • One-Page Business Plan

Introduction

Amusement parks offer a wide variety of entertainment venues that generate significant revenue for their owners. According to IBIS World, the US amusement park industry grew by an estimated 2.6% in 2017, generating approximately $22 billion in annual revenue. Starting an amusement park business and creating a world-class destination that engages, excites and entertains guests is both a daunting and rewarding endeavor. Here are the 12 steps to get you started

Secure Necessary Financing To Open The Amusement Park

Securing necessary financing is a critical first step in opening any business and is certainly no different when it comes to opening an amusement park. It is important to be aware of the financial resources that are available, as well as the potential debt or equity financing that will be needed. Here are some tips and tricks to consider as part of the financing process:

  • Research all available financing options, such as traditional loans, grants, venture capital, or crowdfunding.
  • Identify potential financing partners and build relationships with them.
  • Develop a detailed proforma financial model to illustrate the financial resources needed for the project, as well as the expected return on investment.
  • Calculate the risk of the project to determine whether or not it is worth a venture capitalist or angel investor's time and money.
  • Understand what financing may be eligible for grants or incentives based on location.

Securing financing is never easy and there are potential roadblocks that should be accounted for. It is important to understand the local laws and regulations governing financing and the financing process, as well as the potential sources of financing that are available. It is also important to have a clear business plan, a detailed financial model, and a well-defined strategy of how the financing will be used to open the amusement park. By taking the time to research, understand, and plan out the financing process, the opening of an amusement park can be made much easier.

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Develop A Comprehensive Business Plan

Creating a comprehensive business plan before starting an Amusement Park is essential for mapping out the scope, scope and costs of the venture. Having a business plan can also prevent future roadblocks that can impede the success of the park. Consider these tips when creating a business plan:

  • Map out the mission and vision of the Amusement Park, and determine what type of park to create.
  • Research competitors and the Amusement Park industry to be aware of local market conditions.
  • Understand the regulations, permitting and licensing processes and procedures.
  • Research the local area to identify target customer segments and estimate the potential market size.
  • Calculate the start-up costs and operational budget, factoring in rent, insurance, wages, licenses and permits.
  • Develop a financial model and cash-flow projections.
  • Determine the capital structure, such as debt and equity structure.
  • Set goals and objectives for the first year and five years.
  • Outline the staffing needs.
  • Develop a marketing plan to promote the park.
  • Research business partners and vendors.

A comprehensive business plan can help potential Amusement Park owners prepare for the unexpected and mitigate risk. It is essential to factor in the best- and worst-case scenarios to identify potential issues and address them in advance.

Create A Detailed Financial Model

As amusement park business owners, it is essential to create a detailed financial model before you launch your park. This model will help you assess the expected sales, profits, and cash flow of your park. With this information, you can make informed decisions about pricing and budgeting for the initial launch and for ongoing operations. Here are some tips for creating a comprehensive financial model for your amusement park business:

  • Create a projected budget: Start by creating an initial budget that assesses the costs associated with the park. This should include costs related to property acquisition, construction and installation, labor, equipment, and operating costs.
  • Include revenue projections: Next, make projections about the potential revenue that your amusement park will generate. This should take into account admissions as well as revenue from food and beverage sales, merchandising, and other income streams.
  • Plan for future growth: Look ahead to potential plans and strategies for future growth and expansion. This includes making projections about additional investment costs, future staffing needs, new attractions, and other changes you may need to make in order to meet changing consumer demands.
  • Regularly review and adjust projections: Your financial model needs to be reviewed and adjusted on a regular basis to ensure accuracy. This involves regularly tracking and analyzing actual performance against your projections, and making any necessary adjustments in order to meet your business objectives.

Creating a detailed financial model is a critical step in launching an amusement park business. Without a comprehensive model, it is difficult to accurately assess the financial viability of the park and to make informed decisions about pricing, budgeting, and future plans for growth.

Secure Real Estate For The Amusement Park

Securing a suitable real estate property for an amusement park requires careful research and foresight. To locate a promising property for the park, consider the following:

  • Identify potential sites based on resources such as local newspapers, county records, agents, and online research.
  • Evaluate the location of the real estate in relation to the local market and population, assess the size and layout of the land, and consider additional factors such as zoning regulations and safety.
  • Research necessary entitlements for the region, such as water rights, noise abatement, etc.
  • Investigate the potential need for dispute resolution.
  • Determine whether the property requires cleanup prior to project development.
  • Take advantage of available governmental tax credits and credits.
  • Form partnerships with nearby stores, hotels, or other entertainment venues that are potential partners.
  • Evaluate the potential of the real estate, in terms of the attractions that can be developed in the area.
  • Negotiate a purchase contract with the seller of the property.

To find the perfect property for an amusement park, it helps to have a clear budget, a well-researched business plan, local market and population demographics, and an experienced real estate attorney to help navigate the process. By following these steps and creating an informed plan, you can secure the perfect property for your amusement park.

Research & Acquire Necessary Permits & Licenses

Opening an amusement park is no small feat. Researching and securing necessary permits and licenses for the park is a vital step before launching it. Below are some tips and tricks that can help you research and acquire the necessary permits and licenses.

  • Start by researching the regulations and laws of the state you plan to open the park. This will give you a good idea of what permits and licenses you need.
  • Each city and county may have their own unique regulations that you need to know. Do some research to find out the zoning rules, land use requirements, special permits, etc. that may be required.
  • Talk to local officials, like the mayor’s office, to get more insights into the local regulations.
  • Any large structures you build such as roller coasters may require an approved construction plan. Research to find out if any approval is required.
  • Once you have done your research, start the application process for each permit or license. Different jurisdictions may have different procedures and timelines, so familiarize yourself with them.
  • You may have to pay fees for each permit and license. These fees can vary by city, state and country.
  • If there are special permits or licenses required, find out the application process and submit the application as soon as possible. Bear in mind that some applications can take months to process.
  • Once you have applied, maintain contact with the relevant authorities. Follow up regularly to ensure your application is being processed.

Researching and acquiring necessary permits and licenses may seem like a daunting task. But if you do the research, maintain contact with relevant authorities and submit the applications on time, it can be done.

Hire & Train Staff

Hiring and training the right staff for your amusement park can be one of the most critical steps to a successful business launch. A motivated and competent staff of trustworthy employees will be essential in creating an enjoyable environment for guests and patrons. Here are a few tips to check off your list:

  • Develop job descriptions for each position and establish the experience and skill prerequisites you are looking for in your amusement park staff.
  • Set up online recruitment advertisements to attract qualified applicants.
  • Select qualified candidates through interviews and background checks.
  • Create and establish a training program for every staff member.
  • Teach customer service skills, safety protocols, and technical skills relevant to the job description.
  • Regularly manage employee performance with feedback, constructive criticism, and rewards.

What’s more, your staff will want to share in the success of the park, so be sure to give them an opportunity to understand the overall goals and mission of your business. Making sure your staff are inspired and connected to the project can exponentially build enthusiasm and encourage employee growth.

Construct The Amusement Park And Facilities

Constructing an amusement park is a major undertaking that requires expert planning and execution. When you’re ready to begin construction, there are a few tips and tricks to make the process successful.

  • Draw up a detailed plan. Include detailed drawings with measurements and dimensions for all rides, attractions, and facilities.
  • Ensure you have the correct tools for the job. You may need specialist equipment to construct some rides or attractions.
  • Find reliable contractors. You will need to use competent crews to help with the construction process.
  • Order building materials on time. You need to ensure you have all necessary supplies and materials available when they’re needed during the building process.
  • Hire permits. Depending on your location and where you’re building, you may need permits to begin construction.
  • Plan for safety. Ensure you have all the necessary safety equipment, such as helmets and harnesses, that your construction crew will need.
  • Maintain Communication. Ongoing communication with your contractor is key to make sure everything runs smoothly.

Organize Inventory & Purchase Supplies

Organizing and purchasing the right supplies for an amusement park is an important part of the process of getting your vision into reality. As a business owner, you will need to make sure you have the right supplies to accommodate your visitors and keep your park running smoothly. Here are some tips and tricks to help you organize and purchase the necessary supplies:

  • Create an inventory list – Make a detailed list of all the supplies and equipment you will need to run your amusement park. Be sure to consider your specific needs and the scope of your park.
  • Purchase in bulk – When it comes to inventory items like paper or food supplies, you may be able to save money by purchasing in bulk. Check with suppliers to see what deals they offer.
  • Maximize your space – The space allotted for your supplies will likely be limited. Make sure you plan the most efficient way to store and organize your supplies. Try to use vertical space to maximize the area.
  • Purchase quality items – Make sure you purchase quality items that are going to last and meet the needs of your visitors. Don’t skimp out on important items.
  • Set up a maintenance schedule – Create a maintenance schedule to ensure that your supplies and equipment stay in working order. This could include cleaning and checking inventory weekly or monthly.

Organizing inventory and purchasing the necessary supplies for your amusement park is a vital part of the process. Make sure you thoroughly prepare so that you can get the most from your supplies and keep your business running smoothly.

Market The Amusement Park To Potential Customers

As an amusement park owner, it is necessary to take steps to market the park to potential customers. With the right marketing strategies, a well-run amusement park can become a major source of entertainment for visitors from around the world. Here are some of the best methods for marketing an amusement park.

Social Media Marketing

Since everyone is on social media today, it is an ideal platform to reach out to potential customers and engage with them. Create a variety of social media profiles and use them to post content related to the amusement park. Utilize compelling visual content that people will be interested in, such as videos, images, and promotions. Additionally, social media is a great way to encourage word-of-mouth marketing of your amusement park.

Email Marketing

Email marketing is also a great way to advertise your amusement park. Collect emails from potential customers who visit your website, visit the amusement park itself, or even from those who have registered for promotional materials. Once you have a list, you can create emails with discounts, promotions, and exclusive events that the customers will be interested in.

Attending relevant events and conferences can also be a great way to get your amusement park in front of potential customers. Get involved in your local community and create relationships with other business owners that may have customers that would be interested in your amusement park. You can also partner with community organizations and charities to get your message out even further.

Advertising

Finally, a classic marketing method is to use traditional advertising media such as billboards, newspaper ads, or television advertisements. This is great for getting your amusement park in front of a large audience but can be a bit costly. Try to choose an advertising channel that is suited to your target audience if you plan to use this method.

Following these tips can help you successfully market your amusement park to potential customers and make your business a success. With the right strategy, you can get the word out about your amusement park and draw in customers from around the world.

Engage Industry Vendors & Partners

Engaging vendors and partners for an amusement park is critical for success. It is important to establish relationships with reputable companies who will provide the necessary materials and services for a smooth operation. Here are some tips for engaging vendors and partners for the amusement park:

  • Identify vendors & partners based on the specific needs of the amusement park. Research both online and in the local community to find the best businesses for the venture.
  • Make an effort to understand the services and products each vendor & partner offers. Ask questions to ensure that they meet the criteria desired.
  • Visit the facilities of potential partners in person if possible to evaluate their capabilities. It is critical to vet all potential partners thoroughly.
  • Negotiate exclusive contracts for the amusement park with vendors & partners. Negotiate favorable pricing and discounts to reduce the cost of goods and services.
  • Establish a timeline for delivery of orders & services from the vendors & partners. Create a timeline for payments & incentives related to the supplies.

Test Safety Equipment & Processes

Operating an amusement park is a thrilling and rewarding venture, that requires significant dedication and understanding of the associated risks. Safety is extremely important , as all rides, attractions, games, and facilities need to be secure and compliant with the relevant laws and regulations.

Here are some suggestions and tips on how to test safety:

  • Conduct a comprehensive safety assessment of all the amusement park facilities, infrastructure, and equipment before opening.
  • Appoint an amusement park safety manager to oversee and take responsibility for safety systems and operations.
  • Ensure all employees are trained and properly informed about safety, emergency protocol, and evacuation processes.
  • Produce a comprehensive safety operation manual and ensure all personnel are aware of the content.
  • Carry out weekly safety meetings and safety inspections in all parts of the park.
  • Ensure all equipment is regularly serviced and maintained.
  • Implement a policy of fail-safes, meaning any malfunctioning equipment is visibly identified and dealt with immediately.
  • Develop a system to receive feedback from customers and use it to improve safety.

Testing safety equipment and procedures is an essential step toward successfully launching an amusement park. Taking the above precautions will help ensure the safety of customers and the longevity of the business.

Develop & Implement Quality Control Systems

Implementing and maintaining quality control systems is an essential part of operating a safe and successful amusement park business. Quality control systems ensure that the experience and process of park participants is positive and efficient. Quality control systems can involve everything from inspecting electrical components and testing ride safety systems to conducting customer service surveys and monitoring cleanliness.

Here are some tips and tricks for developing and implementing quality control systems in your Amusement Park business:

  • Develop a set of quality control standards to ensure a positive and safe experience for park participants. These standards should include performance metrics, compliance requirements, and other relevant criteria.
  • Conduct thorough inspections of all rides, attractions, and facilities to ensure safety and cleanliness standards are met. Have these inspections regularly, such as every two weeks for rides and attractions and monthly for other facilities.
  • Follow up with quality control checks after repairs or maintenance are done to make sure the work was done properly.
  • Conduct regular customer service surveys to gauge customer satisfaction and feedback. Use the results of these surveys to help improve the overall park experience.
  • Train staff on quality control protocols and procedures. Ensure that staff are knowledgeable on the standards, procedures, and safety guidelines.
  • Implement a feedback system that allows customers to easily provide feedback and be heard. Respond to feedback quickly and address any criticisms in a timely manner.
  • Consider partnering with a third-party auditing firm to conduct regular quality assurance visits to the park. This can help ensure the safety and quality of the park is up to standard and meets regulatory guidelines.

Developing and implementing quality control systems is an integral part of running a successful Amusement Park business. Quality control systems help ensure that the park experience is safe and satisfactory for all participants.

Starting an amusement park business is a massive undertaking that requires significant investment, planning and team work. Following the 12 steps outlined in this blog post will help ensure that your park is a successful and safe venture. By creating an impressive business plan, investing in the right commercial property, hiring and training staff, constructing the rides and facilities, developing quality control systems and marketing the park, you can be sure that your amusement park business will be off to a great start!

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amusement park business plan ppt

  • Business & the Community
  • February 4, 2023

How to Start an Amusement Park Business: A Guide for Entrepreneurs

a view of ferris wheel in the amusement park

  • Creating a comprehensive business plan is critical to getting your amusement park off the ground.
  • Work with industry experts to ensure everything is up to code and running smoothly.
  • Secure funding through grants, loans, investors, or crowdfunding platforms.
  • Choose a location that is accessible and allows for the type of attractions you plan to build.

If you’re an entrepreneur looking for your next big business venture, you might want to consider opening an amusement park. It’s a great opportunity to bring joy and entertainment to people of all ages while also providing yourself with a profitable business. But before you start building rollercoasters and hiring staff, there are some key steps you should take in order to ensure the success of your amusement park. Let’s look at a few essential tips for starting up your amusement park business.

Create a Business Plan

Creating a comprehensive business plan is the first and most important step in getting your amusement park off the ground. Your plan should include market analysis, financial statements, potential funding sources, operations plans, staffing strategies, and marketing strategies , outlining every aspect of how you plan to run your business. Having a clear plan from the start will help keep you on track as your project progresses.

Work with the Right People

a team of construction professionals meeting

Your business venture will never be complete if you don’t partner with the experts in the industry. This could include amusement park designers, equipment suppliers, contractors, etc. Having the right people in your corner will help you make sure that everything is up to code and running smoothly.

This may also include engineers who have the experience and knowledge to design custom attractions for your park. In that case, you might consider working with Alpine Engineering for their quality and attention to detail. Alpine Engineering has been manufacturing custom amusement rides for a variety of parks around the world since 1971, so you can be sure that your project is in good hands.

Secure Funding

Once you have a business plan, it’s time to secure funding for your project. Depending on the scope of what you intend to build and the size of your budget, securing funds can be one of the biggest challenges when starting up an amusement park business. Researching potential grants or loans that may be available to entrepreneurs can help make this process less daunting—but even then, it can still take some time and effort before any money comes through. There are many ways to secure funding for your business, such as:

Applying for grants

Grants are the most common method of funding an amusement park business. Many organizations offer grants specifically for those looking to start up a small business or new venture, so it’s worth researching which ones may be available in your area and how you can apply.

Getting a Bank Loan

Banks are also a great source of capital when starting up an amusement park business. You can take out a loan with a bank to help you pay for the costs associated with your project. The amount of the loan, its terms, and its interest rate will depend on the size and scope of your business plan.

Find Investors

business man handshake in the lobby

If you’re looking for more financial support, you might consider looking for investors willing to invest in your business . This can be a great way to get the capital you need in exchange for a percentage of ownership in your company.

Crowdfunding

Crowdfunding is the process of raising money through online platforms such as Kickstarter or GoFundMe. You can create a campaign outlining your project and the amount of money you’re looking to raise, then let people donate small amounts towards funding your amusement park business.

Choose a Location

Choosing the right location is one of the most important factors when opening any business—especially when setting up an amusement park! You want to pick somewhere with plenty of space that is also easily accessible by car or public transportation so customers won’t have trouble getting there. You also want to look into zoning laws to ensure that what you want to build is allowed in that particular area (or if there are any other restrictions).

Starting an amusement park business can be exciting and intimidating for entrepreneurs looking for their next big venture! By following these steps—creating a business plan, securing funding, choosing a location—you can help ensure that your project gets off on the right foot from day one and sets itself up for success down the line. Good luck as you embark on this new adventure!

About the Author

Jessica reynolds, recent posts.

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    Sep 5, 2018 • 2 likes • 2,833 views Chandigarh University, Punjab, India. Chandigarh University, Punjab, India. Follow Business Business Project for establishing an Amusement Park. Read more 1 of 14 Download Now Recommended Events Marketing Nj Lopez-Tan Digital media plan_theme_amusement_park Abhishek Tripathi

  3. Amusement Park Business Plan Sample [2024]

    2.1 The Business Start your Business Plan Now Start My Business Plan Holiday Ventures will be a registered and licensed family amusement park based in Charlotte. The business will provide amusement rides, slides, magic shows, themed events, games, picnic areas, and entertainment for people of all ages.

  4. Amusement Park Business Plan [Sample Template]

    1. Industry Overview Amusement parks usually operates a variety of attractions such as games, shows, water rides, mechanical rides, theme exhibits as well as picnic grounds and refreshment stands. There are more than 400 amusement parks in the united states of America that receive about 375 million guests annually.

  5. Amusement Park Business Plan Example

    1.1 Objectives The company's objective is to build quality, full-service FECs that will command the approval of the predominantly LDS community which it serves. Our goals include: A 10% market share in our first year. An modest increase in our gross margins within the second year of operation

  6. PPT

    Download our comprehensive Amusement Park Business Plan PDF to embark on a strategic journey toward entrepreneurial success. Uncover the blueprint for crafting a captivating park experience, ensuring safety measures, and implementing effective marketing strategies. Perfect for aspiring thrillpreneurs, this guide is your roadmap to turning dreams into a thriving amusement business. Download now ...

  7. Amusement Park Business Plan [Free Template

    Our amusement park business plan template will help you get started. Free Business Plan Template Download our free business plan template now and pave the way to success. Let's turn your vision into an actionable strategy! Fill in the blanks - Outline Financial Tables Download Template Learn more How to Write An Amusement Park Business Plan?

  8. Crafting a Winning Amusement Park Business Plan: 9 Essential Steps!

    Crafting a Winning Amusement Park Business Plan: 9 Essential Steps! How To Write a Business Plan for Amusement Park in 9 Steps: Checklist August 10, 2023 By Henry Sheykin Resources On Amusement Park Financial Model Business Plan Value Proposition One-Page Business Plan SWOT Canvas

  9. How to write a business plan for a theme park?

    What information is needed to create a business plan for a theme park? How do I build a financial forecast for a theme park? The written part of a theme park business plan What tool should I use to write my theme park business plan? Resources: you'll determine the human, equipment, and capital resources needed to reach your goals successfully.

  10. Free Amusement Park Business Plan

    1.0 Executive Summary. The purpose of this business plan is to raise $20,000,000 for the development of a an amusement park while showcasing the expected financials and operations over the next three years. Amusement Park, Inc. ("the Company") is a New York based corporation that will provide customers with a massive regional amusement park ...

  11. Free Amusement Park Business Plan Template + Example

    Download a free amusement park business plan template in PDF or Word doc format What you'll get with this template: A complete business plan Unlike other blank templates, our business plan examples are complete business plans with all of the text and financial forecasts already filled out.

  12. How To Write a Business Plan for Theme Park in 9 Steps: Checklist

    Here are 9 steps to follow when writing a business plan for a theme park: Conduct market research to determine feasibility. Identify target market segments and create customer profiles. Assess competition and identify unique selling points. Gather and analyze financial data to determine revenue potential and costs.

  13. Amusement Park Business Plan

    A successful Amusement Park business model requires a clear understanding of your target audience, competitive landscape, and value propositions. At ParkProfs, we work closely with you to identify your market niche, analyze industry trends, and develop a winning strategy that differentiates you from the competition.

  14. How to Start an Amusement Park Business

    According to IBIS World, the US amusement park industry grew by an estimated 2.6% in 2017, generating approximately $22 billion in annual revenue. Starting an amusement park business and creating a world-class destination that engages, excites and entertains guests is both a daunting and rewarding endeavor. Here are the 12 steps to get you started

  15. Building Your Own Amusement Park Business: A Guide

    Creating a comprehensive business plan is the first and most important step in getting your amusement park off the ground. Your plan should include market analysis, financial statements, potential funding sources, operations plans, staffing strategies, and marketing strategies, outlining every aspect of how you plan to run your business.

  16. Amusement Park Business Plan

    Amusement park business plan. A recent federal conducted by the U.S. Census Bureau found that from 1990 to 1998, personal consumption and expenditures for amusement and recreation increased of $31.5 billion, with can overall industry gross of $56.2 billion.

  17. 139 Best Amusement Park-Themed Templates

    Below you'll see thumbnail sized previews of the title slides of a few of our 139 best amusement park templates for PowerPoint and Google Slides. The text you'll see in in those slides is just example text. The amusement park-related image or video you'll see in the background of each title slide is designed to help you set the stage for ...

  18. Business-Plan

    2 BUSINESS MODEL AMUSEMENT PARK OTHER ACTIVITIES PICNIC AREA PARKING LOT 2 WEALTH IMPROVEMENT APPROACH. According to Joseph Schumpeter, innovation is the primary factor affecting the development of the business. The business owners generate new ideas by presenting an ecological and amusement park that shows the innovativeness of the owners.

  19. How to Start a Profitable Water Park Business [11 Steps]

    8 min read How to Launching a Productive Water Park Business [11 Steps] Discover the 11 steps to starting a profitable water search business. Learn how to develop a business plan, create a budget, hire staff, and get. Start your water park business today! Our business plan is based on the water green commercial.

  20. Find Amusement Parks and Arcades Companies in Stupino

    Find info on Amusement Parks and Arcades companies in Stupino, including financial statements, sales and marketing contacts, top competitors, and firmographic insights. ... Dun & Bradstreet gathers Amusement Parks and Arcades business information from trusted sources to help you understand company performance, growth potential, and competitive ...

  21. STK PARK RENESSANS, OOO Company Profile

    Industry: Amusement Parks and Arcades , Commercial and Industrial Machinery and Equipment Rental and Leasing , Specialty Food Retailers , Restaurants and Other Eating Places , Amusement parks See All Industries, Boat and ship rental and leasing, except pleasure, Meat markets, including freezer provisioners, Ice cream (packaged), Beverage stores Eating places See Fewer Industries

  22. STUPINSKI ISTORIKO-KRAEVEDCHESKI MUZEI, MBU Company Profile

    Industry: Museums, Historical Sites, and Similar Institutions , Other Amusement and Recreation Industries , Arts, Entertainment, and Recreation , Museums and art galleries, Tourist attractions, amusement park concessions and rides

  23. PMK ROMANTIK, MBU Company Profile

    Industry: Individual and Family Services , Apparel Accessories and Other Apparel Manufacturing , Other Personal Services , Employment Services , Amusement Parks and Arcades See All Industries, Spectator Sports , Individual and family services, Apparel and accessories, nec, Miscellaneous personal service, Help supply services, Amusement parks ...